Ux Designer E-Commerce

Jack Ward

San Diego, California

760-***-**** ****@****************.*** https://www.linkedin.com/in/vofjack/ https://velocityofdesign.com/index.html

PERSONAL SUMMARY

Multidisciplinary UX Designer with 20+ years elevating user experiences across diverse industries. Expert in end-to-end product architecture, design systems, and data-driven, mobile-first solutions tailored for complex, high-stakes platforms. Skilled in Figma, user testing, and leading design workshops within agile environments, with a strong passion for innovating in sports and casino applications.

SKILLS

• Design Competencies: UX/UI Design & Strategy, Interaction & Visual Design, Information Architecture, Wireframing, Prototyping, Design Systems & Component Libraries, Accessibility & Usability Standards, System Thinking

• User Research: User Research, User Testing, Qualitative & Quantitive Testing

• Product Development: Product Discovery & Definition, User Flows, Journey Mapping, User Personas

• Team Collaboration: Cross-functional Collaboration, Agile Methodology, Design Leadership & Mentorship

WORK EXPERIENCE

Pleno May 2024 - Sep 2024

Principal UX Designer

Led UX for RAPTOR, a next-gen benchtop PCR diagnostic platform, collaborating with cross-functional teams to align with user-centric design goals.

• Architected, designed, and delivered a fully functional touchscreen interface under an 18-week launch timeline, integrating iterative prototyping to refine UI elements.

• Defined key user journeys, personas, site maps, and flows in partnership with product, science, and engineering teams, leveraging data to guide design decisions.

• Created and tested interactive prototypes using Figma to validate design concepts and usability, incorporating user feedback for continuous improvement.

• Built a robust material-based design system and style guides to ensure future scalability and consistent user experience.

• Designed secure login, admin tools, and system management features with a focus on accessibility, efficiency, and mobile-first design principles.

Biosero Oct 2021 - Jan 2023

UX Lead & Principal UX Designer

Served as UX lead for a large-scale laboratory automation company, collaborating with cross-functional teams to drive user-first strategies.

• Directed UX for an eight-application suite, leading a small UX team and coordinating with stakeholders to enhance user interfaces for quality production.

• Implemented the company's first design system to ensure consistent brand expression and usability, emphasizing component libraries and system thinking.

• Collaborated closely with marketing and product managers to craft product-facing materials and deliver enhanced demo experiences, utilizing user testing findings.

• Integrated and redesigned an enterprise single page track control application, applying agile methodologies and rapid prototyping for iterative design improvements.

Telesis Bio (Formerly Codex DNA) Mar 2020 - Oct 2021 Principal UX Designer

Led UX initiatives for a genomic sequencing and synthetic biology product suite, emphasizing data-led decisions and user testing to inform designs.

• Designed Helix, a LIMS, data handling, and order tracking software suite, incorporating insights from user research to optimize workflows.

• Owned UX from concept to completion for the Fragment Designer software, ensuring a seamless user experience for complex genomic design tasks.

• Revamped the user interface for the BioXp 3250 benchtop genomic printing instrument, focusing on mobile responsiveness and intuitive interactions.

• Partnered on industrial design for BioXp 9600, influencing both UI and physical form factor to meet user needs and operational efficiency.

• Created site architecture and contributed to branding of the company web presence, aligning digital strategy with user- centered design.

Genalyte Feb 2018 - Mar 2020

Principal UX Designer

Led UX strategy and implementation for CloudLab, a patient testing and EMR-integrated system, using agile processes to iterate designs.

• Conducted onsite research at medical labs to understand clinician workflows, translating insights into user-friendly design improvements.

• Architected and designed numerous portals and applications including CloudLab (EMR), Physicians Portal (EHR), an accessioning application, and a specimen tracking and inventory application, with a mobile-first approach.

• Created and implemented a comprehensive design system applied across internal and customer-facing tools, ensuring consistency and scalability.

Lytx Jun 2015 - Oct 2017

Senior UX Designer & UI Developer

Redesigned fleet management and safety platforms with an emphasis on telematics and video analysis, collaborating with product managers and engineers to enhance user experiences.

• Unified and redesigned multiple legacy apps into a cohesive, modern suite, ensuring design consistency through iterative prototyping and user feedback.

• Architected and designed the first web-based DVR/video trimmer tool for DriveCam®, streamlining UI interactions and improving usability.

• Modernized the UI tech stack with HTML, CSS, and JS frameworks, applying agile methodologies to deliver quality, production-ready designs.

Viridos (Formerly Synthetic Genomics) Jul 2008 - Jun 2015 Principal UX Designer & UI Developer

Architected, designed, and led front-end development of Archetype®, a groundbreaking genomic research platform, fostering collaboration among designers and developers.

• Owned UX from concept to release, designing complex tools for genomic scientists while integrating user testing outcomes into the design process.

• Led front-end development with HTML, CSS, JS, and other emerging web technologies, ensuring production quality through agile workflows.

• Conducted longitudinal user studies and usability sessions to guide product evolution, leveraging data to iterate and refine designs.

EDUCATION

Art Institutes of California (AIC) Jun 2001 - Jun 2002 Digital Arts & Web Design San Diego, California

Palomar & Mira Costa Community Colleges Aug 1989 - Jan 1992 Architecture & Fine Arts San Diego, California

The Cooper Union Aug 1988 - Jan 1989

Architecture

• Achievements: Full Scholarship to the Irwin S. Chanin School of Architecture Manhattan, New York

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