Digital MarketingSpecialist with User Experience Graphic Design
Resume:
Atlanta, GA, USA
W: *****@**********.***
Skills
Visual Design: Graphic design, branding, UX, illustration, and animation
Digital Media: SharePoint design, user experience, and content management
Content Creation: Writing, photography, and video production
Professional Summary
Dynamic Marketing Director with extensive experience at Home Depot, specializing in graphic design and user experience. Proven track record in elevating brand presence through innovative multimedia projects and effective marketing strategies.
Experience
Home Depot Atlanta, GA
May 2017 - Current
Senior Marketing Lead
Spearheaded multimedia content strategy for corporate engagement initiatives and internal communications platforms
Developed and executed high-impact executive presentations utilizing advanced PowerPoint capabilities
Conceptualized and designed comprehensive brand assets including logos, iconography, and data visualization materials
Authored and published employee spotlight features, enhancing internal brand storytelling
Produced sophisticated annual and semi-annual corporate performance reports
Led UX and interface design projects across multiple product lines
Served as chief creative editor for company-wide publication, managing content strategy and visual direction
Architected and implemented multiple SharePoint environments to enhance organizational efficiency
North Highland Consulting Atlanta, GA
October 2014 - April 2015
Creative Director (Contract)
Led UX design projects to boost user satisfaction
Created SharePoint solutions for better team communication
Led company rebranding project and visual identity update
Ran digital marketing and social media campaigns
Produced training materials and multimedia content
Directed photography and video at national conference
Ketchum GA
June 2014 - December 2014
Social Content Manager (Contract)
Led Wendy's digital strategy, including content, marketing, social media, and analytics
Launched "Best-Kept Secrets in Salads" campaign, reaching 962+ million impressions across 2,000+ media placements and increasing salad sales
CryoMist Johns Creek, GA
July 2013 - June 2014
Creative Director (Contract)
Improved Cryomist.net's website design and user experience
Created marketing materials including ads, websites, and branding
Led a team of designers, writers, and developers
Advised clients on branding and provided creative direction
Grew website traffic by 121% through SEO improvements
Used Google Analytics to track and improve site performance
Atlanta Gas Light Atlanta, GA
January 2013 - July 2013
Creative Designer (contract)
Designed corporate advertisement for publications
Designed and maintained corporate intranet site
Developed digital social campaigns
SharePoint 2007 and 2010 administrator
BKV Advertising
September 2012 - January 2013
Marketing Director (contract)
Partnered with cross-functional teams to develop creative concepts that met client advertising objectives
Served as primary client contact for digital and social media initiatives
Designed comprehensive visual materials including layouts and site maps while ensuring brand compliance
Led UX and information architecture design for key web projects
Analyzed performance metrics to optimize practices and improve outcomes
Collaborated with technical teams to implement website functionality, tracking systems, and database solutions
WebMD Atlanta, GA
September 2011 - February 2012
Senior Creative Designer (contract)
Led UX/UI design for mobile applications
Created digital and print media assets for WebMD.com
Partnered with cross-functional teams to deliver end-to-end design solutions
Developed front-end code using CSS, HTML, JavaScript, and Flash
Atlanta Beat Soccer
December 2009 - February 2012
Website and Graphic Design and Team Photographer
Designed stadium-scale wall graphics for KSU/Beat Stadium
Processed workflows to process hundreds of in-game photographs
Led professional photography sessions for premier soccer team, including player portraits
Created multimedia marketing materials and for the WPS platform
Warranty Corporation of America Norcross, GA
June 2002 - December 2009
Creative Director
Established and maintained corporate branding standards and style guidelines
Drove B2B and B2C lead generation through integrated print and digital campaigns
Managed in-house design team and brand development for major retailers including Target and Office Depot
Created marketing materials spanning websites, retail displays, trade show booths, and sales collateral
Won 2006 Gold MarCom Creative Award for Photography and Logo Design
Education
B.F.A. - Graphic Design and Visual Experience
Art Institute of Atlanta, Atlanta, GA
Bachelor of Arts Degree
Bob Jones University, Greenville, SC
Portfolio
http://www.peachstate.net
Additional work history (1996-2002) and freelance experience available upon request.
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