Digital Marketing Account Manager
Resume:
Michael Drewry
***********@*****.***
ACCOUNT MANAGER & DIGITAL MARKETING STRATEGIST
Insightful, results-driven Account Manager and Digital Marketing Strategist, leveraging comprehensive knowledge of current digital marketing landscape to create and execute value-added strategies for clients. Efficient and resourceful with a talent for multitasking and prioritizing effectively in fast-paced, ever-changing environments. Analytical thinker with strong focus on high client performance and profitability. Experience
C-4 Analytics, 2024-2025 - Digital Marketing Sales Consultant
● Discovered prospects via cold calling, emailing, and in-person visits.
● Maintained a high level of activity – calls, presentations, proposals.
● Managed sales process across all stages and documented all through Salesforce.
● Prepared and delivered online sales presentations. Hibu, 2022-2024 - Digital Account Executive
● Prospected and sold digital marketing services to businesses.
● Managed a substantial book of business as an account manager.
● Recognized as a top-performing salesperson in the Southern California region, consistently achieving outstanding sales.
● results and maintaining an exceptional track record of selling 150% of the assigned sales quota.
Cox Automotive, 2013-2021 - Senior Digital Advertising Strategist
● Sold and developed optimal advertising budget strategy and advertising media mix as an account manager while monitoring key performance indicators (KPIs) for dealerships.
● Created detailed strategies to optimize for improvements in advertising performance. Established and executed on advertising KPIs that mattered most according to the latest business objectives of each dealership.
● Facilitated growth of clients’ sales revenue through SEM, Display, and Facebook Ads while defining new goals and developing budget strategy and overall media mix.
● Played integral role in development of digital advertising strategy for the second-largest automotive group in the United States and one of the fastest growing companies in the Fortune 500.
● Served as trusted advisor, using a consultative approach to improve client retention and upsell digital advertising throughout the organization. Education
University of California, San Diego - Bachelor of Arts (BA)
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