Web Designer E-Commerce
Resume:
*****@************.***
Home Base: San Diego, CA
PORTFOLIOS
graphic/web portfolio: rambledesign.biz
illustration portfolio: rcanfield.com
SOCIAL
LinkedIn @robincanfield
Instagram: @rcanfield.illustrator
BOOK TIME WITH ME
“Robin is creative, professional and always delivers as promised. She is also extremely intuitive, she gets what I’m looking for, and is both flexible and patient if I change direction mid project. A pleasure to work with- I’d recommend her highly.”
- Tracey Harlowe, The Harlowe Group, www.harlowegroup.com
“I am utterly thrilled with the dynamic new website Robin helped me build. Her combined talents with illustration, graphic design, and web development were instrumental to making the project come together so beautifully on such a short deadline. She delivers above expectations”
- Irene Salter, Inquiring Minds, www.irenesalter.com
“From our first email exchanges, Robin Canfield was able to immediately resolve some of our on-going issues. We were impressed with her ideas for branding, front end and back-end development abilities, knowledge and
thoroughness. She listened to our needs and came up with innovative ideas for a fresh re-design and content management. She developed a phased approach for the implementation, which made sense and
was easy to follow. “
- Mary DeVries, encompassKids, www.encompasskids.org KEY SKILLS
• Adobe InDesign, Photoshop, Illustrator,
Fresco
• Website Design: Wix + Wix Studio,
Figma, Webflow, Squarespace, Shopify,
Teachable
• UX/UI Design
• Digital and Print Asset Design
• Print layout
• Logo Design + Brand Standards
SIDE HUSTLES + INTERESTS
Fii Freediver + Instructor in Training
Violinist + Pianist trained at Boston University
Conservationist, citizen scientist, and ocean activist Languages: proficient in French and Spanish
AOW SCUBA
Art, film, theater and self-expression
Volunteering for local causes
10 years as a freelancer
specializing in mission-driven
organizations and nonprofits with
a focus on female and minority-
owned businesses.
Graphic Designer, Web
Developer, Illustrator
Robin Canfield
• Web and graphic design projects with small businesses and nonprofits nationally and internationally
• Industry specialties include sports and wellness, startups, education, travel, food + wine, and nonprofits
• Consistently high client satisfaction rate with 90% return clientele
• Services offered: web design + maintenance, graphic design, print design, logo design, brand standard creation, illustration
• Successfully self-employed for over a decade
• Sought out as mentor to local college marketing and design students and interviewed by startup and female entrepreneur publications
Freelance Graphic +
Web Designer
2014 - present
Self Employed
KEY EXPERIENCE
• Functioned as art director in creation of press kits, newsletters, mailers, and quarterly + annual reports
• Delivered brand exposure worth over $10 million during tenure
• Awarded two promotions and given responsiblity for 6+ international luxury clients because of excellent communication skills, strategy, and attention to brand standards Account Executive
2011 - 2013
Diamond Public Relations
• Responsible for strategic and meticulous brand analysis of high- end clients leading to the creation of RFPs resulting in sales of over
$500K per contract
• Promotion after 4 months
• Implemental in creation of digital advertising campaigns for international clients such as Ford, BMW, Kraft, and Johnson & Johnson
Advertising Pre-
Sales Associate
2010 - 2011
Kontera Technologies
• Assistant campaign and project manager for 4+ multi-million dollar accounts.
• Worked on cross-functional design teams for the creation of multiple print, digital, and marketing campaigns.
• Communications middle-man between all departments in creation of digital and print advertising and collateral.
Advertising
Coordinator
2007 - 2008
YPartnership
EDUCA TION
MSc in International Business
2009 - Thunderbird School of Global Management
Specialization in Marketing and Communications
3.66 GPA
Recipient of Global Mindset Scholarship
BS in Marketing
2007- Florida State University
3.78 GPA
Dean’s List 2006 + 2007; President’s List 2006 + 2007
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