Social Media Marketing Intern

Paige Gutierrez

Chicago, Illinois · 518-***-**** · ************@*****.*** · www.linkedin.com/in/paige-gutierrez Marketing Portfolio: https://sites.google.com/view/paigegutierrez-portfolio Education

Loyola University Chicago, Quinlan School of Business Chicago, Illinois Marketing BBA with Honors, Minor in Visual Communications May 2025

● Magna Cum Laude

● Quinlan Business Honors Program

● Awards: Loyola Presidential Scholarship, Theta Mu Chapter Scholarship, PNC Student Achiever Award, Commitment to Student Organizations Award, Dean’s List (all semesters) Work Experience

Loyola Dining Chicago, Illinois

Marketing Intern March 2022-May 2022, August 2023-May 2025

● Developed multi-platform marketing materials and disseminated them across 5 different social media platforms.

● Planned logistics, spread awareness, and facilitated multiple events each week in one of the 14 dining locations.

● Collected feedback of 10,000+ students through surveys to improve the dining services at Loyola University. Loyola Athletics Department Chicago, Illinois

Fan Experience & Promotions August 2024-May 2025

● Executed marketing promotions and strategic plans during athletic events to drive student attendance and engagement.

● Facilitated dynamic and engaging experiences at events, contributing to a lively and supportive atmosphere for the teams.

Fox News Media Chicago, Illinois

Production Administrative/Logistics Runner (DNC) August 2024

● Efficiently set up workspaces and broadcasting sets for 400+ employees, ensuring all equipment and materials were in place for smooth operations during the Democratic National Convention.

● Guided talent and executives throughout the United Center, providing seamless navigation and assistance to ensure they reached their destinations promptly and comfortably.

● Proactively addressed and resolved any issues that arose during the broadcasting of shows or behind the scenes, maintaining a calm and professional demeanor to ensure operations continued without disruption. Simon Health App Remote

Marketing Intern May 2024-July 2024

● Created comprehensive marketing plans, incorporating digital campaigns, social media strategies, and content marketing to drive brand awareness and increase conversions.

● Successfully launched and established Twitter and Facebook pages, growing brand presence and engagement through strategic content and community management. Developed and managed a content plan, ensuring that all digital platforms featured engaging and relevant material tailored to target audiences.

● Regularly updated the company website with new content, maintaining a fresh and user-friendly experience while optimizing for SEO.

Leadership & Extracurriculars

Alpha Delta Pi Sorority, Theta Mu Chapter Chicago, Illinois Philanthropy Director 2022 / VP of Recruitment 2023 / VP of Operations 2024 January 2022-December 2024

● Implemented a week-long series of philanthropy events by collaborating with 30+Loyola organizations and outside vendors.

● Designed and implemented a recruitment training schedule including eight workshops to prepare 70+ members for a 4-day primary recruitment weekend.

● Managed the day-to-day operations for the chapter consisting of almost 100 members. Other Involvements: American Cancer Society: Marketing & Events Chair, American Marketing Association, Alpha Kappa Psi Fraternity: Board of Ethics & Membership TA, Student Government of Loyola Chicago: Associate Communications Officer, Chief Justice, & Attorney General, Food Recovery Network, Quinlan Ambassadors: Co- President, RISE Ambassadors, National Jesuit Student Leader Conference Attendee, and Quinlan Ramble 2024 Attendee Skills

● Microsoft Office and Microsoft Access, Database Modeling (ER Modeling, Relational Modeling), Canva, Google Suite, Project Management, Event Planning, Teamwork, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Social Media Marketing, Marketing Strategy, Design Thinking

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