paula price
Tewksbury, MA *****
*******@*******.***
Work Experience
Freelance Digital Marketer
self employeed-Tewksbury, MA
February 2021 to Present
• Developed and executed comprehensive marketing strategies to increase brand awareness and drive customer acquisition
• Utilized data analytics tools to track campaign performance, measure ROI, and optimize marketing efforts for maximum impact
• Leveraged social media platforms to engage with customers, build brand loyalty, and drive user- generated content (UGC)
• Pioneered the use of new digital channels such as TikTok or Clubhouse for targeted advertising campaigns reaching Gen Z audiences
• Maintained consistent branding across all channels by enforcing brand guidelines in all communication materials
Sales Specialist
Lowe's Home Improvement-Lowell, MA
October 2017 to March 2020
• Established strong relationships with key clients, resulting in repeat business and increased customer loyalty
• Developed and maintained strong relationships with key clients, resulting in a 60% increase in repeat business
• Provided exceptional customer service by promptly addressing inquiries, resolving issues, and ensuring customer satisfaction
• Created persuasive sales proposals that addressed client objectives and showcased the value proposition of products/services
• Resolved customer complaints or concerns in a timely manner while maintaining positive relationships with clients
• Assisted customers with product selection based on their specific needs or requirements Sales Lead Generator
The Home Depot-Tewksbury, MA
March 2008 to September 2017
1. Developed and implemented lead generation strategies to increase sales pipeline by 50% every quarter
• Achieved 30% conversion rate from leads generated into actual sales
• Collaborated with sales team to develop customized pitches based on prospect's needs and pain points
• Identified opportunities for cross-selling or upselling existing customers during lead generation process
• Provided regular reports on lead generation activities, including progress updates, challenges faced, and recommendations for improvement
• Implemented lead scoring system to prioritize high-quality leads for the sales team Bartender and Server
Skybox Bar and Grill-Tewksbury, MA
January 2009 to January 2015
• Provided exceptional customer service by promptly greeting guests, taking orders, and delivering beverages in a timely manner
• Collaborated with kitchen staff to ensure accurate food order delivery for optimal guest satisfaction
• Demonstrated strong communication skills by effectively listening to customer requests and addressing any concerns or issues promptly
• Developed extensive knowledge of different types of alcohol, brands, and flavors to make recommendations based on customer preferences
Education
12th grade education
Tewksbury Memorial High School - Tewksbury, MA
September 1986 to June 1989
Skills
• Customer Relationship Management (10+ years)
• Serving Experience
• Bartending
• Business Development
• Digital marketing
Certifications and Licenses
Certified bartender
Present
Tips certified, serve safe and crowd management certified