SQL, Asset Management, Brand Management, E-commerce

Samarth Budhiraja

MBA, BBA

: ******************@*****.*** : 981-***-****

WORK

EXPERIENCE

COLUMBUS

INTERNATIONAL

SHOES PVT. LTD.

(SISTER CONCERN

OF COLUMBUS)

Nov’23 - Present

Roles and

Responsibilities

Drive comprehensive e-commerce brand strategy across digital and physical channels, ensuring cohesive market presence and operational excellence.

End to end P&L management with strategic ownership of Topline, Bottomline and Market Share.

Develop and execute innovative monetization strategies to maximize revenue streams and business value.

Driving growth through scaleup of existing products and capitalizing early on Fads/Trends/Industry shaping outlook. COLUMBUS SPORTS

SHOES PVT. LTD.

May’19 - Oct’23

Roles and

Responsibilities

Brand Management & Business Development.

Build and manage web calendar including promotions during BAU and festive days.

Responsible for maintaining the ideal DOH to avoid OOS scenarios.

Partnering with operations team to improve margins by lowering shipping costs and streamlining logistics.

Partnering with marketing and digital agencies to build brand awareness.

Identifying new growing verticals in the industry for driving incremental GMV and building a roadmap to the same.

Led to the growth of High Selling SKU and overall brand by 100%+ in GMV. CONCENTRIX

DAKSH SERVICES

INDIA PVT. LTD.

May’16 -

May’19

Roles and

Responsibilities

Understanding and analyzing customer pain points in e-commerce scenario.

Resolving and simplifying the complete sales process for brands which acts like a partner to the e-commerce giants.

Business Development Manager ensuring the right product is made available to the right target customer at the right time.

Team Lead for collaboratively working to achieve customer and seller satisfaction.

YATIN

ENTERPRISES

Jan’13 - Apr’16

Roles and

Responsibilities

Oversee end-to-end production operations and quality control protocols, ensuring adherence to industry standards and specifications.

Optimize working capital management through strategic cash flow forecasting and resource allocation to maintain operational liquidity.

Implement robust accounts payable and receivable frameworks, orchestrating vendor-buyer payment cycles to maximize financial efficiency. HDFC BANK

LTD.

Oct’11 - Dec’12

Roles and

Responsibilities

Responsible for creation of sales strategy for the entire loan portfolio including Home Loans, Auto Loans, Personal Loans, Gold Loans, etc.

Identification of potential customer base and employing a proactive approach towards lead generation.

Successful in attaining 100% monthly targets of an annual turnover of 7+ crores.

Individual project owner for organizing campaigns and rallies to materialize and pitch sales to the potential clients.

Collaborative team efforts to change historical and forecast data into actionable analytical insights using SQL.

ACADEMICS

Qualification Institute Board / University Year %

Samarth Budhiraja

MBA, BBA

: ******************@*****.*** : 981-***-****

MBA Bharati Vidyapeeth

Institute of Management

and Research, New

Delhi

Bharati Vidyapeeth

University

2011 65.36%

BBA Maharaja Agrasen Institute of

Management Studies, New Delhi

GGSIP University 2009 66.87%

XII Manav Sthali School, New Delhi CBSE 2006 59%

X Manav Sthali School, New Delhi CBSE 2004 71%

CERTIFICATES & EXTRA CURRICULAR ACTIVITIES

Certificates

Completed certification on AI Dashboards using Microsoft Power BI from Skill Nation 2025

Cleared SQL certification from upGrad 2023

Cleared SAP-FICO certification from Digication Institute 2020

Working knowledge of banking software - FINWARE 2012

Certified in German language, A2 cleared 2011

Skills

SQL

Asset Management

Microsoft Suite

Interests / Hobbies Cricket, Music and Reading

Contact this candidate