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Customer Experience Solutions Architect

Location:
Atlanta, GA
Posted:
June 05, 2025

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Resume:

**********@*****.***

linkedin.com/in/michael-bozorgnia/

MICHAEL BOZORGNIA

Innovative Customer-Focused Technology Professional Atlanta, GA

+1-404-***-****

As a technology and digital strategy leader, I specialize in translating innovative concepts into scalable technology solutions, solving complex business challenges with a strategic and results-driven approach. Leveraging deep business acumen and technical expertise, I drive enterprise AI strategies, cloud computing initiatives, and customer experience transformation to help organizations innovate and scale efficiently. With a proactive, cross-functional mindset, I collaborate with executives and stakeholders to lead critical decision-making processes, optimize business operations, and ensure regulatory compliance. My expertise extends across:

Strategic Planning & Digital Transformation

Enterprise AI Strategy & Innovation

Marketing Technology Innovation and Leader

Customer Experience & CRM Optimization

Cloud Computing & Scalable Architecture

Team Building & Leadership Development

Business leaders trust me to deliver exceptional service, strategic guidance, and cutting-edge technology solutions that align with their evolving objectives. Let’s connect to explore how I can help your organization drive innovation, efficiency, and long-term success!

Summary

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As principal solutions architect reporting directly to the VP of architecture/innovation and CTO, I am responsible for working with our marketing and advertising stakeholders and building an integration strategy to improve Inspire Brand's technology portfolio across all brands.

Capabilities and Expertise

Digital & Marketing Technology Leadership: Proven ability to define and implement enterprise-level architecture strategies across digital and marketing domains, including loyalty platforms, mobile applications, websites, CMS, DAM, and customer engagement technologies.

Enterprise Architecture Development: Skilled in creating and maintaining enterprise architecture roadmaps aligned with business objectives, leveraging architectural frameworks and best practices to ensure scalability, performance, and sustainability. Solution Architecture & Design: Expertise in leading end-to-end solution design efforts, evaluating technology options, managing technical risks, and delivering clear, actionable architectural artifacts for complex, enterprise-scale initiatives. Cloud & Integration Expertise: Deep knowledge of cloud technologies (Azure preferred), integration tools and patterns (REST APIs, Service Bus, SOA), and DevOps practices including Infrastructure as Code (IaC), CI/CD pipelines, and serverless architectures.

Cross-Functional Collaboration: Adept at engaging business and IT stakeholders, facilitating technical discussions, driving architectural alignment, and influencing executive decision-making across departments and vendor partners. Work experience

Principal Solutions Architect - Digital & Marketing Technology

Nov 2019 Present

Inspire Brands

“You’ve got to start with the customer

experience and work back toward the

technology- not the other way around.”

-Steve Jobs

My Passion

Digital Transformation Specialist:

Managed the digital transformation of

omnichannel programs by developing

and mapping innovative concepts with

the latest and greatest technology to

allow companies to become more agile

and roll out new improved solutions to

the market.

Subject-Matter Customer Experience

and Customer Digital Journey:

Provided unique value and input

around digital and cloud strategies and

enabled customers to understand the

value and ROI of each sale cycle across

the digital journey.

Excellent Communicator, Leader and

Results Driven Professional: Recruited

and trained global sales team on key

business cases and latest trends in the

retail industry and developed pathways

to create a successful and sustainable

pipeline of growth.

Help Customers with Their Digital and

Cloud Journey:

Using my past experiences, I have

helped many clients with their cloud

and digital journey in the cloud of their

choice (AWS, Azure, Google, etc..). I have

provided guidance and best practices

of choosing proper architecture (IaaS,

SaaS, PaaS, and Hybrid) for their cloud

architecture based to reduce

operational cost, become more agile

and taking their path towards

becoming more digital and

Omnichannel business.

Expertise

Innovation & Emerging Technology Enablement: Track record of evaluating and incorporating emerging digital trends, including Customer Data Platforms (CDPs), Marketing Automation Platforms (MAPs), and omnichannel engagement tools to drive transformation.

Leadership & Mentorship: Experienced in guiding cross-functional teams, mentoring developers and operations staff, and advising business leaders, fostering a culture of technical excellence and innovation.

Agile & Scalable Delivery: Strong background in agile delivery models, enabling predictable and efficient project execution while minimizing technical debt and ensuring non-functional requirements such as resilience, security, and scalability are embedded in all solutions.

Stakeholder Engagement: Collaborate with business leaders, executives, and stakeholders to understand their strategic objectives and offer technology recommendations that support their initiatives. Communicate complex technical concepts to non-technical stakeholders in a clear and concise manner.

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Promoted to lead an international team of 20+ team members in identifying, building, and selling customized solutions for a company provider of integration, analytics, and event-processing software platform. Managed the sale of 20 core products with various capabilities across integration, advanced analytics, IoT, API management, data virtualization to business process management. Targeted and qualified a diversified customer portfolio with new and existing accounts ranging from small to multi-billion dollar companies. Served as technical subject-matter-expert for all retail accounts Exceeded personal quota 130% - 180% by increasing new net accounts and growing existing accounts

Managed OEM technical sales team achieving 130% of the quota for the year selling over $30M globally

Lead the partner channel team to build a stronger relationship with global ISVs, increasing overall revenue, and business over 120% of the quota globally. This included strategic partnerships with consulting firms and systems integrators building cloud solutions for airports, airlines, and retail. Built and grew initial 2-member team to 20+ members across the US, Europe and India to support accelerated growth for customers across retail, airlines, airport, telco, financial services, healthcare, pharmaceutical, energy, and manufacturing industries Partnered with sales teams to manage the pitch, vendor comparison, cost model, contract negotiation and overall ROI for customer solutions Earned salesforce certification to coach team members on how to target and sell to a wide variety of organizations

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Aggressively recruited to return as a vertical specialist for retail space to provide expertise on major accounts, including Macy’s, Nordstrom, Chico’s, Marks & Spencer, Walmart, and Bed Bath and Beyond in the US and Europe. Expanded architect role in facilitating and support the sales team with product and technology sales for new and existing accounts. Influential in assisting companies with addressing digital disruption and cloud strategies.

Aligned customer build and design solutions with present-day technologies and revealed opportunities for customers to leverage TIBCO products to solve business challenges

Drove sales $12M+ by advising clients on technical and business solutions with cutting-edge technology products and platforms to help enterprises become more event-driven and real-time focused

Rendered top-notch pre-sales support by managing RFP responses, estimating ROIs, submitting proposals and demonstrations and preparing presentations for account executives

Guided a major airport through its digital journey, developing a roadmap to align business and IT strategies. Moving key assets and services to the cloud helped reduce IT infrastructure costs and allowed them to go to market faster.

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Leveraged a wide array of system architectures and technology platforms to deliver solutions for direct to consumer, merchandising and logistics. Director of Technical Sales and Architecture 2015 2019 TIBCO Software, Inc.

Principal Solution Consultant Vertical Industry Specialist 2014 2015 TIBCO Software, Inc,

Enterprise Architect Consultant 2012 2014

Macy's Systems and Technology

Technology leadership

Customer Experience

Vendor Management

Strategic Account Penetration

Team Leadership

Implemented portfolio strategy

within segment (and go-to-market

execution) Helped Customers with

their digital journey and cloud

strategy

Omnichannel customer experience

specialist in key industries (retail,

airline / airport, CPG and telco)

Marketing Technology Leader and

Architect

Key Competencies

Cloud Management and Strategy

Cloud Technologies (AWS, Azure, GC)

Advanced and Streaming Analytics

IoT, Analytics and Integration

APIs and API management

API Security (Basic Authentication

with TLS, Oath2, OpenID Connect,

SAML)

Business Process Management

Data Virtualization

Customer Data Platform

Customer 360

CRM

Agentic AI

Predictive AI

1:1 Personalization

Marketing Technologies (MoEngage,

MoveableInk, Optimizely, ...)

ML and Marketing Rules

Omni Channel Marketing Execution

Multi-brand Marketing Strategy

Technology Skills

Instrumental in providing top-notch loyalty programs (Macy’s & Nordstrom’s) and customer 360 with accelerated opportunities for go-to-market through technical mapping, implementation, and execution

Some key projects involved around real-time inventory across all store locations including warehouse and logistics systems. Also, optimizing Macy’s fulfillment system which includes warehouse and logistics allowing them to do same-day delivery in a certain location and optimized delivery in terms of cost and speed across all locations

Delivered and solved complex business initiatives and requirements by partnering with business analysts and architects to determine the best strategies for development and execution

Designed standards and strategies for system integration for various platforms by leveraging real-time, event-driven and distributed architecture

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Senior Presales / Technical Sales Consultant 2010 2012 TIBCO Software Inc,

Senior Global / Enterprise Architect 2005 2010

TIBCO Software, Inc.

Software Architect 2003 2005

Wellfound / Lydian Technology Group

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Minor in Chemical Engineering

Education

Masters in Technology Information Systems and

Management

1996 1998

American Intercontinental University

Bachelor in Science - Molecular Genetics 1990 1996 Georgia Institute of Technology



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