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Training Development C N

Location:
Karachi, Sindh, Pakistan
Salary:
250000
Posted:
August 30, 2025

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Resume:

MUHAMMNOADALIRIAMUHAMMADALIRIAZZ

HouseNo.***,

**-*,*********.**/*,Karachi.

Contact#+923**-*******,+923**-*******

Email:**********@*****.***

www.linkedIn.com/in/muhammad-ali-riaz-b23583a4

ABOUT,

Successfully&ConsistentlyDeliveringResultsinChallengingMarkets.AccomplishedSales&

MarketingLeaderwithaWinningPassion,Vision,Plan,andSystem&StrategiesfortheCompany’sProsperousFuture.WithoutCompromisingQuality,AbletoBuild,Re-organizeandStrengthenTeamsandOperations,InstituteContinuousImprovements-TQMthroughaligningHeads,Hearts&Handsdowntheline,ReduceCosts,andImproveProfitability

FMCG-COMPANIES:-

DALDAFoods,HABIBOIl,PUNJABOilMills,ASSOCIATEIndustries.

DIVERSEBUSINESSCATEGORIES:

DomesticandIndustrialThread(AnchorEmbroideryThread,CosmeticsPerfume,Talcumpowder

SwissmissNeilpolish,PersonalCare-Hair,Skin,HandWash&Sanitizer,FaceWash,EdibleOil&

Fats,Margarine.

AFocused&DeterminedBusinessLeader,OffertheEntrepreneurialStaminaandWisdomtoDrive

BottomLineGrowth,InspireEmployeestoPeakPerformance,andCultivateProfitableBusiness

RelationshipsbuiltonRespect,Loyalty,andTrust.MyEasy-GoingApproachhasbeenaDefining

ManagementStrategytobringouttheBestinEveryone,installsPride,andmobilizesthemtomake

CompanythebestintheIndustry.

•ResultOrientedwithProvenTrackRecordofSuccessfulRolloutofProductLaunches,Developing

NewPrograms,Trade&ConsumerLedActivities,Rationalizing&Re-organizingGeographical

StructureofRegions/Areas/Territories/TownsforUtilizingResourcesinEffective&Efficient

Manner,ResultinginIncreasedSales,Margins,CashFlow,Profits&MarketShareunderVarying

BusinessModels,MarketSizeDynamics&Multi-Ethnic/CulturalEnvironments.

OBJECTIVE:-

COREEXPERIENCE:-

TojoinaProfessionalorganizationwhereIcanutilizemyExperienceforthebenefitofmyOrganization.WilltrytoprovemyselftobeanAssetthroughDevoteddedicated&determinedeffort&tocontributetowardsorganizationalgrowth.Highlymotivated,ResultOriented&cooperativeTeammember.

Exceptionallyfastlearnerwithstrongleadershipandmanagerialskillsholdreputationforintegrity,

decisiveness,solidjudgment,andorganizationaldevelopment.

Organizedanddetail-orientedpossessstronganalyticalandproblemresolutionskills;abilitytomulti-task,andprioritizeabroadrangeofresponsibilities.

UnitManagementandOfficeAdministration.

Handlingofboardofinquires/legalmatters.

Supplychainmanagement.

SPECIALITIES:-

BusinessAnalysis,Strategies&Execution

NationalKeyAccount&TraditionalTradeManagement

Sales,Distribution&TradeMarketingManagement

Category&ChannelManagement

Leadership&TeamBuilding

Training&Development

PROFESSIONALEXPERIENCE;-

AFAQENTERPRISES(FOODYGhee&Oil).(March,2017toApril,2018).

WorkedasRegionalSalesManagerwithAfaqEnterprisesSialkot,Brandname(FoodyGhee&Oil)fromMarch,2017toMay,2018andcovereddevelopedSadiqabadtoallNorthernPunjab,NWFP,SouthernPunjabandAzadKashmirValleywithdealers&DistributionChannel.

MajorResponsibilitieswere;-

Ensuredproductavailability,visibility,Distribution.Dealerscoverage&KeyAccountsi.e.

ExploredCSD&USC,PakArmy,Navy&PAFInstitutions.

EnsuredsmoothfunctioningofoperationsinmyRegion.

EnsuredtimelypaymentsfromDistributors.

FocusedonextensionofnumericDistribution.

EnsuredgeographicexpansionintheRegion.

Explorednewmarketsandoutletsintrade.

Maximizedwidthanddepthinretailsegment.

EnsuredrangesellingthroughDistributor’s&KeyAccounts.

EnsuredproperfunctioningofDistributorsintheRegion.

Ensuredimplementationandcomplianceofsalesstrategies,policiesandprocedures.

EnsuredthatDistributor’sinvestmentisasperagreedrequirementinbusiness.

MonitoredandevaluatedDistributor’sperformanceagainstsettargets.

MMGHEEMILLPvtLtd.(Moulvi&AndazGhee&Oil).(APRIL-2016to23rdFeb2017).

WorkedasRegionalSalesManagerwithCentralRegionofLahoreasmyarea,

MajorResponsibilitieswere;

Established&Managedthesalesanddistributionnetworkof170+distributorsDealers&100+SalesTeaminmyAreaEntireCentral,NorthandSouthRegions.

Achievedvolumeandvaluewisesalestargets.Growthrecordedas750tonsfrom100tons.

Ensuredproductavailability,visibility,distributioncoverage&KeyAccountsAddingMetro&HyperStarintotheexistingpartners.

EnsuredsmoothfunctioningofoperationsinmyRegion.

Ensuredtimelypaymentsfromdistributors.

Focusedonextensionofnumericdistribution.

EnsuredgeographicexpansionintheRegion.

Explorednewmarketsandoutletsintrade.

Maximizedwidthanddepthinretailsegment.

Ensuredrangesellingthroughdistributor's&KeyAccounts.

EnsuredproperfunctioningofdistributorsintheRegion.

Ensuredimplementationandcomplianceofsalesstrategies,policiesandprocedures.

Ensuredthatdistributorsinvestmentisasperagreedrequirementinbusiness.

Monitoredandevaluateddistributor'sperformanceagainstsettargets.

HABIBOILMILLSLimited.(May,2014toMar,2016)

WorkedasSr,TerritorySalesExecutive(ASM)withNorth&allTownsofLahoreasmyarea

Majorresponsibilitieswere;

Establishedthesalesanddistributionnetworkof40abovedistributors&DealersinmyterritoryofCentralRegion.

Achievedvolumeandvalue&Skuwisesalestargets.

Ensuredproductavailability,visibility,distributioncoverage&customerservice.

Ensuredsmoothfunctioningofoperationsinmyterritory.

Ensuredtimelypaymentsfromdistributors.

Focusedonextensionofnumericdistribution.

Ensuredgeographicexpansionintheterritory.

Explorednewmarketsandoutletsintrade.

Maximizedwidthanddepthinretailsegment.

Ensuredrangesellingthroughdistributor’ssalesforce.

Ensuredproperfunctioningofdistributorsintheterritory.

Ensuredimplementationandcomplianceofsalesstrategies,policiesandprocedures.

Ensuredthatdistributor’sinvestmentisasperagreedrequirementinbusiness.

Monitoredandevaluateddistributor’sperformanceagainstsettargets.

Ensuredgoodrapportandprofessionalrelationshipwithtradedistributors.Suggestedplansandstrategiesfortheenhancementofsales.

ASSOCIATEINDUSTRIESPvtLtd.(SHAMAGHEEOIL).(Feb,2013toMay,2014)

WorkedasInstitutional&KeyAccountSalesExecutive

(Govt,UtilityStoreCorporationandCSDStoresDepartment)ofCentralPunjab,Gujranwala,Sialkot,MandiBahaoDin,Gujrat,Jhelum,OkaraandSahiwalgodownsorwhearhouses.IwasalsoresponsibleforHORECA&CORPORATESECTORinLahorecentralregiononly.

MajorResponsibilitieswere;-

TomaintainexistingbusinessinHORECASECTOR&KEYACCOUNTS

TogeneratenewbusinessfromHORECAsector.

ToorganizeactivitiesatCSD&Utilitystores(GovtSector)

Monitorworkingofmerchandisers&Convertors.

PUNJABOILMILSLIMITED.(CONOLIVEOIL).(April,2011toFeb,2013)

WorkedasInstitutionalSalesExecutiveLahore.

ResponsibleforHORECASECTORwithadditionalresponsibilitiesofRetailsectorsofNorth.

Achievedallocatedtargetsregularlywithproperplanning&devotedefforts.

ResponsiblefordevelopmentofnewbusinessinHORECASECTOR.ContributedtowardstheeffectiveimplementationsofsalesandmarketingplansandStrategies.

Timelyusefulcommunication&MARKETFeedBacktoseniors&thoroughimplementationofcounterStrategies.

MaintenanceofAccurateanduptodatesalesrecord,submissionofmarketvisitandsalesreportregularlyorasandwhenrequired.

ImproveRelationshipwithDistributors&Trade,Monitoringofdistributor&DSFworking.

Properpursueofproductqualitycomplaintsifanyfrommarket.

DALDAFOODSPVTLIMITED. (Dec,2005toApril,2011)

WorkedasSalesSupervisorinallcentralRegionLahore.

Achievedallocatedtargetsregularlywithproperplanning&devotedefforts.AlsomonitoringofDistributionandsalesstaff.Accurateanduptodatesalesrecord,submissionofmarketsvisitandsalesrecordasandwhenrequiredbyseniors.ResponsibleforsalesandavailabilityofcompanyproductsinGeneralTrade,MT,LMT,IMTandwholesale,TradersmarketinCentralRegion.

GLOBECosmeticsPvtLimitedKarachi.(Dec,2003toMarch,2005)

BrandName(ADMIRAL,VICEROY&SWISSMISS).

WorkedasSalesExcutiveincentralRegionLahore.ResponsibleofSales&availabilityofCompanyproductsinarea.Backupofretailssalesteamsandorderbookingfromwholesaleaccounts.

J&PCOATSPVTLIMITED.(ENGLAND-GROUPofCompnies)(March2001toAug2003)

ItisamultinationalgroupofcompaniesanditslargestthreadmakersintheworldandpioneerproductionindomesticandindustrialthreadscompanybasedinKarachi.WorkedasMarketingandSalesExecutiveinKarachi.

MonitorsalesofMultan,Karachi,(Sindh)andQuetta.Distributionnetworks.Responsiblefordistributionhandlingandavailabilityofcompanyproducts.

(DomesticEmbroiderythreadANCHORbrand)inGeneralTrade&WholeSaleThreadMarket.

PROFESSIONALCOURSES&TRAININGSKILLS:-

ParticipatedinvarioustrainingsessionarrangedbyDaldaFoodPvtLimited.PunjabOilMillsLimited&HabibOilMillsPvtLimited.

Awarenesswithsalesconcepts,expertinFMCGproductssales,globalsalesnetwork,remarkableabilitytoworkeffectivelyunderpressureandtakehurdlesaschallenges,allmyvariousworkingenvironmenthavebeenbasedinteamsetting,wherecollaborationandco-ordinationalongwithplanning,effectivecommunicationandcommitmentstoteamgoals.

Attendtrainingsessionontimemanagement.

Attendtrainingsessiononhowtobesaleschamp.

ERPTrainingCourseinHabibOilMills.

S&DSystemtrainingandimplementationcourse.

AWARDS&PROMOTIONS.

SalesCoordinatoroftheyear2001.

PromotionAssalessupportManager.

Promotionassystemadministrator.

Employeeofthequarter.

AwardedabroadvisitandparticipateannualsalesconferenceinThailand

(Year2014-15)fromHabibOilMills.

ADDITIONALCOMPUTERSKILLS.

Windows98/2000/ME/XP,ProficientinMSOfficeSuite(Word,Excel,Outlook,

PowerPoint,InPage,Html)

Internetsavvy,Databaseentry,Hardwareinstallations,Networking,ERP

,S&D,BAN

ACADEMICQUALIFICATION:-

BachelorInScience(B.Sc)PunjabUniversityin1993.

IntermediatePre-Engineering(F.Sc)fromBISELahorein1991.

MatriculationwithScienceSubjectsfromBISELahore1989.

PERSONALINFORMATION:-

Father’sName AbdulRazzaqShama(Late)

DateofBirth 23-June-1974

MaritalStatus Married

Religion Islam

C.N.I.C# 35201-8523431-9.



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