ARLINGTON, TX • ************@*****.*** • 682-***-****
SHELLY SMIDDY
PROFESSIONAL SUMMARY
Retail professional with nearly a decade of expertise in leadership and operations management, demonstrating a visionary approach to driving sales and optimizing store performance. Skilled in managing multiple locations, budget oversight, and staff development, fostering a productive team environment. Committed to strategic planning and operational excellence to achieve company objectives while delivering exceptional customer service.
EMPLOYMENT HISTORY
GENERAL MANAGER Feb 2019 - Apr 2025
Party City Cedar Hill, TX
Oversee daily store operations, focusing on driving profitability, improving operational efficiency, and maintaining high standards of customer satisfaction.
Lead and manage a team of associates, providing regular coaching, training, and feedback to ensure top-tier performance and customer service.
Develop and implement sales strategies, promotions, and marketing campaigns tailored to local market trends, resulting in increased revenue and enhanced customer engagement.
Conduct regular store audits, ensuring compliance with corporate policies, safety regulations, and health standards while identifying areas for improvement.
Manage inventory processes, ensuring optimal stock levels, timely replenishment, and effective waste reduction while maintaining product availability to meet customer demand.
Utilize sales data, market insights, and customer feedback to make informed decisions on product assortment, pricing strategies, and store layout.
Spearhead seasonal initiatives and in-store events, collaborating with corporate teams to align store goals with company objectives and maximize sales during peak periods.
Resolve customer concerns promptly and effectively, ensuring a high level of satisfaction and fostering brand loyalty.
Drive store performance by analyzing key performance metrics such as sales growth, operational efficiency, and customer satisfaction, adjusting strategies as needed to stay ahead of the competition. GENERAL MANAGER Jan 2017 - Feb 2019
Party City Grand Prairie, TX
Managed all aspects of the Grand Prairie location, including staffing, budgeting, inventory control, and sales performance, ensuring the store operated efficiently and profitably.
Led the store through a structured closure process, coordinating the transition of inventory, staff, and customer communications to minimize disruption and ensure a smooth transition for all parties involved.
Developed and executed merchandising strategies that optimized product placement, enhanced store layout, and increased sales during high-traffic seasons.
Managed inventory control systems, placing timely orders to prevent stockouts and ensuring sufficient stock to meet customer demand, while reducing waste and excess inventory.
Mentored and trained employees, creating a high-performance team focused on delivering exceptional customer service and achieving operational goals.
Implemented cost-saving measures and operational improvements that led to increased profitability, even as the store underwent closure.
Revamped the customer experience through creative strategies such as interactive displays, personalized services, and engaging in-store events, boosting foot traffic and customer loyalty.
Cultivated strong relationships with suppliers to enhance product offerings and secure competitive pricing.
Analyzed market trends and consumer behavior, using insights to adjust staffing levels, inventory orders, and pricing strategies to align with business objectives and local demand.
Streamlined operations by introducing best practices and workflows, leading to improved sales growth and better operational performance.
MANAGER FRONT-END SUPERVISOR Feb 2016 - Jan 2017 Party City Arlington, TX
Promoted from seasonal employee to Front-End Supervisor due to demonstrated leadership abilities and operational expertise.
Managed all front-end operations, including register transactions, customer service, and staff performance, ensuring a smooth and efficient customer experience.
Trained and supported front-end staff, ensuring adherence to company policies and delivering high-quality customer service during high-volume periods.
Oversaw cash handling procedures, including daily reconciliation and security measures, ensuring accurate financial reporting and minimizing risk.
Managed customer inquiries and escalations, resolving issues in a timely and professional manner to maintain customer satisfaction.
Coordinated shift schedules, optimizing labor to match peak business periods, ensuring effective staffing levels and operational efficiency.
Worked closely with the store manager to improve overall front-end performance, identifying areas for improvement and implementing strategies to enhance customer experience.
Introduced digital inventory tracking, improving efficiency in stock replenishment and reducing waste.
Developed and executed customer service initiatives that enhanced satisfaction and increased sales.
Fostered a collaborative team environment, providing mentorship on product knowledge, sales techniques, and customer engagement. SEASONAL EMPLOYEE HALLOWEEN TEMP Aug 2015 - Nov 2015 Party City Arlington, TX
Assisted in the setup and organization of Halloween-themed displays, ensuring an engaging store layout that attracted customers and facilitated easy product access.
Provided personalized customer service by assisting shoppers in selecting costumes, decorations, and accessories, meeting their individual needs and enhancing the shopping experience.
Played a critical role in maintaining store cleanliness and organization, ensuring displays were stocked and easily accessible during high-traffic periods.
Adapted quickly to a fast-paced retail environment, managing multiple tasks and customer interactions simultaneously while maintaining a positive attitude and high service standards.
Contributed to inventory management efforts by assisting in restocking and ensuring out-of-stock items were promptly reported to management.
Worked collaboratively with team members to meet the demands of the Halloween season, ensuring smooth operations and consistent service delivery.
Consistently delivered high-quality customer service, even during peak hours, which contributed to a significant increase in customer satisfaction and store sales.
SKILLS
Leadership & Team Development, Sales & Revenue Growth Strategies, Budget & Financial Management, Customer Service Excellence, Inventory & Merchandising Management, Staff Training & Development, Operational Efficiency & Process Improvement, Scheduling & Workforce Management, Problem Resolution & Conflict Management, Seasonal & Promotional Planning.