ANDREA “ANDIE” POULIOT
Key West, FL 781-***-**** *********@*****.*** LinkedIn
CHIEF EXECUTIVE OFFICER EVENT SALES & MARKETING
Dynamic and results-oriented executive with over 26 years of experience leading large-scale event operations, marketing initiatives, and strategic partnerships across high-profile venues, cultural institutions, and luxury lifestyle brands. Proven ability to design and execute unforgettable events—from high-profile culinary festivals and outdoor concerts to museum galas and immersive brand activations—while driving revenue growth, increasing market visibility, and boosting client satisfaction. Demonstrated success in developing consultative sales strategies, securing national sponsorships, and cultivating long-term relationships with corporate clients, donors, and community partners. Expertise in navigating complex environments with strict institutional protocols, sustaining alignment with organizational goals and cultural values. Skilled in budget optimization, vendor negotiations, and post-event analytics, always striving for operational excellence and continuous improvement. Passionate about curating impactful experiences that build brand loyalty, drive engagement, and foster community connections. CORE SKILLS AND COMPETENCIES
• High-Profile Event Management
• Corporate & Private Event Strategy
• Event Logistics & Coordination
• Brand Activation & Positioning
• Multi-Event Operations & Scaling
• Budgeting & Financial Planning
• Sales Strategy & Execution
• Marketing Campaign Development
• Vendor & Supplier Management
• Customer Engagement & Retention
• Cross-Functional Team Collaboration
• Strategic Planning & Execution
• Staff Development & Training
• Presentation & Public Speaking
• Client Relationship Management
S E L E C T E D CAREER ACHIEVEMENTS
Retained over 85% of clients annually while successfully executing over 10 annual trade shows and events.
Recognized for maintaining fiscal vigilance over expenses, ensuring cost-efficiency, and sustained profitability across operations.
Strengthened organizational trust and integrity by reporting financial misconduct at MoCA Westport, contributing to transparency, and exceeding all financial targets.
Pioneered concept of outdoor live concerts in collaboration with Wynton Marsalis and Jazz at Lincoln Center, expanding audience engagement and cultural programming.
Scaled high-impact events, including Wine & Food Festival in Key West and exclusive private gatherings in Nantucket. PROFESSIONAL EXPERIENCE
COASTAL EVENTS CONSULTING Key West, FL 2023 to Present Chief Executive Officer (CEO)
Provide visionary leadership and strategic direction for all aspects of Coastal Events Consulting, specializing in high-profile event planning, brand activations, and corporate consulting services. Establish and execute short- and long-term business strategies to drive growth, profitability, and brand positioning in the competitive events industry. Oversee end-to-end operations, including client engagement, business development, marketing, financial planning, and vendor management.
Strengthened relationships with corporate clients, sponsors, vendors, and community stakeholders to guarantee exceptional service delivery and repeat business.
Created and implemented innovative event concepts, marketing campaigns, and customer experience strategies to enhance client satisfaction and market presence.
Forged strategic partnerships and high-profile sponsorships to expand service offerings and increase market visibility.
Conducted post-event evaluations and analytics to inform future planning and make sure continuous improvement.
Served as company's public face, representing brand at industry events, media appearances, and networking functions to elevate Coastal Events Consulting's reputation and influence. THE HEMINGWAY RUM CO. Key West, FL 2023 to 2024
Manager – Events and Marketing
Led and oversaw all aspects of planning, promotion, and execution for signature events, including the Key West Wine & Food Show, celebrity chef dinners, tastings, and private/corporate experiences. Delivered strategic direction and hands-on expertise to ensure seamless event operations, boosting the guest experience and maintaining the group’s reputation for premium hospitality. Controlled budgets, timelines, and logistics, confirming the delivery of all events on time, within scope, and to the highest quality standard. ANDREA POULIOT PAGE 2 OF 2
Drove full-cycle ticket sales and sponsorship efforts through persuasive communication, relationship building, and skilled negotiation with partners and vendors.
Curated unique, high-impact culinary and beverage events featuring celebrity chefs and exclusive rum pairings to differentiate offerings in competitive events market.
Collaborated with marketing teams to develop and implement targeted campaigns across digital, print, and social media channels to boost event attendance and brand visibility.
Supported business development by engaging potential clients for private and corporate event bookings, promoting discerning and festive Key West experience.
Contributed to The Hemingway Events Group achieving #1 ranking for event experiences nationwide through consistent delivery and customer satisfaction excellence.
MOCA WESTPORT (PREVIOUSLY WESTPORT ARTS CENTER) Westport, CT 2018 to 2023 Head – Events and Cultivation
Chaired event strategy and execution for a newly opened, high-profile event space governed by strict museum protocols, ensuring alignment with institutional guidelines and cultural values. Cooperated with arts-focused organizations to execute mission-aligned events that elevated community engagement and artistic appreciation. Balanced event revenue and expenditures through effective budget management, achieving financial sustainability and operational excellence.
Reduced event expenses by 50% through innovative cost-control strategies while generating record-breaking gala revenues.
Processed timely payments for vendors, venues, staff, and transportation providers, cultivating long-term vendor partnerships and guaranteeing high satisfaction.
Set tone for events by curating strategic guest invitations, reinforcing institution’s brand and donor engagement goals.
Promoted special events in partnership with marketing and public relations teams to enhance visibility and attendance.
Raised event-based revenue by fostering donor and partner relationships, leveraging high-touch account management approach.
Created and sold only-ever Sponsored Membership levels, establishing new revenue stream and donor engagement model.
Secured full kitchen donation for new property through strategic outreach and relationship building with Aitoro Appliance.
Chaired most financially successful gala with lowest overhead, demonstrating superior event planning and fundraising acumen. WEDDING DAY EXPOSITIONS, LLC Boston, MA 1999 to 2019 Managing Director / Manager – Operations and Sales Enhanced overall business performance by implementing a comprehensive operational excellence strategy, resulting in streamlined processes and measurable efficiency gains. Led full-cycle budget development, account management, and cost optimization initiatives, driving sustained financial performance. Strengthened cross-functional collaboration by aligning business objectives with division-level leaders in operations, sales, finance, HR, and compliance, raising organizational understanding and execution.
Expanded client base by leveraging professional and personal networks while maintaining 85% client renewal rate.
Resolved complex client issues with solution-driven approach, significantly boosting customer satisfaction and long-term loyalty.
Directed logistics, event promotion, and vendor coordination to guarantee seamless workflows and successful event execution from pre-ceremony to reception.
Conjoined florists, photographers, videographers, musicians, officiants, and other participants to execute memorable events.
Increased business growth through strategic planning aligned with customer-centric vision, supporting long-term scalability.
Secured strong competitive market position by identifying emerging trends, adopting industry best practices, and maintaining compliance across all marketing and advertising efforts.
Met and exceeded individual and team sales targets through consultative sales approach and improved staff retention rates consistently over 20-year span.
Secured high-profile regional/national sponsorships – Williams-Sonoma, Men’s Wearhouse, and major financial institutions. EDUCATION
PFEIFFER UNIVERSITY Associate of Science – English Writing PHILANTHROPIC MEMBERSHIPS
PHILANTHROPIST FOR THE ARTS Member
KEY WEST ARTS & HISTORICAL ASSOCIATION Active Member STUDIOS OF KEY WEST, FL Active Member
THE FRICK MUSEUM, NEW YORK Member
WEE BURN COUNTRY CLUB Active Member