Business Development Senior Healthcare

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Dinora Nava-Oleson 909-***-**** **********@*****.***

Yucaipa, US, 92399

www.linkedin.com/in/dinoranavaoleson

Summary

Business Development Leader

20+ years of successful healthcare sales experience, including new account acquisition, development and retention, with a track record of developing new markets and increasing revenue Result-oriented sales leader with a strong background in building rapport with key healthcare accounts and strategically managing sales opportunities using a consultative sales approach to offering solutions. Expertise in presenting medical solutions to prospective clients to qualify and close high- worth deals, and implementing innovative marketing initiatives to increase brand awareness. Excellent leadership and communication acumen, with the ability to build, train, and mentor account management teams and cultivate relationships with partners, clients, and stakeholders. Proven success in expanding new markets and successfully driving a 34.4 % increase in revenue while leading new business development for senior healthcare. Bilingual proficiency in English and Spanish. Areas of Expertise

• Key Account Management

• Senior Healthcare Sales

• Sales Forecasting

• Marketing Strategy

• Consultative Selling

• Territory Management

• Budget Administration

• Market Expansion

• Referral Growth

• CMS/Regulatory Compliance

• Client Needs Assessment

• Strategic Deal Execution

• Contract Negotiation

• Stakeholder Engagement

• Team Building

Career Experience

Fides Muti-Specialty Medical Clinic, Palm Desert, CA February 2010 – Present Business Development Manager/Administrator

Provide strategic leadership to win and retain new business, including developing and executing enrollment plans to drive consistent growth and advancement in focused regions. Managed an extensive book of business working with providers, assisted living facilities, skilled nursing, and laboratory companies in the Inland Empire, San Diego, and Coachella Valley.

● Drove successful market expansion in senior healthcare, increasing growth by 4.3 % with an outcome of a 34.4 % increase in revenue.

● Built and mentored high-performance client retention teams to develop client relationships from initial contact through contract execution, ensuring client satisfaction, and fostering repeat business and referrals.

● Built and nurtured strong business relationships to effectively negotiate and optimize contracts with fee-for-service, value-based payment, and direct contracting with HMO, PPO, IPA, Medicare, and Medical.

● Fostered new collaborations with other senior healthcare organizations, community leaders and advocates; pioneered effective communication strategies utilizing Salesforce for marketing data.

● Administered preparation and reporting of monthly and yearly budget, and referral growth to shareholders in a timely and consistent manner.

● Participated in local/regional industry events, organizations, and affiliations to build market awreness.

● Oversaw team KPIs, including providing coaching and feedback for the team to hit quarterly and annual targets.

Suncrest Home Health and Hospice/Bridge Home Health December 2004 – February 2010 Account Executive Manager

Spearheaded the creation of long-term, strategic account plans to target and grow both new and customers, building, closing, and maintaining a strong pipeline of opportunities. Directed marketing teams to deliver marketing and promotional initiatives to achieve budgetary volume projections.

● Achieved a consistent 7.48% referral growth through innovative marketing and maintaining positive working relationships with current and potential referral and payer sources.

● Facilitated strategic plans to identify opportunities for additional or improved services to address customer needs.

● Liased effectively with government agencies, major payer groups, and key referral sources and assisted customers in accessing community resources.

● Analyzed market trends and client needs, implementing data-driven strategies that consistently surpassed annual sales quotas.

● Developed, implemented and reported monthly and yearly department budgets. Additional experience as a Major Account Sales Representative/Financial Analyst with IKON Office Solutions

Education & Credentials

Master of Business Administration (Finance) (completion date June 2025) California State University San Bernardino, San Bernardino, CA Bachelor of Arts in Business Administration (Marketing) California State University San Bernardino, San Bernardino, CA Bachelor of Arts in Business Administration (Finance) California State University San Bernardino, San Bernardino, CA Professional Certifications

Certified National Pharmaceutical Representative

IT Skills

CRM Software, Salesforce, Microsoft Office Suite, EHR,EMR,Remote Patient Monitoring system

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