Product Owner Senior

Rachel Herken

Product Owner, CSPO, CSM

Olathe, KS 66061 The Greater Kansas City Area m: 918-***-**** e: ************@*****.*** www.linkedin.com/in/rachelherken-po/ www.rachelherken.com Senior Product Owner with 10+ years of experience delivering impactful user-focused solutions. I prioritize people over process and champion Agile practices that empower teams. With a vision-led, data-informed approach, I drive alignment, improve product efficiency, and support innovation through meaningful collaboration. Currently deepening AI fluency through Coursiv’s daily AI tools training to enhance product decision-making, automation, and innovation.

— Currently open to new opportunities Product Owner / Product Manager Remote or KC Metro — CAREER HIGHLIGHTS

● Launched 4 web apps and 3 mobile apps, accelerating adoption and improving retention by 25–90%.

● Achieved 100% migration to a new platform in 90 days—meeting a mission-critical company milestone.

● Scaled SaaS product from 200 to 90,000 users in 6 months, increasing revenue and market share.

PRODUCT MANAGEMENT TOOLS &

PRACTICES

● Jira

● Confluence

● Notion

● Google Workspace

● Postman

● SQL (basics)

● Amazon Cloudwatch Logs

● Agile Scrum + Kanban

● Product Strategy + Roadmapping

● Acceptance Criteria Writing

USER RESEARCH & DESIGN

● Figma

● Adobe Illustrator

● User Flow Diagrams

● User Journey Mapping

● User Testing

● Competitor Research

● WCAG / Accessibility Compliance

● Lighthouse Reports

● Customer Interviewing & Focus Groups

DATA & ANALYTICS

● Google Tag Manager - GTM

● Google Analytics 4 GA4

● Heap Analytics

● Firebase

● A/B Testing

● Metrics-Driven Decision Making

COMMUNICATION & COLLABORATION

● Slack Workflow Automation

● Cross-Functional Team Leadership

● User Acceptance Testing

● Training & Documentation

● Empathy-Led Communication

● Conflict Resolution / Prioritization Skill

PROFESSIONAL EXPERIENCE

TurnCommerce, Remote - Product Owner, CSPO, CSM

MAY 2024 - JAN 2025

● Defined and communicated a product vision and strategy backed by quarterly roadmaps which set clear objectives, enhanced stakeholder alignment, and provided the development team with well-defined direction.

● Optimized the development backlog, aligning 100% of prioritized work with business goals, which increased delivery efficiency and maximized product impact.

● Created automated Slack workflows reducing manual input by 80%, saving about 10 hours/week and accelerating resolution time for cross-team tasks.

● Implemented GTM and applied ChatGPT to summarize product usage data and generate insights that improved feature prioritization and roadmap clarity, contributing to a 35% increase in user engagement.

Hologram Sciences, Remote - Product Owner, CSPO, CSM JAN 2022 - APR 2024

● Launched the Phenology menopause app from concept to market in under 3 months, driving a 2.3x increase in LTV through data-driven experience improvements.

● Optimized Agile processes by reducing bottlenecks and authoring 1,000+ well-defined acceptance criteria, improving velocity by 25%.

● Developed a hormonal insights feature with UX, engineering, and clinical teams, integrating Bluetooth saliva testing for progesterone into a real-time dashboard to help users identify symptom patterns and improve care decisions.

● Conducted competitive research across 20 companies and collaborated with Mayo Clinic providers, identifying key differentiators that shaped product strategy.

● Leveraged NLP via ChatGPT to synthesize clinical, stakeholder, and patient feedback into actionable user personas and journey maps, helping shape experience design and boost patient engagement.

● Managed app store releases, UAT, and training to drive adoption and ensure smooth rollouts.

Transactly, Remote - Product Owner, CSPO, CSM

DEC 2020 - JAN 2022

● Streamlined the user onboarding process for a real estate brokerage web app, reducing account setup time by 40%, accelerating user adoption, and improving customer satisfaction.

● Managed product roadmaps delivering quarterly stakeholder updates, ensuring alignment on priorities and driving informed decision-making.

EARLIER ROLES IN DESIGN & AGILE

Retail Success – Product Owner, CSPO, CSM Aug 2016 – Dec 2020 Veriship – Scrum Master, CSM Aug 2013 – Aug 2016 Saepio – Graphic Engineer II Aug 2010 – Aug 2013 Gear for Sports – Graphic Artist II Aug 2007 – Aug 2010 RC Sales – Contract Graphic Designer Apr 2005 – Feb 2019 EDUCATION & CERTIFICATIONS

Certified Scrum Product Owner, CSPO – Scrum Alliance Certified ScrumMaster, CSM – Scrum Alliance

Product Management Basics Certification – Pendo x Mind the Product Project Management Certificate – UC Berkeley Center for Executive Education Bachelor of Arts in New Media (Graphic Design emphasis) – Oklahoma Christian University

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