Graphic Designer Design
Resume:
Creative and results-driven Graphic Designer with 11+ years of experience crafting bold,
user-focused visual content across digital, print, and interactive platforms. Proven track record of elevating brand engagement—achieving a 30% increase through strategic campaigns. Expert in accessible design and UX best practices, with a BFA in Graphic Design and a passion for turning ideas into impactful visuals. Known for blending artistic vision with performance-driven design to meet business goals and captivate audiences. EXPERIENCE
Contract Graphic Designer/UX Designer 01/2021 – 07/2025 General Motors/RAMP Technology Group, LLC. Remote
• Designed intuitive dashboards using Sketch, aligned with GM’s established design systems.
• Employed advanced AI tools to generate innovative images and digital assets.
• Created wireframes and prototypes that translated into accessible and high-impact UI.
• Continuously improved visual content for performance, accessibility, and engagement.
• Conducted in-depth UX audits on over 10,000 screens weekly to ensure functionality.
• Partnered with cross-functional teams to develop scalable, UX-driven design strategies. Contract Graphic Designer/Communications Specialist 11/2019 – 07/2020 Michigan Department of Health and Human Services/MPHI Lansing, MI
• Produced compelling video content and infographics for statewide health initiatives.
• Wrote federally compliant narratives and budgets to secure ongoing program funding.
• Devised data-driven medical charts in Illustrator and visually engaging PowerPoint decks.
• Ensured all content met 508 Compliance standards, promoting accessibility for all audiences.
• Ran A/B testing on visual campaigns to boost user engagement and message clarity.
• Led focus groups and conducted ethnographic interviews to shape content strategy. Graphic Designer 03/2019 – 11/2019
Labor Law Poster Services Lansing, MI
• Researched evolving labor laws to design compliant workplace posters for 48 states.
• Updated solicitations and notices to reflect accurate and timely legal information.
• Implemented brand identities, websites, and digital graphics for LLPS-owned businesses.
• Consulted with stakeholders to align creative work with business growth strategies.
• Delivered responsive, modern designs optimized for both print and digital platforms.
• Built intuitive websites using WordPress to drive user interaction and retention. Senior Graphic Designer/Marketing Assistant 04/2018 – 03/2019 Bavarian Inn Lodge and Conference Center Frankenmuth, MI
• Spearheaded multimedia content creation including animation, graphics, and web visuals.
• Managed multiple design projects simultaneously with strict attention to detail.
• Utilized HubSpot to launch targeted marketing campaigns that drove visitor traffic.
• Simplified complex marketing strategies into visually persuasive campaigns.
• Generated high-quality collateral for both print and digital, elevating brand presence.
• Collaborated with marketing to brainstorm fresh, results-oriented creative ideas. Graphic Design Intern 06/2017 – 04/2018
Saginaw Valley State University Athletic Department University Center, MI
• Developed athletic marketing visuals to attract top-tier student-athletes.
• Applied cross-platform designs in print, digital, and video for promotional campaigns.
• Put together scalable video templates and animations to boost event visibility and engagement.
• Worked on overlapping deadlines and projects with professionalism and creativity.
• Leveraged typography, layout, and color theory to ensure visual consistency.
• Maintained strict brand alignment across all design deliverables. Graphic Design Apprentice 12/2013 – 06/2017
Graphics Plus Bay City, MI
• Assisted in developing creative strategies and forward-thinking design concepts.
• Revamped legacy designs to match current design standards and aesthetics.
• Contributed to website structures focused on user experience and SEO performance.
• Supported email marketing efforts through visually compelling and optimized designs.
• Helped shape client brand identities through logos, guidelines, and marketing assets.
• Learned and applied motion graphics techniques for impactful B2B messaging. Todd List
Creative
Graphic Designer
INFORMATION
Location
Lansing, MI
Phone
Portfolio
EDUCATION
SVSU
Bachelor of Fine Arts
Graphic Design
2015 – 2018
University Center, MI
Delta College
Associate of Fine Arts
Art and Design
2013 – 2015
University Center, MI
TECHNICAL SKILLS
Adobe Creative Cloud
InDesign, Illustrator,
Photoshop, Premiere Pro
Microsoft Office Suite
Word, Excel, Outlook,
PowerPoint, SharePoint
UX/UI Design
Sketch, Figma, HTML, CSS,
JavaScript, WordPress
HARD SKILLS
Analytics
Marketing
Typography
Color Theory
UX/UI Design
SOFT SKILLS
Creativity
Adaptability
Communication
Problem Solving
Attention to Detail
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