Digital Marketing Google Ads

ASTLE JISS

Pay-Per-Click Analyst Campaign Management Google Ads Expertise

Chennai

Chennai

Chennai

Chennai

882-***-**** ***********@*****.*** Chennai, India

Achieved 20% increase in sales by deploying targeted A/B testing and audience segmentation strategies.

Improved ROI on Google Ads campaigns by 40% through strategic keyword optimization and ad copy refinement.

Increased Sales Outcomes

Developed over 50 keyword lists boosting ad visibility and ensuring optimal budget governance.

Results-driven Pay-Per-Click Specialist with expertise in managing Google Ads and social media campaigns. Skilled in keyword research, ad creation, and A/B testing to maximize ROI. Experienced in using analytics tools to track performance, reduce cost-per-click, and drive targeted traffic for improved conversions and business growth.

Altruist Technology specializes in telecommunication solutions

• Coordinated with internal stakeholders to ensure effective SIM card status management using relevant telecommunication systems

Increased website traffic by 35% through effective Pay-Per-Click campaign management and keyword targeting.

Optimized Keyword Strategy

Fourth Dimension Media Solutions specializes in digital marketing solutions, focusing on Pay-Per- Click and Search Engine Optimization strategies and Website development

• Designed and implemented a fully functional website utilizing WordPress and Elementor, incorporating responsive layouts to ensure optimal user experience across devices

• Enhanced website performance by identifying and eliminating redundant code elements using JavaScript and CSS refactoring techniques

Fourth Dimension Media Solutions specializes in digital marketing solutions, focusing on Pay-Per- Click and Search Engine Optimization strategies and Website development

• Conducted thorough keyword research using SEMRush and Google Analytics to identify valuable search terms and improve overall website relevance

• Deployed schema markup across website pages using structured data tools to enhance search result display and improve algorithm comprehension

• Analyzed keyword performance trends and refined targeted search queries to enhance visibility on major search engines

• Structured Snippets - Listings done for various products Fourth Dimension Media Solutions specializes in digital marketing solutions, focusing on Pay-Per- Click and Search Engine Optimization strategies and Website development

• Executed and managed Pay-Per-Click campaigns across Google Ads to deliver strong ROI and drive website traffic by 35%

• Optimized Pay-Per-Click Campaigns using methods such as A/B testing, audience segmentation, keyword research, and landing page optimization, resulting in an increase in sales

• Developed and maintained keyword lists ensuring ad visibility and governance of budgets, researched and identified trends to improve and expand current Pay-Per-Click opportunities

• Writing the AD Copies for both Google and Meta

• Utilized analytics solutions such as Google Analytics and other data sources to track the campaigns efficiently and prepared weekly, monthly, and quarterly reports to measure progress and update any optimizations

SUMMARY

EDUCATION

2024 - Present

EXPERIENCE

02/2024 - 02/2025

KEY ACHIEVEMENTS

12/2023 - 02/2024

07/2022 - 12/2023

11/2021 - 05/2022

Enhanced ROI Performance

University of Madras

Boosted Website Traffic

Web Developer

Pay-Per-Click Executive

Associate Trainee Engineer

MasterofBusiness Administration

Search Engine Optimization Analyst

Fourth Dimension Media Solutions

Fourth Dimension Media Solutions

Fourth Dimension Media Solutions

Altruist Technology Private Limited

Chepauk,Chennai

SKILLS

08/2016 - 05/2020

Bangalore Trunk Road, Varadharajapuram

STRENGTHS

Elementor

06/2015 - 05/2016

Chennai, Tamil Nadu

06/2013 - 05/2014

Chennai, Tamil Nadu

Google Ads Google Analytics PPC SEMRush

Panimalar Engineering College

SEO WordPress

The Holy Cross Matriculation Higher Secondary School The Holy Cross Matriculation Higher Secondary School AB Testing

Detail-oriented Pay-Per-Click Analyst skilled in managing campaigns and driving measurable results

SSLC

Higher Secondary

Bachelor of Technology

Pay-Per-Click Analyst

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