Instructional Designer

An innovative and visionary Certified Instructional Designer with over two decades of experience in the dynamic Training & Development sector

Proficient in applying Andragogical theories along with diverse methodologies such as SAM, ADL, ADDIE, Blooms, Accelerate Learning, Kirkpatrick’s 1-4 metrics: creating engaging e-learning, microlearning videos, gamification, whiteboard animation, virtual and Instructor Led programs for multiple target audiences including top level leadership teams to ensure retention rate, decrease attrition and proving ROI back to shareholders

Proven track record for developing and implementing measurable blended learning strategies that drive continuous improvement in key performance metrics (KPIs) and employee engagement, creating SCORM-conformant courseware and designing change management communication campaigns for effective use of software and learning management systems (LMS)

Consistent ability to manage projects in various industries: Software Applications, Telecommunications, Wireless Network Infrastructure Solutions, Wireless Retail, Consumer Goods, Energy, Financial, Logistics, Hospitality, Real Estate, and Shipping Delivery Service

Skilled in both verbal and written communication, with the ability to effectively convey complex information to clients, financial professionals, and peers, as well as guide and coach on professional communication standards

Proven time management and organizational abilities, adept at maintaining a full schedule of appointments and deadlines—modeling and teaching these best practices

Dedicated to maintaining a reputation built on quality, service, and uncompromising ethics Professional Competencies

Accelerate Learning Model

Application Simulations

Budgeting and Financial

Branch Scenarios

CMS – Adobe Management-

Confluence

Contract Negotiation

E-Learning courses

Executive Power Points

GenAI-ChatGPT

Google Suite/MS 365

Instructor/Virtual Led PPTs

Job Aides, Manuals

KPI Assessment

LMS-Cornerstone, Litmos,360

Learning: Administration;

Testing (UAT)

Kirkpatrick’s Level 1-4

Evaluation

Market Research and

Analysis

Metrics and performance

management – KPI formation

Microlearning Videos

Needs Assessment/Analysis

Project Management

Risk Assessment and

Mitigation

SAM, ADL, ADDIE, Blooms

SCORM Compliance Courses

Site Evaluation Studies

Software Process

Documentation

Storyboarding (Scriptwriting)

Technical Writing/Outline

Documentation

Team Leadership and

Collaboration

Video Editing

Web Design

Whiteboard Animation

Zoning and Permitting

Expertise

Content Creation Tools

Adobe Creative Suite

(Animate, Captivate,

Illustrator, InDesign,

Photoshop, Premier Pro)

AEM 6.0, CMS – Confluence,

ECRM

Articulate 360

Articulate Storyline/ Studio

'13/ RISE

Audacity

Camtasia

Canva

ChatGPT/GenAI

Class Marker

Docu-Tools

Google Suite/SharePoint

Lectora

MS 365

MS Office (Excel, Outlook,

PowerPoint, Project, Word)

SCORM iCloud

OBS Studio

Salesforce

SnagIt

Survey Monkey

Video Blocks/Pond5

Video Scribe/Vyond

VISO

Wave Pad Sound Editor

WebEx

WinSCP

Professional Experience

Instructional Designer & Real Estate Advisor

Freelance

(07/2023-present)

Designed and delivered new agent onboarding training programs, focusing on legal documentation, sales strategy, and negotiation best practices

Mentored new realtors using blended learning approaches, job aids, and microlearning tactics to enhance client engagement and improve close rates

Created and maintained marketing and sales performance materials, using Canva and MS Suite to teach effective promotional strategies

Analyzed learner needs and developed custom materials to increase knowledge retention and confidence in contract negotiation and zoning protocols

Facilitated workshops and webinars on leveraging technology tools and communication best practices in the real estate industry

Instructional Designer

Navis/Kaleris

(03/2019 – 07/2023)

Designed and developed instructional material for logistic talent programs and business client groups including design documentation, content outlines, e-learning SCORM content via TinQwise Liberty and Articulate Storyline 360, motion graphic scripts, video scripts, apps, microlearning videos, simulation videos via Camtasia, etc. using Agile Learning Design methods, standards, and processes

Identify the best instructional design techniques to ensure learner engagement and maximum learner retention

Dabbled in VR development games: pong, archery, escape room, treasure hunt

Collaborated with SMEs and others on accountability for content delivery, evaluation, and analysis deadlines; escalate appropriately and manage project through entire project lifecycle

Consult with internal communications team, as needed, on graphics, visuals, illustrations, and other elements to improve the quality and effectiveness of training and ensure branding consistency

Define and measure training effectiveness using meaningful metrics and address user feedback to revise content on as needed

LMS- Cornerstone Management

Instructional Designer Consultant

Viavi Solutions / TTA

(02/2017 – 03/2019)

Consulting for software industry using multiple methodologies such as ADDIE, Kirkpatrick’s 1-4 evaluation, and Blooms taxonomy along with performing training needs assessments, gap analysis; executing a roadmap to improve human performance, and align people, processes, and practices

Designed and produced e-learning (SCORM) training targeted to address specific performance objectives, using a variety of instructional techniques, including self-paced on-line courses, educational videos, custom web-based interactions, and online performance support materials; interactive content/microlearning videos for optical networks and site certified testing tools including, 5G technology within the technical and sales departments using Storyline 360 – Articulate - RISE, Adobe Creative Suite; Camtasia

Created job aids, instructor, and participant guides

Collaborated with design team to create distinct product vision, melding SMEs with team members

Produced seventy-two modules with 926 videos in 90 days through Articulate RISE Senior Instructional Designer / Trainer Consultant AT&T /Teleworld, Pinnacle Solutions

(11/2015 – 02/2017 & 06/2010 – 06/2012)

Consulted for a Telecom company, creating and designing web-based interactive curriculum and technical product videos (including IoT) for global markets using Articulate Storyline 360, Lectora, SnagIt, Captivate, and Adobe Photoshop

Collaborated with stakeholders and SMEs to create product visions, translating them into roadmaps, agendas, and storyboards

Updated training material; created job aids, and designed gamification content and quizzes

Led and facilitated instructor-led and virtual training for U-verse Tier II Tech Support, including hiring, managing, and conducting T3 courses. Coached trainers to improve performance and developed performance initiatives for troubleshooting AT&T products and services

Managed logistics for 100-200 agents, including scheduling, payroll, and attendance management

Conducted training needs analysis, evaluating instructional delivery, and collaborating with teams to ensure curriculum alignment with business objectives

Provided subject matter expertise and facilitated IT software and proprietary system training across national locations

Delivered blended learning solutions, improved call center metrics, and demonstrated ROI through detailed performance analysis and reports

Successfully implemented a PIP solution, increasing revenue by 75-90% Senior Instructional Designer / Training Manager Consultant Ericsson LLC /Training Pros

(03/2013 – 09/2015)

Consulted for a Telecom company, managing and leading a remote cross-functional training team in developing and streamlining accelerative course content

Designed instructor-led and e-learning curricula for onboarding, leadership, technical development, and soft skills using Articulate Storyline 2. Edited videos, scripted voiceovers, and managed LMS administration/UAT testing

Developed facilitator and participant guides, activities, and instructional templates, while managing web forums via AEM 6.0. Established evaluation processes (Kirkpatrick’s levels 1-4) and created assessments and budgets for training projects

Collaborated with training managers and SMEs to assess and improve training effectiveness. Managed logistics for training sessions and reduced employee attrition by creating onboarding and skill development programs aligned with company goals

Instructional Designer Consultant

FedEx /Insight Global

(06/2012 – 02/2013)

Consulted for the shipping industry, utilizing the systematic design standard (IR-PADDIES) to develop FedEx virtual, instructor-led, and web-based training courses, along with job aids, facilitator, and participant guides

Designed C-level PowerPoint presentations and e-learning content using Articulate Studio, Adobe CS5, Captivate, and Flash. Managed SAP LSO and developed project work plans, including training strategy documents and Microsoft Project, adapting plans to meet changing needs

Successfully increased employee retention by 75% Strategic Account Manager / Customer Service Trainer AT&T, SBC, Southwestern Bell

01/1999 - 01/2010

Strategic Account Manager

High-performing sales and account management professional with a proven track record in driving revenue growth across global markets, including International and Enterprise-level clients. Industry experience spans Retail, Healthcare, Government, and SMB sectors

Achieved 200–250% of new sales revenue targets in 2006 and 2007; recognized with the President’s Award in 2004 and 2005 for outstanding performance

Expert in consultative selling, strategic account planning, and accurate forecasting to consistently exceed quotas and expand market share

Skilled in aligning solutions with clients’ business drivers and financial goals, articulating clear and impactful value propositions that resonate with key stakeholders

Adept at building consensus across diverse client teams, handling objections effectively, and ensuring successful outcomes through tailored, end-to-end solutions

Proficient in conducting network and infrastructure cost analyses, identifying areas for optimization, and delivering measurable ROI through compelling presentations

Experienced in responding to complex RFPs with professionally crafted proposals using Docu-tools, Microsoft Word, InDesign, and PowerPoint

Strong background in pricing strategy and contract negotiation, consistently securing favorable terms while maintaining client satisfaction

Deep technical knowledge and sales expertise in network and communication solutions, including mobility and mobile data applications, MPLS, FRAME/ATM, VPN, VOIP, TDM, IMTS, and equipment from leading providers such as Cisco, Avaya, and Nortel

Customer Service Trainer

Facilitated corporate training sessions utilizing diverse methods to engage participants and enhance learning outcomes such as upselling

Conducted call center observations, reporting, evaluations, and provided analytical support to improve performance

Designed and implemented engaging practices, including case studies, role-playing exercises, demonstrations, and group discussions, to enhance retention rates

Collaborated closely with Instructional Design teams to ensure alignment of objectives and effective course delivery

Other Professional Experience

Real Estate Agent

Citiwide Alliance Realty

(06/2011-present)

Demonstrated excellence in negotiation skills not only in client interactions but also in mentoring and training fellow realtors to successfully reach mutually beneficial sales agreements while maintaining strong relationships and driving project goals

Exceptional verbal and written communication abilities, ensuring clarity in project documentation, client interactions, and team coordination

Proficient in guiding new agents on preparing legal contracts, managing client expectations, and liaising with cross-functional teams

Demonstrated capacity for prioritizing tasks, managing multiple project timelines, and meeting deadlines. Strong organizational skills to keep projects on track and ensure commitments to clients, and other realtors

Exceptional in promotional and marketing strategies used to attract buyers and build a loyal client base, while also training agents on how to leverage referrals, advertising, and community outreach to grow their business

In-depth knowledge of the local real estate market, including pricing trends and neighborhood dynamics, with a commitment to educating team members on market insights to strengthen their sales strategy Credentials

Bachelor’s Degree

Certified Instructional Design & Development

Certified Project Management

Certified Data Networks

Active Real Estate License - Texas

Member of the National Training Associates and National Training Pros Member of the National Association of Realtors, Collin County Realtor Association, and Texas Real Estate Commission

Continuing Real Estate Education – 18 hours every 24 month

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