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Go-To-Market Digital Transformation

Location:
Lake Dallas, TX, 75065
Posted:
September 06, 2025

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Resume:

Peter A. Storti, PhD, MBA

940-***-**** *****.******@********.*** linkedin.com/in/peter-storti

Industry X Digital Transformation Go-To-Market Leader

Seasoned business development and digital transformation expert with over three decades of experience in driving large-scale, innovative solutions across multiple industries. Proven track record in developing and executing go-to-market strategies, managing complex client relationships, and delivering high-impact digital transformation initiatives. Expertise in Product Lifecycle Management (PLM), Digital Manufacturing, and Industry 4.0 technologies.

Core Competencies

Go-To-Market Strategy Development

Digital Transformation Leadership

Business Development & Sales

Industry 4.0 & IoT Solutions

Product Lifecycle Management (PLM)

Digital Manufacturing & Supply Chain

Client Relationship Management

Solution Architecture & Integration

Strategic Account Planning

Professional Experience

InfoEdge Inc. (1994-Present)

President / Business Solution Architect

Led consultancy providing strategic digital transformation solutions and go-to-market strategies for Fortune 100 clients across various industries, including Manufacturing, Consumer Goods, and Industrial sectors.

Key Achievements:

Consistently exceeded annual sales targets, managing a business development quota of $10M+, with focus on digital transformation initiatives.

Developed and executed go-to-market strategies for digital solutions in PLM, Digital Manufacturing, and Industry 4.0, resulting in 30% year-over-year growth in new client acquisitions.

Led large-scale digital transformation projects with budgets ranging from $10M to $30M, consistently achieving ROI within 18 months.

Orchestrated demand generation activities through client workshops, developing sales materials, and leading thought leadership initiatives in Industry 4.0 and Digital Manufacturing.

Established and nurtured C-level relationships with key accounts, leading to multiple long-term, multi-year contracts for end-to-end digital transformation services.

Developed and implemented connected product and connected operations solutions for manufacturing clients, improving operational efficiency by 25%.

Collaborated with product development teams to define and enhance digital offerings, ensuring alignment with market demands and client needs.

Leveraged expertise in PLM systems (e.g., PTC Windchill, Siemens TeamCenter) to develop integrated digital solutions for product development and manufacturing processes.

Client List:

GE P&G Edwards AFB Sony Ericsson DOD Boeing 3M Bell Helicopter Harley-Davidson Mary Kay Textron F5 Timken Rockwell Collins Babcock & Wilcox Herbalife Arbonne FSI Hughes Beckman Colter Underwriters Labs Whirlpool Abbott Labs KLA Alcatel Esterline/Korry McDonnell Douglas Halliburton Oceaneering ADS Fujitsu Johnson Controls Cardiac Pacemakers Qualcomm Medtronics Xerox Toshiba Proterra MicroVention Aveva Rivian Gore Polaris Arvin Meritor ARAS MatrixOne Insitu SNC PACCAR Cobham

Abbott Laboratories (1988-1994)

Information Resource Manager

Spearheaded the implementation of a multi-phase Product Data Management (PDM) System, laying the foundation for digital transformation in manufacturing operations.

Developed and executed go-to-market strategies for new information management solutions, resulting in improved efficiency and cost savings across manufacturing sites.

Education

PhD, Industrial Engineering & Manufacturing Systems - University of Texas

MBA, Management - State University of New York

BS, Operations Research & Industrial Engineering / BA, Chemistry - Cornell University

Professional Development

Digital Transformation Strategies in Manufacturing

Industry 4.0 and IoT Technologies

Advanced Sales and Business Development Techniques

Cloud-based PLM and Digital Manufacturing Solutions

Strategic Account Management

Technical Proficiencies

PLM Systems: PTC Windchill, Siemens TeamCenter

ERP Systems: SAP, Oracle

IoT Platforms: PTC ThingWorx, Siemens MindSphere

Digital Manufacturing: Dassault Systèmes DELMIA, Siemens Tecnomatix

Cloud Platforms: AWS, Azure, Google Cloud

CRM: Salesforce



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