Vice President Business Development

John E Roberge

*** ******** ***, ******* ** *****

770-***-**** ****.***********@*****.***

Summary

A proven business leader with over 35 years of diverse executive sales management experience, providing accomplished leadership in the development of; and execution of business methodologies which accelerate top line growth and increase corporate net revenue.

Experienced at recruiting, training, mentoring/motivating sales teams, increasing company sales and profits, reengineered company operations. Adept at identifying new market and product opportunities and developing strategies, new business units taking advantage of viable verticals. Focused on continuous process/methodical selling strategies, while improving quality, customer loyalty, employee engagement, sales growth aside organizational profitability.

Specialties: Change Leadership, Revenue acceleration, Sales and Sales Management, P&L Turn Around, Phone room Development, New Market Opportunities, Organizational CRM Development, Strategic Planning, Marketing and New Business Development, Start Up and Rapid Growth Companies, Budgeting. Professional Experience:

Executive Vice President, Venture3 Systems, Inc.

Philadelphia, PA September 2018-March 2024

■ Prepared company for acquisition 120 employees, 25mm. Sales and marketing of Senior computer ( dba - WOW, Telikin). Print media AARP 20 million impressions monthly, generating 10,000 warm inbound inquiries each month. Team sold 24% and established recurring revenue from 450,000 senior subscribers. Vice President, Freedom Boat Vice President, Freedom Boat Club, Inc. Atlanta, GA August 2016-August 2018

■ Partnered with existing Franchisees, responsible for implementing step selling systems to agents of 153 Franchises. Owned and operated 54 late model boats ranging from 22-34 feet in length in the Atlanta market (Lanier). Raised EBTIDA to 28%. Network purchased by Brunswick Boat group, 2019. Page 2

President, COO; Ageless in Place, Inc. President, Latium USA Holdings Inc.

(President, Four Seasons Sunrooms-Retail)

New York, New York September 2015-August 2016

■ Founder, Partner. Developed entire brand including name, logo design, web site, product development, sales methodology and call center scripting, national dealer network and distribution channel

■ Established marketing campaign, filmed ‘B’ roll footage with hired talent, produced, edited finalized spots, as well as developed branding strategy for national start up

■ Successfully acquired the only certification ever with the Good Housekeeping Seal of Approval for a bathroom product

■ Currently advising from a Board of Directors position, whilst the company is run by its CEO

President, Latium USA Holdings Inc. (President, Four Seasons Sunrooms-Retail) Holbrook, NY January 2014-August 2015

■ Responsible for all Retail Locations and Dealer P&L

■ Established innovative marketing approach to a (tired) 40 year old brand.

■ Increased profitability in 2014 by 19%, reducing overhead and increasing sales and market penetration

Executive Vice President Sales & Marketing; firstSTREET Inc. Richmond, VA January 2009–December 2013

■ Recruited and led management team that turned around company resulting in an over 300% increase in sales (Jitterbug Phone, Toilet lifts/ Stair Lifts, Recliner Chair) and corresponding increase in profits. Added several new product lines to take advantage of market opportunities including developing a business model to make firstSTREET the leader of the ‘Aging in Place’ market nationally.

■ Sales Director, Safe Step Walk-in tub Company. Established dealer network, recruited over 1000 agents, responsible for training/retaining. Company was acquired by Ferguson Plumbing.

■ Chairman/Board Member ‘Aging in the Home Remodelers’ Jacuzzi Brand Walk-in Tub

■ Responsible for 19 dealers and 475 sales representatives in 48 contiguous states. Established call center and retail operations in Denver, Colorado Page 3

■ Common stock value went from .19 cents to $2.48 per share and top line revenue increased to $112mm from $57mm (2009-2013).

Senior Account Executive - Top Management Sales Consultant; DYA Inc. Fairfax, VA February 2001-January 2009

■ Accomplished speaker and advisor to companies in the home building and remodeling industry,

■ Developed training standards via web portals for large brands including dealers representing Sears (1985-1995) The Home Depot, Lowes and Costco through an SFI in-home services network (1997-2010)

■ Speaker at National events such as NAHB (National Association of Home Builders) HIMS (Home Improvement Marketing Summit) and NAPAC (National Association of Professionally Accredited Contractors)

■ Consulted Fortune 100 companies

James Hardie Building Products, Owens Corning roofing and insulation systems, Andersen Windows and Doors, Hilti Drivers, Louisiana Pacific, Masonite Corp Tyvek, Corian, Yellowood and many others upon request. Vice President, Dixie Homecrafters, Inc.

Atlanta, GA February 1997-January 2001

■ Took Remodeling Company from 7mm to 125mm in 5 short years.

■ Company was sold to a Chicago Venture group for 58mm. Skills

Master Sales Trainer (sales and directional videos) Dynamic Speaker specializing in NLP concepts (500 events) Trainer of DISC behavioral profiling systems, for recruitment purposes. Marketing and Lead Procurement specialist

Liaison with SFI group marketing efforts with Home Depot, Lowes, Sears, Costco, Ace Hardware, Cryptek media.

Page 4

Personal Info

Married 31 years to first, and only wife Jill.

Owned home since 1994 built new in Suwanee 2 children: Evan 28, Jolie 24 full-time MBA college student

Evan UGA, Jolie GA State

Professional and personal references upon request

Contact this candidate