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Creative Director Graphic Design

Location:
Spartanburg, SC
Posted:
May 29, 2025

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Resume:

ELIZABETH HALL

C R E AT I V E

Elizabeth Hall is a design powerhouse with a robust background in creative direction, art, and graphic design, honed through her experience in the advertising industry. As the current creative director at Market Connections, she successfully elevated brand awareness and enhanced client communication across various channels.

An entrepreneurial visionary, Elizabeth co-founded BrightHouse (Omnicom), where she focused on diverse global brand categories, including real estate, fragrance, cultural institutions, hospitality, healthcare, emerging technologies, food and beverage, entertainment, and publishing. Her deep understanding of fine art and institutional branding has led to the successful creation and management of brand identities and visual communication for prestigious organizations, including The Metropolitan Museum of Art, The Gibbes Museum, Tampa Museum of Art, Orange County Museum of Art, and the Bechtler Museum of Modern Art. Elizabeth's work consistently blends artistic insight with strategic branding to create impactful and memorable visual experiences. CREATIVE DIRECTOR, THE BRANDING GARDEN, REMOTE

Identity/brand creation, brand review & strategy, creative direction, management, new product development, digital, print, and video creative and production for a wide variety of clients. Santee Cooper, The NC Arboretum, Southern Highlands Reserve, The Bechtler Museum of Art. CREATIVE DIRECTOR, MARKET CONNECTIONS, ASHEVILLE, NC Created and managed brand communication for The NC Arboretum, The Brevard Music Center, Asheville Botanical Garden, Transylvania County Tourism, Southern Highlands Reserve, and Buncombe County School Foundation.

CREATIVE DIRECTOR, THE BECHTLER MUSEUM of MODERN ART, CHARLOTTE, NC Design and manage all internal, external communication, and exhibition graphics, including event specific environmental design.

DESIGN DIRECTOR, MY BUD VASE, CHARLESTON, SC

Created and executed digital brand experience for company, web and social, created/designed new products, and all market communication for products. Responsible for managing all creative communication and production resulting in huge increase in sales and awareness. CREATIVE DIRECTOR, ORANGE COUNTY MUSEUM of ART, SANTA ANA, CA Designed and managed all internal, external communication, and exhibition graphics, including event specific environmental design.

CREATIVE DIRECTOR, THE BRANDING GARDEN, REMOTE

Identity/brand creation, brand review & strategy, creative direction, management, new product development, digital, print, and video creative and production for a wide variety of clients. GDC, Gibbes Museum of Art, Paolo's Gelato, Tampa Museum of Art, MedCare, Ilk Alliance, DPS Sporting Clubs, Del Webb, Saluda River Club, Park Place Atlanta. CREATIVE DIRECTOR, RAWLE MURDY, CHARLESTON,SC

Created and managed brand communication for Piggly Wiggly, Wild Dunes, Seabrook Island, The SC Aquarium, and many new business projects.

CO FOUNDER, CHIEF CREATIVE OFFICER VP, BRIGHTHOUSE ATLANTA Co-created the world's first ideation boutique BrightHouse/Omnicom. Identity/brand creation, brand review & redirection, experiential ideation, creative direction & management, new product development, digital design integration, strategy, and all platforms of marketing communication. BRANDS

The Coca-Cola Company

New England Financial

The Home Depot

MetLife

Coty USA

Charter Hospitals

NBA All-Star Weekend

Randstad

Hitachi

Georgia Pacific

Dow Chemicals

Ulta Cosmetics

USA Today

Olympic Games

Paralympic Games

World Cup

Delta Airlines

Hotel Intercontinental

Days Inns of America

Orient Express Hotels

Islands of the Bahamas

City of Atlanta

Brevard Music Center

Bechtler Museum of Modern Art

Orange County Museum of Art

Tampa Museum of Art

Gibbes Museum of Art

Metropolitan Museum of Art

S.C. Aquarium

DPS Sporting Clubs

My Bud Vase

BlueGreen

Seabrook Island

Transylvania County Tourism

Southern Highlands Reserve

Del Webb

City of Tampa

Applebees

Ruby Tuesday

LongHorn Steakhouse

Nature's Own Bread

Sabel Homes

Turks & Caicos Beach Club

Saluda River Club

Park Place Atlanta

Contact: **************@******.*** I 404-***-**** I elizabethhallweb.com I 9 Buckingham Court I Asheville NC 28803 ELIZABETH HALL

CREATIVE

SKILLS

Creative direction, creative management, new bus iness development, mentor creative development internally, creative strategic problem solving, art direction, graphic design, brand identity / logo des ign, new product concept, design, and development, social media content, videography, editing, photography, retouching, pr int production, experiential design, 3D prototyping. EDUCATION

The Portfolio Center, Atlanta, Georgia

Vis ual Communication/A rt Direction/Des ign

REFERENCES

Todd Smith Director & CEO

The Bechtler Museum of Art

todd. sm ***@********.***

704-605-03 7 5

Ca rol Hughes

Executive Commercial Producer

mca roleh ug ***@**.***

310-***-****

John Fondren CEO,

Fondren Engineering

j oh nfond ***@******.***

843-***-****

WORK

www.elizabethhallweb.com

https://elizabethhallportfolio.com

Linkedln: www.linkedin.com/in/elizabethhallcreative/ EDUCATION

Portfolio Center,

Atlanta, Georgia

Art Direction I Graphic Design

Visual Communication

AFFILIATIONS

The Fragrance Foundation

The American Color Association

AIGA

TOOLS

Adobe Creative Suite

Photoshop

Quark/In Design

Illustrator

After Effects

Dreamweaver

IMovie

Keynote

Powerpoint

AWARDS

PC Faculty Award

Fragrance Foundation

Fif i award

Numerous Addy Awards

SPEAKER

Instructor/speaker

Portfolio Center, ATL

The Miami Ad School,

Clemson University,

Greenville SC Ad Fed.

PUBLISHED

Author/designer

The floating bath book collection,

Local Palate Magazine

Multiple trade articles

and publications.

Contact: **************@******.*** I 404-***-**** I elizabethhallweb.com I 9 Buckingham Court I As heville NC 28803 ELIZABETH HALL

R.D. Gragg

Former VP Turner Marketing/Creative Group

Simply the BEST Creative mind I know and

have had the pleasure of working with. Her

portfolio speaks volumes about creative

intellect, branding expertise and marketing

sensibility.

Jim Spruell

CEO Chief Creative Officer Zuza Films

Elizabeth is so many things. She's a thinker.

She's a doer. She's a designer with an

artist's eye. She's an artist with a designer's

discipline. She thinks strategically but

understands the power of living in the world

of "what if". She's lots of stuff. But, most of

all, she's pretty damn amazing.

Sheryl Jessing

Freelance Producer

I've known Elizabeth for many years. She's

one of my favorite creative minds, and she

works hard to make every project the best it

can be. She is an extremely talented art

director and a great creative partner with a

fantastic sense of humor. I would love

opportunity to work with Elizabeth again.

Jerry Brown

President at Seabrook Consulting, Inc.

(Former EVP, COO, BBDO Atlanta)

I first met Elizabeth more than twenty years

ago when she was a gifted designer and

creative director at Brighthouse in Atlanta.

Her work was fresh and remarkable. I later

moved to Charleston and led marketing for

Seabrook Island, near Charleston. Elizabeth

had also moved to Charleston and was

creative director at our new agency, Rawle

Murdy. She and her team redesigned

Seabrook Island's entire identity program,

including an extraordinary logo. The

advertising and direct mail program was not

only well-positioned and upper tier, but was

highly effective in producing leads.

I have stayed in touch with Elizabeth and

have followed her accomplishments in the

years since. Her taste, judgment, and

strategic insight remain evident throughout

her broad range of creative work. I

recommend her without qualification.

Eric McClellan

Founder, Chief Creative Officer Wylie

I've have known Elizabeth Hall for almost all

of her prolific career. I distinctly remember

CREATIVE

REVIEWS

the first project we worked on together. It

was a rebranding for Lanier, an office

automation provider. I was surprised and

delighted by Elizabeth's visual fluency, craft,

and imagination. Apparently, the client was

as well and bought her first idea in the first

round of reviews. At the time it seemed like

a rare alignment of the planets but Elizabeth

has continued to zoom straight into the

heart of complex designprojects and deliver

elegant, complete, and durable solutions

with seeming ease (of which I'm only a little

bit jealous). lf that wasn't enough she is the

consummate down-to-last-detail

professional and a supportive colleague to

seasoned vets and newcomers alike. I can

safely say that one of the highlights of my

career is having Elizabeth as collaborator

and friend.

Rhonda Geraci

Strategic Writer/Brand Consultant

Elizabeth has a beautiful sense of design

and an innovative marketing vision. I've had

the opportunity to work with her when our

clients and executive creative director had

extremely high expectations. I saw the

standards she held herself to in those times

and when creative and design times were

more respected. She exceeds expectations

with unexpected flair. I highly recommend

her.

Marla Loftus

Former CMO, Gibbes Museum of Art

After a thorough search for a designer to

lead the rebranding efforts at the venerable

Gibbes Museum of Art in Charleston,

Executive Director Todd Smith and I

selected Elizabeth. It was not an easy task

rebranding a 150+ year old institution, but

Elizabeth did a fantastic job. Her ideas were

thoughtful, creative, and scalable. We were

so pleased with her recommendations and

responsiveness, that we retained her

services as an external Creative Director for

many years. Creating art around existing art

is a challenge for most designers, but

Elizabeth rose to the occasion. As a former

client, I am pleased to recommend

Elizabeth as both a strategic partner and

creative resource.

BA Albert

Founder, CCO at ba.agency

The shining light of Elizabeth is reflected in

everything she does and everyone she

meets with. Her enthusiasm for business

based creative solutions is contagious and

she brings that fire to everything she

touches. Fresh, smart, unexpected ideas are

her specialty. I have admired Elizabeth and

her work for years and believe she is the

type of creative that makes us all look good.

C Timothy Morris

CEO BridgeNet Insurance

Elizabeth is a very creative and

knowledgeable website designer. She

listens and responds quickly and does so in

a high valued way. I have used her on

several projects and found her work

exceptional and would do so again.

Evan Jones

Senior Director, Cushman & Wakefield

Elizabeth Hall is the best I've ever met in the

world of Design and Branding. I've had the

pleasure to know her for many years, and

she's the absolute best. Creative, witty, and

intelligent, Elizabeth knows her stuff. She's

capable of driving Branding projects and

managing change in the largest of

organizations, while having the agility and

sensitivity to work effectively with "small

brands" and the unique challenges they

face. She has a unique ability in guiding any

client through the strategic creative process,

while helping them avoid common pitfalls.

Any organization will be fortunate to have

Elizabeth on their team ... if you are lucky

enough to get her!

Peggy Redfern

Freelance Creative Art Director

Elizabeth has lots of talent and lots of

enthusiasm for the business. She's a great

designer and art director with an eye for

detail that you don't see much these days.

Plus, she's fun to work with!

Chad David Shearer

Owner, Caren West PR

Elizabeth is one of the most genuine and

giving people I have ever had the

opportunity to work with. She hired me

straight out of ad school and mentored my

growth as a writer and creative thinker in

ways that I still see benefits in today. She

elevates any situation she immerses herself

in, and if there is ever an opportunity to

work with her- I jump at it.

Contact: **************@******.*** I 404-***-**** I elizabethhallweb.com I 9 Buckingham Court I Asheville NC 28803



Contact this candidate