Product Manager / Product Owner / BA and PO Manager

Matt Dougherty

O m a h a, N E ( * * * ) * * * - * 5 6 5 m a t t j d o u g h e r t y 7 6 @ g m a i l . c o m www.linkedin.com/in/matt- dougherty

P R O D U C T L E A D E R D A T A D R I V E N S T R A T I G I S T P R O F E S S I O N A L S UMMARY

Innovative, strategic, and mission-focused leader having over 17 years of experience in technology with 7 of those leading cross-functional teams. Adept at fostering collaboration among product, engineering, design, and stakeholders to deliver high-impact solutions. Skilled in defining product vision, creating, and managing product roadmaps, and leveraging analytics to optimize user experience, increase customer engagement, and drive revenue growth. A R E A S O F E X P E R T I S E

Product Strategy Roadmap Development Lifecycle Management Agile Methodologies

SaaS ERP ETL OCR

AI Automation Cloud Experience Process Optimization Go-To-Market Strategy C A R E E R H I G H L I G H T S

At New American Funding, I led product strategy and execution for digital platforms, managing 83 unique domains and 4,000+ URLs, driving $60M in annual revenue from 800K+ inbound digital leads. At New American Funding, I was awarded “Best NAF Tech Manager” in Q2 2022 for leadership in digital transformation. At RSM, I led four teams of nine Business Systems Analysts to develop the RSM flagship product suite for tax preparation, Xcelerate.

P R O F E S S I O N A L E X P E R I E N C E

Principal Product Owner, CBJ Consulting, Minneapolis MN July 2024 – Current Principal Product Manager & Owner Consultant for 3 different companies focusing on agile implementation and process establishment/improvements. For reference contact Rob Turner: 763-***-**** or **********@*****.***

Identified key product and process opportunities for enterprise level improvement of product strategy implementation.

Defined, documented and tracked key product metrics and KPIs to measure success and support company OKRs, using a hypothesis-driven approach.

Acted as a member advocate by deeply understanding their journey, enhancing engagement, and improving outcomes across the product experience.

Mentored team members and contributed to advancement of product management best practices across the organization.

Principal Product Owner Product Manager Business Analyst Manager, New American Funding, Tustin, CA June 2021 – June 2024

Led the NAF Marketing and B2B Product teams to deliver external facing products for lead generation in both the B2B and B2C environments.

Developed and launched a custom-built Content Management System (CMS), improving content scalability and SEO performance.

Led the enterprise-wide adoption of Azure DevOps, improving deployment efficiency and development workflows.

Leveraged product analytics, market and user research, and business insights to guide prioritization and inform roadmap decisions.

Drove experimentation and innovation across early-stage areas, including support groups, forums, homepage, and content discovery.

Designed and implemented scalable, long-term solutions to support continued business growth and evolving user needs.

Partnered with InfoSec teams to evaluate and secure all external and internal digital assets, enhancing cybersecurity and regulatory compliance.

Implemented Okta and Ping MFA solutions in collaboration with IT Security and EPMO.

Led and mentored three distributed teams of eight Product Owners, establishing user story standards that increased efficiency and employee satisfaction.

Defined and managed four product roadmaps within the digital marketing space, prioritizing initiatives for maximum business impact.

Product Manager Strategic Business Analyst Manager, RSM, Minneapolis, MN June 2019 – May 2021 Working with an outside development vendor, both on shore and off, I oversaw five backlogs for four teams with nine BSA’s and three Product Owners. I also worked with others to implement best practices for Agile adoption enterprise wide.

Owned and executed product strategy and roadmap for enterprise-wide ETL, OCR, and data integration workflows.

Standardized Agile methodologies across teams, reducing inefficiencies and documentation redundancies.

Administered and optimized the RSM instance of Azure DevOps, enhancing CI/CD processes. Senior Business Systems Analyst Scrum Master, NMDP, Minneapolis, MN Aug 2016 – April 2019

Managed and supported five enterprise products, delivering enhancements for Oracle-based CordSource, Case Management, and BI tools (Tableau, OBIEE).

Led product strategy for OCR automation, optimizing donor data intake and compliance with HRSA/HIPAA regulations.

Partnered with InfoSec to integrate Veracode security measures and implement Okta SSO for enterprise applications.

Senior Business Systems Analyst, Robert Half Professional Services, Minneapolis, MN Oct 2013 – Aug 2016

BSA Consultant for:

o Valspar: Led Netsuite POS system implementation for 78 retail stores, supporting $125M+ in annual revenue.

o Be The Match: Delivered business and functional requirements for 8+ digital products in a 16-month engagement.

o Red Wing Shoes: Led implementation of Oracle Xstore POS system across 500+ retail locations nationwide

Business Systems Analyst III, Patterson Companies, Mendota Heights, MN June 2012 – Oct 2013

Led COBOL to Oracle 11i migration, modernizing legacy inventory management systems.

Designed data visualization and reporting solutions using Tableau. Technical Analyst Systems Analyst Business Analyst, Syncada/US Bank/PowerTrack, Minneapolis, MN Mar 2007 – Feb 2012

Developed Operations Toolkit for internal workflow automation.

Led SQL-based production issue resolution and payment processing improvements for $100M+ in transactions. US Army Reserve, Various Locations Oct 1993 – Oct 2001

Served six years active reserve, followed by two years as a member of the Inactive Ready Reserve.

Administrator, 319th PsyOps Civil Affairs Unit - Arden Hills, MN.

Administrator, 7212th Medical Support Unit - Rochester, MN

Enlisted as a high school junior & honorably discharged November of 2001. E D U C A T I ON

Bachelor of Arts & History, Winona State University, Winona, MN Associate of Sciences & Liberal Arts, Rochester Community and Technical College, Rochester, MN Certified Scrum Product Owner (CSPO), Scrum Alliance Certified Scrum Master (CSM), Scrum Alliance

TECHNOLOGY STACK & TOOLS

Cloud & DevOps: Azure, AWS, Azure DevOps, CI/CD Pipelines

Agile & Project Management: JIRA, Confluence, Aha!, SAFe Framework

Data & Analytics: SQL, Tableau, OBIEE, Power BI

Security & Compliance: Okta, Ping Identity, Veracode, HIPAA, HRSA

CMS & Digital Platforms: Custom CMS, WordPress, Drupal

AI & Automation: OCR, NLP, Chatbots, RPA

ADDITIONAL LEADERSHIP AND CONTRIBUTIONS

Board Leadership: Served on 5 nonprofit boards (2003-2020), overseeing event management, fundraising, and operational best practices.

Podcaster: Creator of a Sports Trivia podcast with 300+ episodes and 200K+ downloads.

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