Azhar Khan
*****.****.**@*****.*** 202-***-**** LinkedIn Alexandria, VA US Citizen
Results-oriented Product Manager with expertise in consumer analytics, digital growth strategies, pricing, and data-driven product development, including leadership experience at Telenor. Skilled in crafting product roadmaps, optimizing customer engagement, and driving cross-functional collaboration to deliver scalable solutions. Along the way I’ve shipped AI/ML-driven features, revamped pricing to unlock double-digit ARR, increased revenue and savings across multiple roles, achieving a combined $30M+ impact. Professional Experience
Senior Product Manager GRADUATE MANAGEMENT ADMISSION COUNCIL Apr. 2022 – Jun. 2024 Reston, VA.
• Directed GradSelect strategy and roadmap; boosting revenue 17% ($500K) by renewing access policies & tiered pricing model.
• Led product rebranding and redesigned UI/UX; increasing user engagement by 20% and improved product performance metrics.
• Spearheaded RFP with Verifone to replace CyberSource, enhancing global payment security, scalability, and diversified options.
• Managed backlog prioritization & Agile sprints; reducing CS support tickets by 85% & resolving 200+ tickets within 6 months.
• Increased retention 15% using A/B testing, user insights, optimization of key product features and customer journey flows. Senior Associate - Client Data Services AFINITI Sep. 2020 – Mar. 2021 Washington, DC.
• Led data discovery sessions with clients, aligning data needs to AI engine integration & improving performance across accounts.
• Built automated reporting in Power BI and SQL, reducing turnaround time by 30% and increasing reporting accuracy.
• Resolved complex data issues in client datasets, improving overall operational reliability and billing accuracy by 15%. Product Manager – Digital Channels (Web/Mobile App) TELENOR Jan. 2018 – May. 2018 Islamabad, PK.
• Doubled MAUs from 1M to 2M by refining digital roadmap, implementing dynamic pricing, and improving UI/UX flows.
• Led data-backed growth strategies that raised digital sales 31% through journey analysis and VOC-driven features.
• Redesigned Telenor app experience, increasing Net Promoter Score (NPS) by 20% and retention by 15%.
• Launched loyalty program, boosting DAUs by 30% through cross-functional feature rollout and engagement tools. Product Manager – Intl. Business Segment (intl. dialing, roaming, messaging) TELENOR Aug. 2015 – Jan. 2018 Islamabad, PK.
• Owned $25M international plans portfolio, launched A2P SMS monetization generating $5M annual incremental revenue and scaling enterprise messaging portfolio while preserving 20% margins.
• Launched geo-targeted offers using analytics, increasing daily international call volumes by 25% in underperforming regions.
• Managed lifecycle of intl. plans with value pricing, earning top service provider award while remaining competitive in pricing.
• Developed pricing models including competitive pricing, cost-plus pricing, bundled pricing, and geographical pricing for all international calling destinations updated monthly to preserve gross margins and maintain industry leadership. Sr. Associate – Product & Pricing Telenor Aug 2013 – Aug 2015 Islamabad, PK
• Developed geo-pricing strategy, growing share by 10% in low-performing cities through location-based offerings.
• Drove 23% revenue uplift by analyzing price elasticity and launching new products in high-potential growth areas.
• Planned regional tower rollout by analyzing network performance and customer growth opportunities, enabling 1,000 new deployments across regions including establishment of non-terrestrial network for disaster affected areas. Data Reporting Analyst – BI & DWH Telenor Jan 2012 – Aug 2013 Islamabad, PK
• Enhanced customer profiles in DWH; enabled 12% CLM revenue lift by improving targeting and segmentation.
• Automated BI reports with SAP BO; reduced ad-hoc requests by 20% and increased accuracy in internal reporting.
• Provided strategic market insights via competitor analysis, resulting in a 10% increase in market share. Education
Master of Business Administration, Product & Project Management George Washington University - School of Business GPA: 3.7/4.0 Bachelor of Science (Hons.), Computer Science
Lahore University of Management Sciences
Technical Skills
SQL, MS Excel, MS Power BI, SAP BO, SAS Viya, Balsamic, Trello, Miro, HubSpot, Sitecore, JIRA, Confluence, Agile (Scrum/Kanban).