Bernard Cantollas
Marketing Director Graphic Designer AI Prompt Engineer
San Diego, CA **********@*****.*** 619-***-**** SUMMARY
High-achieving Graphic Designer offering 35 years of experience working with a variety of clients. Demonstrated success in pitching concepts, scoping work and delivering assets on time. Fluent in Adobe Creative Suite with high degree of expertise in Illustrator and Photoshop. SKILLS
• Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)
• Branding & Visual Identity
• Print & Digital Design
• AI Prompt Engineer
• Apparel & Product Design
• Web Design & Asset Creation
• Photography for E-Commerce & Marketing
• Technical Illustration
• Marketing Strategy & Planning
• Multi-Channel Campaign Development
• Point-of-Sale (POS) Design
• Social Media Content Development
• E-commerce Marketing
• Target Audience Engagement
• Event Marketing & Tradeshow Collateral
• Cross-functional Team Leadership
• Brainstorming & Ideation Facilitation
• Project Lifecycle Oversight
• Creative Direction
• Timeline & Deadline Management
• Vendor & Stakeholder Coordination
• Strategic Planning & Execution
• B2B & B2C Sales Experience
• Client Account Management
• Upselling & Customer Retention Strategies
• Order Processing & Fulfillment
• Customer Service (In-Person, Phone, Email)
• CRM Tools & Sales Tracking
• Inventory Management
• Supply Chain Coordination
• Equipment Requisition & Logistics
• Document Control & Archiving
• Military Operational Support & Planning
• Visual Presentation of Tactical Data
• Team Supervision & Mentorship
• Mission Planning & Support Coordination
• Chain-of-Command Communication
• Strategic Decision-Making Under Pressure
• Veteran & Military Transition Insight
• Security & Confidentiality Awareness
EXPERIENCE:
Markerting Director
CombatConnect.org – Veterans Charity Group – Florida 02-2025 – Current
• Developed and executed marketing strategies that increased website traffic by 40% within the first year.
• Led a team of 4 marketing professionals to design and implement outreach programs for veterans, resulting in a 25% increase in program participation.
• Coordinated social media campaigns that grew the organization's online presence by 50% across platforms like Instagram, LinkedIn, and Facebook.
Senior Graphic Designer
SaviCustoms Apparel – San Diego, CA
Feb 2022 – Mar 2025
• Managed all final-stage art production, ensuring 100% accuracy before garments entered full production.
• Designed custom apparel artwork for over 200 clients, supporting full production runs and point-of-sale materials.
• Maintained a digital library of over 1,000+ design assets, improving turnaround times by 35% on repeat client orders.
• Collaborated cross-functionally with production and sales teams to streamline workflow, reducing production errors by 20%.
Sales Representative
Business Printing Company – Santee, CA
Mar 2015 – Jan 2022
• Generated and maintained client relationships with 100+ recurring business accounts, increasing retention by 25% over five years.
• Placed and tracked orders while handling customer service inquiries across phone, email, and in-person, maintaining a 95% customer satisfaction rating.
• Proactively contacted prospects and existing clients, contributing to a 15% year-over-year growth in sales.
• Identified client needs and provided tailored print solutions, increasing upsell opportunities by 30%.
Senior Graphic Designer / Project Manager
Kratos Defense & Security Solutions – San Diego, CA 2010 – 2020
• Directed and facilitated 50+ creative brainstorming sessions, driving cross-departmental collaboration and innovative defense marketing solutions.
• Delivered over 100 integrated campaigns aligned with defense-sector clients’ strategic objectives, achieving a 98% on-time launch rate.
• Oversaw end-to-end project management for mission-critical initiatives, coordinating between internal teams and external vendors to reduce turnaround time by 20%.
• Led creative development for high-impact deliverables including trade show assets, digital content, and print collateral for multimillion-dollar defense programs. Web Manager / Graphic Designer
Saints Sinphony – San Diego, CA
2011 – 2013
• Spearheaded creative planning and rollout for seasonal e-commerce campaigns, increasing online sales by 15% over two years.
• Managed full-cycle project coordination and design for digital and print campaigns, ensuring 100% deadline adherence.
• Directed and executed lifestyle and product photography for fashion collections, producing hundreds of high-quality images used across web, advertising, and print.
• Led cross-functional ideation sessions to align creative direction with brand identity and seasonal trends, supporting a consistent brand aesthetic across all channels. Petty Officer First Class (Illustrator/Draftsman)
United States Navy – San Diego, CA
Jul 1988 – Jul 2008
• Planned and coordinated over 300+ support missions for deployed forces, ensuring critical logistics and communication readiness.
• Managed requisition, inventory, and documentation for thousands of units of mission-essential equipment and supplies with zero loss incidents.
• Led cross-functional operational planning teams to resolve field and base challenges, reducing mission delays by 25%.
• Supervised and mentored junior sailors, contributing to a 40% promotion rate within the division and maintaining high team morale.
• Produced technical illustrations, visual aids, and tactical planning materials in support of operational briefings and intelligence reports.
EDUCATION AND TRAINING
Platt College - San Diego, CA 04/2009
Associate of Arts: Graphic Design
July 1988 - July 2008
-Federal Military Government Design Standards.
-Creation of journalistic and artistic numerical archive command systems.
-Co-wrote Military standards for Command and Unit Seals.