Brand Strategist Product Development

COPYWRITER, EDITOR, BRAND STRATEGIST SELF-EMPLOYED

JAN 2021 - PRESENT

Brand development — Brand story — Tone of voice development — Web copy — Marketing Conent — Brand Strategy — USP/market differentiation

— Product development — Investor pitches — Across a range of industries. See client list here TARA-LANGE.COM

CREATIVE CONSULTANT MATTE PROJECTS

JAN 2024 - MARCH 2024 NY

Narrative shaping — Pitch deck development — Sizzle direction — Creative direction

CREATOR, PRODUCER MASTER OF ATLAS

JAN 2021 - JAN 2022

Creator of Master of Atlas, food & travel docu-series. Conceptualised show — produced, directed, & edited sizzle — scripted lines — created pitch deck. Partnered with John Battsek of Passion Pictures/Ventureland, Nicole Stott, & WME. This show was pitched to Netflix. FOUNDER, CREATIVE DIRECTOR, PRODUCER EIEN SOF x ROAM FEB 2024 - NOV 2024

Creative development studio for film & beyond

Story shaping — Pitch decks — Copywriting — Sizzles — Design CONTRACT COPYWRITER & BRAND STRATEGIST STRANGE WATER JUN 2022 - JAN 2023

Market research — identified USP — Tone of voice development — Taglines

— Brand copy — About story — Package copy — Web copy FREELANCE CREATIVE CONSULTANT ANONYMOUS CONTENT

APR 2024

Sizzle reel production for global media company that produces multi- platform content, film, & television, with the world’s most renowned directors, writers, & actors.

GRANT WRITING SHLOMIT YARKONI

JUN 2023 - MARCH 2024 TLV

Researched & submitted LOIs & grants for NGOs in Israel for various missions (education & career guidance for women transitioning out of prostitution, women’s health education, climate change). COPYWRITER MOJO, GWELLA

JUN 2022 - JAN 2023 NY

Mushroom-based energy supplement

Tone of voice development — Web copy — Product descriptions — Campaigns — Identified cohorts to employ targeted messaging — Email marketing — Blog posts for Mojo & parent company Gwella. TARA-LANGE.COM

Seasoned creative professional with over a decade of experience spanning copywriting, brand strategy, & content production. I specialise in tone of voice development, narrative development, brand development, & strategic storytelling. Technical skills include Adobe Suite. I’ve collaborated with Oscar- winning producers, prestigious clients including Anonymous Content and MATTE Projects, and pictched to networks including Netflix. EXPERIENCE

COPYWRITER BRAND STRATEGIST PRODUCER

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LANGE

HEAD COPYWRITER & MARKET TRENDS LEAD DIGIVEST

OCT 2020 - OCT 2021 SYD

Wellness-focused e-commerce marketing agency

Identified market trends — Brand USP — Brand development —Tone of voice — Web copy — Oversaw editing — Email marketing — Social collateral

— SEO — Client mangement across multiple brands

LEAD CONTENT MANAGER MAAPILIM

JAN 2019 - JAN 2020 TLV

Campaigns — Created content across all brand assets — Web copy — Marketing Copy. Men’s grooming brand that got the attention of Jared Leto who partnered with Maapilim founders on Twentynine Palms. MANAGING EDITOR SAND MAGAZINE

JAN 2019 - JAN 2020 TLV

Men’s Magazine

Created — Launched — Managed magazine (themes, content, interviews, promotion) — Podcast production

EDITOR IN CHIEF & HEAD OF CONTENT THE SERVICE

APR 2016 - JAN 2019 TLV

Hospitality startup

Brand identity with designers — Story — Functionality — Design & UX for app — PR strategy — Investor pitches — Marketing material WRITER, EDITOR, PRODUCER TRENDLAND MAGAZINE

MAR 2013 - JAN 2022 NY & REMOTE

Curated stories — Edited articles — Content management — Event production — Interviews — Representation on trips & at events — Strategic partnerships

CONTRACT COPYWRITER, BRAND STRATEGIST SEED & MILL APR 2016 - JUN 2016 TLV

Brand Strategy — Tone of voice — Web copy - About story MANAGING EDITOR EST MAGAZINE

MAY 2015 - MAY 2017 AUS

Prestigious Australian design magazine.

Editing - Writing - Curating stories.

Adobe InDesign

Premiere Pro

Figma

Miro

Keynote

Wordpress

B.A COMMUNICATIONS, DOUBLE MAJOR ART, UNIVERSITY OF MIAMI IIN INTEGRATIVE HEALTH COACH CERTIFICATION PROGRAM Making the best hummus (and judging every other hummus) Playing tennis

The gut microbiome

Learning to fly airplanes

Chinese medicine

Holistic health

TARA-LANGE.COM

EXPERIENCE

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SOFTWARE

EDUCATION

INTERESTS

TARA

LANGE

TARA-LANGE.COM

SAMPLES

COPYWRITER BRAND STRATEGIST PRODUCER

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PITCH DECKS & SIZZLES

Master of Atlas Pitch Deck Docuseries I created and pitched to Netflix, in partnership with John Battsek (Beckham, Searching for Sugarman, The Rescue, Deepest Breath, American Manhunt:OJ Simpson), and with representation by WME

Master of Atlas Sizzle Directed, produced, co-edited Anonymous Content Commerical Sizzle

Modality Sizzle

PODCAST

Can We Talk About This? Newly launched personal podcast SOME RECENT CLIENTS

MATTE Projects

Anonymous Content

Strange Water

SOME PUBLISHED ARTICLES

Byron Bay Guesthouse, Wallpaper

The Case for Green Tea, Russh

The Poli Hotel, Wallpaper

More here

EXPERIENCE SUMMARY

BRAND DEVELOPMENT & STRATEGY

TONE OF VOICE

PITCH DECKS - WRITING & DESIGN

MARKET TREND ANALYSIS & BRAND DIFFERENTIATION

WEB COPY

CREATIVE DEVELOPMENT/NARRATIVE SHAPING

LONG & SHORT-FORM WRITING & EDITING (PRINT, DIGITAL, VIDEO, SOCIAL) PRODUCT DESCRIPTIONS

VIDEO PRODUCTION & EDITING

MARKETING CONTENT (D2C)

STRATEGIC PARTNERSHIPS

MAGAZINE LAUNCH & MANAGEMENT

INTERVIEWS (WRITTEN & PODCAST)

RESEARCH

This work spans health & wellness, film & TV, food & beverage, beauty, design, travel, commercial real estate, & finance.

TARA

LANGE

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