Business Development Enterprise Sales

Heather Abell Senior Leader, Enterprise Sales

Louisville, KY *******.*****.**@*****.*** 502-***-**** linkedin.com/in/heather-abell Accomplished sales leader with a strong track record of surpassing revenue targets and cultivating high-performance teams across multiple regions. Skilled in strategic account management, consultative selling, and fostering strategic partnerships with C-suite executives and HR teams. Recognized for driving sales strategy development and executing complex B2B negotiations, resulting in substantial revenue growth. Adept at leading initiatives that enhance client satisfaction and support organizational growth objectives within competitive markets.

SKILLS & EXPERTISE

Client Management & Development

Strategic Account Management

Relationship Building

Consultative Selling

Client Success Advocacy

Sales & Business Development

Enterprise Sales Leadership

Pipeline Management

Market Knowledge

Sales Strategy Development

Team Management & Development

Leadership in Multi-Regions

Team Collaboration

Sales Team Mentorship

Thought Leadership

PROFESSIONAL EXPERIENCE

Commercial Director

MCC USA, Global Workforce Solutions Remote 2025 - Present

● Pioneered sales and operational expansion efforts in the U.S. market, focusing on the manufacturing, logistics, and industrial markets.

● Identified and secured large-scale, complex workforce opportunities, delivering turnkey foreign workforce solutions.

● Developed and executed a go-to-market strategy, including marketing material creation and business development initiatives.

● Forged strategic alliances with key organizations to strengthen market positioning and build industry credibility.

● Partnered with global leadership teams to ensure seamless workforce integration and superior client service delivery.

● Oversee all aspects of U.S. sales, from lead generation to contract negotiation, ensuring revenue growth and operational success.

Director of Enterprise Sales

Malone Workforce Solutions Louisville, KY 2019 - 2024

● Led a team of Regional Sales Managers through clear expectations, communication, and feedback, cultivating a high-performing sales force that consistently surpassed company and personal sales targets.

● Developed a personal pipeline utilizing strategic sales methodologies to secure new business, negotiating contract agreements averaging $5M in spend.

● Collaborated with executive leadership to design and implement sales strategies, forecast sales goals, and optimize client relationships.

● Co-created and hosted "2020 Reinvention and Career Evolution," a virtual networking forum and Women in Leadership series, fostering industry-wide professional support and engagement.

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Heather Abell Senior Leader, Enterprise Sales

Regional Business Development Manager

Elwood Staffing Louisville, KY 2015 - 2019

● Achieved annual sales exceeding $7M by identifying client needs and delivering tailored staffing solutions.

● Ranked #1 in sales in 2018; earned Chairman’s Club recognition for four consecutive years through negotiation of complex B2B partnerships.

● Ensured contract compliance with employment law, meeting client pricing and service requirements.

● Assisted in recruiting, training, and mentoring new sales associates, supporting marketing campaigns and client strategies.

Regional Sales Manager

Donna Sharp Inc. Shepherdsville, KY 2013-2015

● Exceeded first-year sales quota with 110% growth, consistently ranking #1 in sales performance year over year.

● Managed 200+ national and independent accounts across 18 western states; conducted account analyses to develop strategic business plans based on market dynamics and competitive intelligence.

● Educated manufacturer representatives on Donna Sharp product lines, building strong industry relationships through trade shows and channel partnerships. Account Executive

Appris Inc. Louisville, KY 2011-2013

● Achieved top-ranked revenue as an Account Executive, specializing in SaaS, web tools, and mobile applications for government agencies and law enforcement.

● Assisted the Sales Director in mobile app launch strategies, securing pre-launch advertising commitments from county officials.

● Completed Salesforce and CRM training, enhancing solutions-based selling techniques. EDUCATION & CERTIFICATIONS

Bachelor of Arts Communication

Bellarmine University, Louisville, KY

Certified Personal Trainer ACSM Certification

American College of Sports Medicine, Indianapolis, IN ADDITIONAL ACHIEVEMENTS

Career Coach & Mentor Louisville, KY

Mentor and coach recent college graduates in job search strategies Impossible Fitness Louisville, KY

Co-founder of a strength and wellness studio start-up 2

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