Business Analyst Senior

Heather Sheehan

Senior Business Systems Analyst/Product Owner

*** ***** ****** **** ****, NY 11729 ****************@*****.*** 631-***-**** linkedin.com/in/heather-sheehan-44a282b0

Summary

Results-driven Senior Business Analyst with 7+ years of experience optimizing business systems and driving automation initiatives. Expert in Salesforce and ERP platforms with a proven ability to boost efficiency (12%) and reduce transaction errors (18%). Strong leader in cross-functional collaboration, stakeholder engagement, and digital transformation. Adept at delivering scalable solutions in fast-paced, remote environments.

Professional Experience

LEAF Home

Sr. Business Analyst / Product Owner, Digital Finance

Remote Feb 2024 – Present

Led cross-functional teams of 10+ including developers, QA, and business stakeholders to define and evolve the product roadmap for Salesforce CRM, resulting in a 15% improvement in data integrity and 85% user adoption across bDurable.

Managed and prioritized Salesforce/ERP product backlog using Jira and Confluence, driving a 12% increase in operational efficiency and reducing delivery cycle times.

Spearheaded the end-to-end implementation of a digital payments solution, cutting transaction errors by 18% and ensuring regulatory compliance.

Orchestrated the successful migration from i360 to Salesforce, improving reporting accuracy and speed by 15%.

Defined and tracked KPIs to measure success post-launch, leading to a 10% reduction in system defects and enhanced team accountability.

Delivered integrated finance platform solutions that streamlined workflows, reduced manual effort by 25%, and ensured consistent data across systems.

Nestlé Health Science / The Bountiful Company

Senior Business Analyst, Marketing Automation

Remote Jan 2023 – Feb 2024

Salesforce SME during SAP migration; kept post-launch issues under 7%.

Reduced implementation time by 12% with detailed integration plans.

Aligned SDLC processes to streamline delivery.

Embedded KPI tracking into upgrades, enhancing performance insights.

Nestlé Health Science / The Bountiful Company

Business Analyst, DTC

Bohemia, NY Jan 2018 – Jan 2023

Increased email engagement by 14% via CRM enhancements.

Redesigned loyalty programs, driving 9% more repeat purchases.

Delivered personalization via Salesforce, lifting site engagement by 10%.

Cut backlog aging by 22% through sprint optimization.

Shortened issue resolution by 17% through RCA initiatives.

Nestlé Health Science / The Bountiful Company

Software QA Analyst

Holbrook, NY Jan 2016 – Jan 2018

Launched Vitamins.com on Salesforce, enhancing user experience.

Tested Service Cloud, reducing support handling time.

Validated payment systems, boosting sales conversion.

Elevated QA standards to support efficient cross-team releases.

Education & Certifications

UC Berkeley

Certification in Business Analysis

2018 – 2020 (Remote)

Salesforce

Interaction Studio Marketing Cloud Course

2021 (Remote)

Lake Brantley High School

Skills

Salesforce • ERP • SAP • CRM Design • Data Analysis • Digital Marketing • UAT

KPI Tracking • Workflow Optimization • Cross-platform Integration • Project Management

Strategic Planning • Communication • Stakeholder Management • Team Leadership

Agile • QA & Testing • Time Management

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