Support Specialist Marketing

Devon Principe

*******@*****.*** KENOSHA, WI, US 773-***-****

WORK HISTORY

Marketing Specialist at USABlueBook

March 2014 - September 2019 (5.5 Years)

Print production and ad specialties buyer: source and manage vendor relationships, manage Marketing budget, supervise catalog press checks

Create timelines and handle scheduling for merchandising and design team projects Website and email management: monitoring success of marketing promotions Lead social media initiatives

Manage space advertising program

Collaborate and strategize with marketing, sales, merchandising and customer relations teams to develop quarterly penetration programs that and grow sales in various product categories Marketing Rotation Program at CDW

May 2004 - March 2014 (10 Years)

Developed and executed merchandising plans to ensure each customer contact yields the greatest ROI

Defined appropriate merchandising mix by vehicle in alignment with CDWs overall marketing strategy Marketing Print Buyer

Management of print production: catalogs, reference guides, collateral pieces and promo items Cut quarterly budget by $230K

Senior E-Commerce Marking Editor at

August 2012 - April 2013 (1 Year)

Developed, coordinated and oversaw the selection of media, creation of concepts, materials, and preparation of online placements in support of marketing plans Development and strategy of online placements in support of marking plans Led merchandising strategy for CDW and CDWG websites E-Commerce Marketing Editor at

July 2008 - August 2012 (4.5 Years)

Managed the redesign of CDWG microsites and branding pages Developed corporate content area of CDW website

Led merchandising strategy for weekly home and segment page refresh Measured the effectiveness of online marketing programs Associate Editor at

October 2006 - July 2008 (2 Years)

Edited and proofed content for company website

Supported online partner marketing plans

Ensured that corporate brand and web guidelines were consistent with department objectives Monitored and reported on competitor websites

Purchasing Analyst at

May 2004 - October 2006 (2.5 Years)

Collaboration with vendor partners on business initiatives and marketing objectives Composed queries for regular and ad hoc reporting and trend analysis Part Time Insurance Associate at Nationwide Insurance August 1996 - September 2005 (9.5 Years)

Produced promotional flyers which aided in the acquisition of new clients Creation and maintenance of customer database

Customer service

Broadcast Coordinator at WTTW

August 2002 - May 2004 (2 Years)

Wrote scripts for on-air personalities

Congregated, interpreted and processed daily traffic logs Provided outreach to Chicago area communities utilizing the educational components of WTTW programing

Produced quarterly newsletter

Planned and executed events for crowds of up to 800 people EDUCATION

Village School - None

Graduated 0000-00-00

College of Lake County Lake County, Illinois - Associate Degree Graduated 0000-00-00

Columbia College Chicago, Illinois - Bachelors Degree Graduated 0000-00-00

SKILLS

Customer relationship management, To complete

ABOUT ME

I have management experience: No years

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