Michael Kelly Newsome
*****@*******.***
@michaelkellynewsome
Atlanta, GA
PROFESSIONAL SUMMARY
Revenue/Data Analyst Budget/Forecasting Specialist Business Insights Leader Business Analyst
Results-driven professional with extensive experience in Telecom, Entertainment, Finance, and Healthcare domains. Expertise in customer service, operations, DevOps, vendor management, finance, business/data analysis, and project management. Adept at leading product development teams and executing business-critical initiatives with a strong analytical mindset, problem-solving ability, and leadership skills.
Proven track record in Agile methodologies, requirements gathering, data visualization, and CRM tools. I am skilled in software development lifecycle (SDLC), and business process improvement. Recognized for delivering high-impact results under tight deadlines while fostering cross-functional collaboration.
CORE SKILLS & TOOLS
Data Analysis & BI: SQL, SSIS, Tableau with a Creator license, Power BI, dBeaver database, Alteryx, AWS Athena, Informatica Power Center, Amazon Redshift – Cloud Data Warehouse, MS Access, Excel, VBA
Business Analysis: Requirements Gathering, Agile/Scrum, Jira, Kanban, Business Process Improvement, ChatGPT, AI, Machine Learning, Value Stream Mapping, Process Mapping, conceptual thinking.
Software & Tools: DataVault, Azure DevOps, Visio, FIGMA (UI/UX), Salesforce, SharePoint, MS Office Suite
Cloud & Development: Azure, AWS, Snowflake, Python, Java, .Net., API
Project & Vendor Management: Stakeholder Communication, Vendor Relations, API & Certificate Updates
CRM & Operations: Customer Relationship Management, Contact Centers, Finance & Billing Systems
PROFESSIONAL EXPERIENCE
Data Analyst Modivcare Atlanta, GA Dec 2024 – April 2025
Engaged post-layoffs to restore data continuity by mapping legacy infrastructure and uncovering institutional knowledge gaps.
Extensively used AI in order to validate, correct, and establish key performance indicators (KPIs) for the Complaint Resolution Group by tracing and validating data sources and then deconstructing Tableau reports and reconciling them with underlying data sources..
Conducted comprehensive data audits and analysis to ensure data integrity, transforming disjointed datasets into reliable insights through SQL, SSIS, Excel, and Tableau.
Identified and resolved a critical shortcoming in the hierarchy tables used in aligning reporting org.
Developed detailed process maps using Visio and FIGMA to document current and future state workflows, leading to a 30% reduction in operational inefficiencies within the Complaint Resolution Group at Modivcare.
Mapped hierarchical reporting structures to align financial and performance reporting across departments, reducing liquidated damages risk by millions and improving data integrity by 85%.
Identified, documented, and advised parties involved on maintaining those hierarchies going forward
Built detailed data lineage documentation to support cross-functional understanding and long-term data governance.
Delivered actionable insights by cleaning, organizing, and modeling complex data sets, improving reporting accuracy and decision-making processes.
Collaborated with stakeholders to define reporting needs and implemented scalable solutions using Tableau Desktop, Tableau Server
Trained full-time analysts the advanced skills to allow them to carry on this work going forward.
Business Analyst KPMG Atlanta, GA Jan 2024 – April 2024
Supported revenue-generation client reporting tool development for tax planning with a strong focus on revenue reporting and budget optimization
Created detailed reports and UI/UX designs using FIGMA and Azure DevOps.
Led stakeholder meetings, documented requirements, and facilitated Agile workflows.
Conducted data analysis and presented insights to senior leadership.
Business Analyst Morgan Stanley Alpharetta, GA Feb 2022 – May 2023
Managed Fee Billing Workspace application and CRM integrations for Wealth Management.
Collaborated with senior leadership, finance, and IT teams at Morgan Stanley to align CRM integrations with Fee Billing Workspace applications, improving transparency and operational efficiency.
Performed data analysis via SQL, DDIS, cloud API’s, Tableau, AWS Athena to drive informed decision-making.
Partnered with product teams to define user stories and business requirements.
Led vendor relationship management and API integrations.
Realtor EXP Realty Atlanta, GA April 2017 – Jan 2022
Leveraged data analytics to drive market research and customer targeting.
Developed process automation for off-market property identification.
Managed client relations and digital marketing strategies.
Senior Media Production Specialist AT&T Atlanta, GA Feb 2013 – Dec 2016
Directed enterprise-level internal broadcast operations, overseeing a large team to deliver high-quality live productions across the organization.
Engineered seamless integration of multiple real-time communication platforms—including Zoom, Cisco Telepresence, Cisco Webex, FaceTime, and YouTube Live—into cohesive live television broadcasts, ensuring reliable delivery to a global employee audience.
Managed fiber optic network infrastructure to facilitate interactive webcasts from multiple corporate sites, coordinating complex technical setups and ensuring low-latency, high-fidelity transmission.
Conducted comprehensive site surveys to assess physical infrastructure, power, network capabilities, and AV readiness for live event production, mitigating technical risk before deployment.
Collaborated with Finance and Accounting teams to accurately forecast, budget, and reconcile production costs, ensuring appropriate allocation of charges across business units & optimizing spend.
Senior Project Manager / Business Analyst AT&T Atlanta, GA Dec 2006 – Feb 2013
Using SQL, SSIS, TOAD, and Business Objects, Transformed fragmented sales hierarchy reporting into a centralized in-house sales reporting tool called MyMetrics linking revenue trends, forecasting models, and customer relationship data, and saving $3M annually in operational costs over the previous outsourced system with a focus on revenue reporting and budget optimization.
Led CRM and sales force hierarchy system development and integration and saved $1.5 million a year over the previous outsourced system.
Simplified complex sales hierarchy alignment at AT&T by connecting disparate CRM reporting models, reducing inconsistencies and increasing forecasting accuracy by 20%
Collaborated with HR, Finance, and IT teams to optimize business processes as well as budgeting, forecasting, and financial modeling.
EDUCATION
Bachelor of Science in Communication Abilene Christian University 1988
CERTIFICATIONS & MEMBERSHIPS
Licensed Real Estate Agent, Georgia
Member, NAGLREP (Atlanta Gay Realtor Association)
Member, LEAGUE at AT&T & Global Pride Network at KPMG
Volunteer, Atlanta Pride Committee