GREG ROMEO
386-***-**** /***************@*****.*** /linkedin.com/in/gregromeo
SUMMARY AND PROFILE
SALES & MARKETING DEVELOPMENT PROFESSIONAL
Sales, Marketing & Development Professional with over 25 years of experience driving growth through strategic planning, innovative sales techniques, team training and coach style development. Successfully operated as Marketing-Sales Director and VP of Operations, demonstrating leadership in cross-functional collaboration, enhancing client retention, and leveraging market insights to craft impactful campaigns. Expertise spans SaaS, cloud operations, managed IT services, and cybersecurity, delivering tailored solutions to optimize performance and client outcomes.
Accomplishments
Strategic Execution: Developed and executed strategic assortment strategies to optimize financial returns and enhance brand objectives.
Negotiations: Successfully negotiated with stakeholders to improve content selection and economic terms, enhancing market appeal.
Content Strategy: Implemented comprehensive content strategies, including planning, pricing, and integration within software products.
Market Expansion: Spearheaded regional to national expansion, sourcing and adapting content for new markets.
Technology Strategist: Spanning a lifetime of technology migrations from the US Military to Advising businesses
Team Leadership: Mentored high-performing teams, fostering a culture of collaboration and accountability. Skills
Horseback Riding on Volcano Operations Assessment Complex Negotiations Change Management Customer Centricity Strategy Planning Content Research Cross-Functional Problem Solving Team Building Collaboration Team coach PROFESSIONAL EXPERIENCE
TPX /Daytona Beach, US
Senior Manager - Direct Base & Accounts
Dec 2021 - Present
Complete Suite of Managed IT, Security Services and Managed Services. Boosted client retention by fostering robust client relationships.
Leveraged insights to optimize account management strategies, achieving measurable improvement in customer satisfaction.
Oversee 300+ national accounts, enhancing service efficiency. AllBizSolutions Daytona Beach, US
Content Strategist - Sales Marketing Consultant - Director Jan 1996 - Jan 2022
Crafted national CRM and SAAS training, boosting sales by 25% and retention by 60%. Led SEO and brand strategies, training 180+ staff, enhancing customer engagement.
Implemented integrated marketing, achieving significant ROI improvements across channels. Led cross- functional teams executing data-driven strategies, achieving improvements in client acquisition and retention rates while streamlining workflows and team efficiency.
Complete Suite of Managed IT services including O365, Server & LAN switch/firewall services. County Medicare Carrier Liaison, Universal Healthcare Daytona Beach, US Sales Team Manager
Jan 2009 - Jan 2014
Regional sales team training and development boost direct marketing response rates by 75%. Produced
$15+ million annually in asset protection for four consecutive years.
Implement data-driven strategies to optimize sales performance, result in substantial revenue growth and market expansion.
Coordinated cross-functional processes, improved operational efficiency a client engagement. Seabreeze Advertise Daytona Beach, US
VP & Sales Director
Jan 2006 - Dec 2008
Achieved top Google rankings and increased revenues by 150% within 18 months through strategic marketing initiatives along with sales team restructure.
Security assessments along with implementation of security measures across infrastructure. Fostered culture of teamwork, leading to project completions and enhanced team dynamics. Conducted market analysis to identify trends, informing strategic decisions and achieving measurable business outcomes.
Successful change management and local to cloud based marketing-sales systems.
Operations & Sales-Marketing Strategist, Investment Investment Capital Daytona Beach, US
Operations & Sales-Marketing Strategist
Jan 2003 - Jan 2006
Managed corporate marketing campaigns and developed internal policies and procedures. Automated National marketing to sales to administrative operations functionalities.
Pioneered automation processes, transforming national marketing operations and driving seamless integration with sales and administration.
Team oversight and development with Increased Revenue monthly of $1.2 million on average. Volunteer Experience
Daytona Beach, US
Organizational & Community Development
Jan 2000 - Present
Leadership and Collaboration: Worked with leading service agencies on community development projects, enhancing local support structures.
Public Speaking: Conducted numerous remote and live seminars, training sessions, and regional outreach programs to educate and mobilize communities.
Provided Covid-19 Assistance with 2,000+ families during the Covid-19 pandemic with essential services and support.
International Humanitarian Efforts: Led and participated in global humanitarian projects, including economic development and support initiatives.
Fundraising: Raised funds for various agencies, overseeing logistics and crafting marketing messages to maximize impact.
Media Development: Assisted in the development of a Ugandan TV network, achieving a top three ranking in five African nations.
Daytona Beach, US
Volunteer Counselor, Teen and Family Counseling
Teen and Family Counseling: Offered counseling services to teens and families, addressing trauma and fostering resilience.
Economic Development: Contributed to economic initiatives aimed at improving local communities, providing strategic support and guidance.
Engaged in faith-based community projects, working closely with religious leaders and organizations to drive positive change.
EDUCATION AND OTHERS
Certification
BS Certificate in Business Management, United States Army /Program Jan 1989 - Jan 1994 Desert Storm Veteran, US Army. Wartime Multi-Medal Earner, Combat Medic Qualified, Advanced Party Scout.