Luciano Garcia
*******.******@***.***
Summary
Highly motivated Strategy, Sales & Marketing Professional with over 7 years of global experience Professional Experience
Diamond Resorts/ Hilton Grand Vacations, Orlando, FL Sales Manager Tournament of Champions, September 2020 - Current
• Responsible for over $8,5M in Sales
• Responsible of all Client needs
• Responsible for all Sponsorship activities
• Have grown sponsorships double digits in 2021-2022 and 2023 Omg Thermoforming inc.Arlignton Texas & Orlando, FL Sales Manager United States, July 2019- February 2020
• Responsible for sales in the United States of America and Canada
• Responsible for Sales over $5M per year
• Responsible for all Client needs
• Traveled to Visit customers and potential Clients on a weekly basis
• Responsible for all commercial activities of OMG thermoforming in US & Canada
• Co-Responsible for Marketing for the US & Canada Market TUPPERWARE BRANDS CORPORATION
Tupperware U.S. & Canada, Orlando, FL
Product Manager, 2016-July 2019
• Responsible for sales of over $100M in key product categories including Cookware, Storage, Consumables and Serving.
• Created Marketing and Sales Plans for each Product Category
• Develop pricing, positioning, training. support, and product launch strategies
• Revitalized Fundraiser Program through collaborative approach with sales force members
• Conducted catalog line review analysis to ensure profitable product portfolio
• Analyzed category performance to develop discontinuance strategy
• Partner with Communications and Creative on development of fact sheets and inserts Tupperware Italy, Milan, Italy
Junior Training Manager, 2016
• Developed sales training to drive key performance indicators in partnership Leadership
• Created support plans to drive sales force growth and achieve operating plan goals
• Designed materials and educational content for sales force managers and consultants
• Coordinated logistics and managed details of training planning and events across the country
• Responsible for Planning Training Events (held once a month with over 2,000 SF members )
• Marketing Management
• Business Development
• Product Introduction
• Field Sales Partnerships
• Results-Oriented
• Innovation Focus
• Global Experience
• Presentation Skills
• Event Planning
• People Development
• Liaison between departments for events
• Processed and produced training support material and coordinated with vendors
• Responsible for creating programs that would grow each Area and held regular meeting with Distributors on how to grow their sales.
• Created B2B plans for Italy,
• Co Responsible for over $15M in sales.
Tupperware Italy, Milan, Italy
Junior Product Manager, 2015-2016
• Implemented product plan in coordination with promotions and sales departments to ensure achievement of planned objectives for revenue and profitability
• Ensured flawless implementation and delivery of product plans, overseeing forecast and inventory management issues
• Coordinated idea generation process for new product opportunities by understanding consumer needs
• Identified opportunities to increase product offerings to support demonstration based selling
• Analyzed product/category performance and trends
• Managed catalog process including gross margin analysis and promotion plans
• Developed branding options and support utilizing online platforms
• Proactive participation in sales force meeting and training in the field structures.
• Briefing and coordination of all printing materials for sales force Tupperware Italy, Milan, Italy
Junior Promotions Manager 2014-2015
• Created, guided and coordinated sales force promotion.
• Proposed creative plans within budget guidelines
• Implemented promotion plans to drive sales growth and activity
• Coordinated the development of monthly, quarterly and annual analysis of promotions, programs and product analysis
• Planned incentive events for sales force to attend
• Proactive participation in sales force meeting and trainings in the field structures.
• Presented innovative options for local sales force incentive trips and events Other Relevant Experience
Intern: Worldwide Business Strategy, Tupperware Brands, 2013
• Created a market analysis with the objective of increasing representation of Mexican Americans in the Tupperware U.S. market
• Evaluated turnover ratio of sellers in two different countries (Mexico and US)
• Presented recommendations for implementation to both Management units. Intern: Investor Relations, Business Strategy, Tupperware Brands, 2011
• Researched and developed alternatives for a multi-tier direct selling system
• Presented to the CEO and senior leadership team
• Participated in international meetings to develop business acumen and business review processes Education
REGENTS UNIVERSITY LONDON, London, England
Bachelor of Arts, Major: Global Business Management, May 2014 ROLLINS COLLEGE, Winter Park, FL
International Studies – Golf Team
Other
• Fluent in Spanish, Italian and English
• Committed to Community Service:
o Boys and Girls Club
o Hispanic Chamber of Commerce – Metro Orlando
o World Youth Federation Advocate
• Amateur Golf & Junior Golf – Byron Nelson Junior Golf Award Recipient 2008
• Reality Show, school of golf Hilton Head with Hank Haney
• International Junior golf Academy Alumni
• Proficient in digital communications: Microsoft Office, Publisher, Lyra Client solutions as well as Sales Force