Content Strategist Social Media

Nivedita Nayak Contact

I'm Nivedita Nayak, a Content Strategist with over 5 years of experience leading cross-functional content teams, managing editorial calendars, and creating high- performing, SEO-optimized content. I specialize in developing content strategies aligned with marketing campaigns, ensuring Google EEAT compliance, and delivering measurable results through data-driven insights. With a strong background in CMS platforms like WordPress and a deep understanding of SEO and content marketing trends, I help brands scale their digital presence through original, engaging content.

Bengaluru, Karnataka, 560076

E-mail: ********.***@*****.***

Linkedin: https://www.linkedin.com

/in/niveditanayak/

Portfolio: https://bold.pro

/my/nivedita-nayak/185r

Phone: 998-***-****

Work Experience

Technical Skills

Additional Information

Servered for Local Nonprofit

Organization for stray dogs

Search Engine Optimization (SEO)

Semrush/Ahref

Content Management Systems

(CMS: Hubspot, Basic Wordpress)

Content Calendar Management

Newsletter & Multi-format Content

Management

On-page SEO & EEAT Standards

Content Strategy Development

Editing & Proofreading Tools

Project & Marketing Tools

Social Media Management

(Hootsuite)

Email Marketing Platforms

Workflow Optimization(Notion)

Performance Tracking &

Analytics

Cross-functional Team

Collaboration

Soft Skills

Team Leadership &

Mentorship

Communication & Storytelling

Analytical Thinking & Data

Interpretation

Project Management &

Deadline Coordination

Adaptability & Organizational

Skills

Certification

Foundations of Digital

Marketing and E-commerce-

United Latino Students

Association

SEO-SEMRUSH

Email Marketing-SEMRUSH

Educational Background

Content Writer (Mid-Senior), Classic Informatics – Remote May 2022 – 2024

Led editorial planning and content calendar execution in alignment with business goals and marketing campaigns.

Managed and mentored junior writers, providing constructive feedback and ensuring content quality and brand consistency.

Produced original, SEO-optimized content while ensuring adherence to Google EEAT standards and zero reliance on AI-generated text. Collaborated with design, dev, and ad teams for cohesive multi-format content delivery across platforms.

Tracked content performance through Ahrefs and campaign tools, optimizing strategy based on data-driven insights.

Content Writer, Magnasoft Consulting – Bangalore-Remote Oct 2021 - Dec 2021

Managed month-end close processes, reducing closing time by 25%. Implemented a new financial forecasting system, improving accuracy by 18%. Collaborated with cross-functional teams to develop and implement financial strategies, resulting in a 10% increase in revenue. Spearheaded automation, decreasing manual workload by 30%. Part-Time Writer, Fourth Dimension Technologies – Remote July 2021 – Feb 2022

Developed and managed content for multiple clients across tech and lifestyle niches with adherence to SEO, branding, and tone guidelines. Conducted deep keyword research and optimized content structure to improve search visibility and reader engagement.

Managed editorial calendars and streamlined workflows to meet tight deadlines and improve productivity.

MA in English Literature

Cooperative College, Jamshedpur- 2009-2011

BA in English Literature

Jamshedpur Women's College-2006-2009

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