Brian Robershaw
Anna, Texas +1-945-***-**** ***********@*****.*** LinkedIn
SUMMARY
Experienced leader in data-driven strategy and analytics, with a strong background in guiding enterprise pricing and transformation initiatives. Led development of cloud-based systems that drove revenue growth and operational efficiency in multiple industries. Ready to leverage expertise in Revenue Management, data architecture, market insights, and team leadership to drive strategic decision- making and growth.
SKILLS
• Revenue Management: Revenue Management, Strategic Pricing, Pricing Analytics, Trade Optimization
• Data & Analytics: Market Analysis, Data Strategy, Analytics Platforms, Tableau / Power BI, Alteryx, Snowflake, Python
• Financial Systems: SAP BPC, NetSuite, Workday,
• Project Management: JIRA / Microsoft Projects
• Leadership Communication: C-Suite Communication, Change Leadership WORK HISTORY
Robo Technology Inc. Jan 2023 - Present
Business Consultant Frisco, United States (Remote) Consulted on Revenue Management, Strategic Pricing, Project Leadership, and Process Design by integrating advanced analytics platforms and data strategy principles to support data-driven decision-making.
• Directed 7 projects across 4 industries, leveraging insights from analytics and strategic planning to enhance financial outcomes and inform strategic pricing decisions.
CTI FOODS INC. Nov 2023 - Apr 2024
Director Of Pricing And Transformation Southlake, United States Engineered a centralized, cloud-based system that supported accurate, real-time pricing decisions by incorporating data ingestion, transformation, and visualization techniques aligned with robust data infrastructure practices.
• Projected revenue improvements (+5%), enhanced trade efficiency (+2%), and net sales growth (+3%) through the strategic use of real-time data analytics and process optimization.
• Refined pricing guidelines and knowledge bases by utilizing data strategy and Python-driven analytics, ensuring scalable and high-performing systems for accurate market insights. Keurig Dr Pepper Inc. Jan 2018 - Dec 2022
Director Of Systems And Analytics Frisco, United States (Remote) Directed the integration of analytics-driven reporting systems, facilitating seamless coordination across sales, finance, strategy, and supply-chain functions.
• Engineered a robust cloud-based platform that facilitated seamless data reporting, enabling cross-functional teams to make informed decisions with a 25% increase in operational efficiency.
• Directed pricing analysis initiatives for enterprise solutions, driving enhanced pricing structures that contributed to revenue maximiza- tion across Retail, B2B, and B2C sectors.
• Developed advanced simulation models to generate multi-year sales and revenue forecasts, enhancing strategic planning and contribut- ing to a +5% improvement in annual operational efficiency. Keurig Dr Pepper Inc. Oct 2009 - Dec 2017
Senior Director Of Pricing And Strategy Plano, United States Developed and integrated analytics-driven strategies to improve performance metrics across the organization, fostering a culture of data-driven decision-making.
• Built and led a team that executed data-driven strategies for trade spend and pricing, resulting in enhanced revenue performance and strategic alignment within the commercial organization.
• Orchestrated a comprehensive pricing strategy utilizing mix management and scenario modeling, leading to a 7% increase in net sales and a $10M reduction in trade expenditure.
EDUCATION
University of Michigan Ann Arbor, United States
Bachelor of Arts, Economics
University of Michigan Flint, United States
Masters of Business Administration, Finance