Social Media Marketing Coordinator

Sarah Laurie Johnson

253-***-**** **************@*****.*** Seattle, WA

linkedin.com/in/Sarahlauriejohnson Sarahlaurieart.com EDUCATION

University of Puget Sound

B.A. in Art History & French Literature (Arts Focus), with an Interdisciplinary Humanities Emphasis on Visual Culture

Graduated Magna Cum Laude in May 2019

● GPA: 3.8

● Marcelle Martin Memorial Scholarship Award

● IES Paris: Study Abroad in Paris for French Language and Art History 9/2017-12/2017 EXPERIENCE

Store Manager & Marketing Coordinator, 2/2024-6/2025 Lead Stylist & Marketing Coordinator, 9/2021-2/2024 Bellefleur Lingerie Boutique - Seattle, WA

● Leadership: Manage team of 2 employees & oversee all operational aspects of the shop on a daily basis. Perform all scheduling, hiring, interviews, & training for the business.

● Marketing Coordination: Digital Marketing & Email Automation, Weekly Newsletter creation/publication, create/publish Meta & Google Business Ads, improving SEO via blog.

● Social Media Management: Spearhead daily social media community outreach efforts, including on-brand content creation in a variety of short/long form content. Increase follower engagement with brand awareness through daily posts/stories/highlights/reels, & community management for 5 pages according to brand voice guidelines.

● Sales: Superior product knowledge, excellent at developing return customers & building trust in my client relationships. Increased sales by 10-20% during peak sales months, & increased annual sales & profit each year. Stellar reviews of my customer service skills for the business on Yelp & Google.

● Visual Merchandising: Create compelling product/window displays according to the seasons & available stock.

● Buyer/Vendor Communications: Communicate & maintain relationships with 40+ international vendors, attend industry trade shows 2x year to meet vendors, & maintain a monthly budget for writing up basics orders & other re-orders. Utilise my advanced skills in French to translate invoices & communicate with vendors in their language.

● Website & Inventory ECOM Management: Obtain image & video assets from vendors via website/social media/email/dropbox/B2B for marketing purposes. Create POs & matrixes in Lightspeed to add new items online each week, organize items on website by category, curate inspired collections, create & update website banners, update blog, handle online orders.

● Monthly Subscription Management: Curate individualized boxes for our monthly subscribers. Manage CRM & onboard new members, handle communication with subscription members, bill, pack, & ship all monthly boxes. Lead Preschool Teacher, 8/2020-1/2021

Wallingford Kindercare - Seattle, WA

Visual Arts Instructor, 11/2019-3/2020

Morgan Family YMCA - Tacoma, WA

Art Instructor,9/2019-3/2020

Uncorked Canvas - Tacoma, WA

Lead Museum Intern, 5/2019-9/2019

The Snoqualmie Falls Hydroelectric Museum - Fall City, WA Museum Assistant, 3/2019-5/2019

The Tacoma Historical Society -Tacoma, WA

Gallery Attendant, 9/2018-5/2019

Kittredge Gallery, University of

Puget Sound-Tacoma, WA

Gallery Curator, 2017-2019

University of Puget Sound - Tacoma, WA

CERTIFICATES

● Fundamentals of Graphic Design, Introduction to Typography - California Institute of the Arts

● Ideas From the History of Graphic Design - Coursera SKILLS

● Expert customer service experience

● Experience in Graphic Design: Affinity, Procreate, ArtSteps, Illustrator, Photoshop, Canva, Squarespace

● Fine Arts: art handling, painting, printmaking, digital art, curatorial work, concept art and commission work

● Social Media Management: Facebook, Instagram, Pinterest, X, TikTok, GoogleAds, Mailchimp

● Advanced written and speaking skills in the French Language

Contact this candidate