Visionary Marketing Strategist Social Media Manager Brand Consultant Graphic Designer
[LinkedIn] linkedin.com/in/emilymason8291/
[Creative Portfolio] Link Available Upon Request (+ Pinned on LinkedIn) PROFESSIONAL SUMMARY
Creative and results-driven Marketing Director with over 10 years of experience leading strategy, branding, and engagement initiatives across B2B and B2C industries. Proven success scaling client accounts, securing high- value sponsorships, and developing custom content that drives measurable growth. Adept at cross-functional collaboration, data-driven decision-making, and AI tool integration. Known for blending entrepreneurial agility with executive-level leadership to deliver powerful brand outcomes. CORE SKILLS & EXPERTISE
Brand Strategy & Positioning
Social Media & Content Marketing
Data-Driven Growth Campaigns
Sponsorship & Partnership Development
AI & Emerging Technology Integration
Fractional CMO Leadership
Graphic Design (Adobe, Canva)
Project Management & Budget Oversight
KEY ACHIEVEMENTS
Built Two Agencies: Scaled Parrish Marketing Group and Masonry Media House, generating $130K+ in year-one product revenue and managing retainer clients averaging $2,500/month. 50%+ Engagement Gains: Delivered social media growth for multiple clients via platform-specific strategy, creative content, and strategic timing.
$50K Sponsorships Secured: Led national sponsorship deals for Team Trivia®, increasing event revenue and brand recognition within 12 months.
30% Revenue Growth: Drove year-over-year business growth through strategic rebranding, design leadership, and retargeting campaigns.
RECENT EXPERIENCE
Team Trivia® Marketing Director
Atlanta Metro Jan 2024 – Feb 2025
Secured over $50K in national sponsorships through value-aligned brand partnerships Directed creative and messaging strategy for 800+ weekly live game nights Oversaw merchandise development, social content, and audience campaigns across TikTok, Facebook, and Instagram
Sugar Hill, GA
EMILY DUBREUIEL
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Masonry Media House (formerly Parrish Marketing) Founder & Fractional CMO Atlanta Metro May 2023 – Jan 2024
Led CMO-level strategy for 10+ service-based SMBs, managing branding, audience growth, and lead generation
Produced 1,000+ custom design projects including logos, merch, and print campaigns Boosted average client audience growth by 50% and improved CTR on paid ads by 2.2x Parrish Marketing Group Founder
Atlanta Metro March 2020 – May 2025 (Currently working with SMM Clients) Launched with $25K initial investment, scaled to support a full-time team and rebranded to Masonry Media House
Managed monthly retainers ($1.5K–$4K) delivering content calendars, merchandise, social strategy, and analytics reporting
Delivered collaborative campaign outcomes with client leadership teams and vendors ADDITIONAL EXPERIENCE
The Bandwidth Team Technology Advisor
Greater Atlanta 2019 – 2020
Improved client retention by 25% through customized IT solutions EGP Document Solutions Account Executive
Duluth, GA Dec 2018 – Nov 2019
Surpassed revenue targets by 20% using consultative sales and custom workflow designs Previous Roles (Condensed for Space):
Sales and service leadership roles at Starbucks, BlueWave, Clearwire, and Vector Choice, where Emily developed core skills in consultative selling, client management, and creative team leadership. EDUCATION & PROFESSIONAL DEVELOPMENT
Google Digital Garage: Digital Marketing & E-Commerce Certificate (in progress) HubSpot Content Marketing Certification (2024)
Continuing education in SEO, AI tools, and platform strategy TECHNOLOGY & TOOLS
Adobe Creative Suite, Canva, Google Workspace, Meta Ads, TikTok Ads AI Content Tools (ChatGPT, Jasper, Midjourney, etc.) Social Scheduling & Analytics (Later, Meta Business Suite, Metricool) SELECTED SIDE PROJECT
GA Peach Graphics (Etsy Shop)
Generated $130K in first year from custom-designed concert and team merch. Personalized product experience using tour dates, colorways, and fan-driven design. EMILY DUBREUIEL
Sugar Hill, GA
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