Public Relations Social Media

Ted Faraone

917-***-**** ***.*******@*****.***

WWW: https://www.linkedin.com/in/tedfaraone/

Personal Summary

Public Relations Strategist with a proven track record of elevating brand visibility and delivering exceptional ROI. A seasoned on-camera spokesperson with sharp writing skills and deep relationships across national consumer, business press, TV, radio, media critics, and trade publications. Expert in crafting and executing strategic PR campaigns that generate high-impact publicity, manage crises effectively, and drive measurable results. Skilled in maximizing social media reach, and delivering consistent, compelling cross-platform messaging. Known as the go-to expert for all things public relations—trusted, results-driven, and media-savvy.

Skills

Strategic Public Relations Planning

Media relations

Crisis Communication Management

Contract negotiation

Budget Management

Brand positioning and rebranding

Content and press material creation

Event and Award Campaign Management

Leadership and Team Management

Relationship Building

Persuasion and Influence

Creative problem-solving

Resilience Under Pressure

Attention to Detail

Adaptability

Visionary thinking

Work History & Highlights

FOUNDER / PRINCIPAL 01/1987 - Current

Faraone Communications, Inc.

Founded and scaled a PR firm, managing multimillion-dollar client budgets, and leading strategic campaigns that consistently delivered 10x–25x ROI on earned media.

Designed and executed media strategies that secured top-tier placements, including a front-page story in The New York Times and national exposure for Univision's WXTV, increasing visibility among bilingual viewers by 33%.

Spearheaded the rebrand of WNYW (Fox 5), propelling Good Day New York to market leadership, and generating media coverage that outperformed all competitors combined.

Orchestrated media campaigns for syndicated TV launches (American Journal, Jerry Springer, Pix Morning News), achieving audience growth among key 18–34 demographics, and generating 20x ROI.

Led publicity for the Edison Awards, driving national recognition with coverage in CNBC, The New York Times, and The Daily Beast, and delivering a 25x return on PR spend.

Directed PR for the high-profile Time Life Video series (Ken Burns' The West, Lost Civilizations), earning record sales and top ratings through strategic media placements.

Positioned WhirlGirl, the first internet-based animated TV series, for national exposure—securing coverage in major outlets and a Showtime deal—at a cost of just $0.02 per $1 of earned media.

Revitalized public image and funding streams for nonprofits, including the Broadcasters Foundation of America and John A. Reisenbach Foundation, delivering consistent 20x ROI on PR efforts.

Education

Columbia College - BA

Economics

Phi Beta Kappa

Affiliations

Academy of Television Arts and Sciences (ATAS)

British Academy of Film and Television Arts (BAFTA)

Entertainment Publicists Professional Society (EPPS)

Counselors Academy and Accreditation Judge, Public Relations Society of America (PRSA)

Former Board Member & Officer, New York TV Academy (NATAS)

Classic Car Club of America

Pierce Arrow Society

Eastern Packard Club

The Packard Club

Packard Automobile Classics

Mercedes Benz Club of America

National Chevy-GMC Truck Club

Pontiac-Oakland Club

National Corvette Museum

Antique Automobile Club of America

U.S. Holocaust Museum

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