edwin tse
San Gabriel CA *****
phone: 646-***-****
e-mail: *******@*******.***
web: etsedesign.tumblr.com
profile
Graphic designer with over 20 years of experience. Skilled in Adobe Creative Suite including Photoshop, Illustrator, InDesign) and web software (Dreamwever, HTML/CSS), Adobe Premiere and Aftereffects. Print Magazine Award winner and Communications Arts Annual finalist professional experience
Penguin Random House New York, NY, November 2015-present Position: freelance graphic designer
• Designing book covers, executing and designing of book mechanicals (spine and back cover), typesetting cover copy, art and photo color correction, photo retouching
• Producing in house photography, product photos, author portraits saving company on external expenses.
• In-house prepress work/print production work eliminating dependency on external print vendors
• Producing pitch books and covers at meetings, working with marketing department to produce posters and promotional material on-line and print
• Aiding in the launch and production of social media post/sites
• Working with marketing department to work on social media interactive motion pieces Penguin Books USA New York, NY January 2009-August 2015 Position: senior designer
• Designing book covers for fiction and non-fiction books, mass market and trade hardcover and paperback editions, electronic books and digital marketing
• Consult with editorial staff on ideas and concepts, attend weekly meetings with art directors, hire freelancers
• Working with production staff, consulting with printers, approving prepress proofs Penguin Books USA, New York, NY January 2008-December 2008 Position: freelance graphic designer
• Designing of book covers (cover, spine and back cover),
• Photo retouching, photo illustration and manipulation, typesetting text and copy
• Providing in-house photography and illustration on book covers and rush jobs St. Martin’s Press/MacMillan New York, NY March 2005-August 2007 Position: designer
• Designing covers and fiction and non-fiction books
• Hiring illustrators, photographers and freelancers designers and providing art direction
• Cover design meetings with editorial to discuss creative direction and marketing direction Financial Post Business Magazine Toronto, ON. May 2003-August 2004 Position: assistant art director
• Magazine layout, typesetting, attending pitch meetings
• Hiring illustrators, photographers and providing art direction, negotiating budgets and contracts
• Creating logos and specialized art/graphics
education
Ontario College of Art and Design
4-year Bachelor’s in Communication and Design (graphic design major) Reference available upon request