DAVID MORGAN
Apex, NC *****.******@***.*** 660-***-**** LinkedIn
Director of Product Development
PROFESSIONAL SUMMARY
Entrepreneurial product leader with an 8-year track record of managing the full Product Development Lifecycle, including the design, engineering, and go-to-market strategy to deliver software/SaaS products driving customer outcomes. Increased ARR from $380,000 to $5.2 Million and improved user experience to a 99% Customer Satisfaction Score through cross-functional collaboration on product features and tools to drive user engagement. Superb communicator presenting ideas, solutions, and roadmaps to diverse audiences, including executive stakeholders. AREAS OF EXPERTISE
Product Ownership & Strategy Roadmapping Product Launch Data Science Agile Methodology Integrations Product Growth/Scaling User Interface/UX/UI User Insights Product Process Improvement Technical Acumen Data Visualization Market Research/Differentiation Stakeholder Communications Product Analytics Data-Driven CAREER HIGHLIGHTS
Scaled and unified the Product Development and Support functions, growing the team from six engineers to a 21- person engineering, product, and product support team that aligns on strategic value and customer satisfaction.
Introduced a cross-functional “GrowthOps” model that integrated data science, lifecycle marketing, and product analytics to identify and scale high-value opportunities across the funnel, leading to an 280% increase of users on the platform.
Spearheaded Collaborative Product Development and owned the end-to-end implementation leveraging insights from customers, engineers, and go-to-market teams to design the best product experience.
Advocated a user-centric approach to collaborate with UI/UX Designers/Developers to identify and address pain points while integrating user feedback.
Built and shipped new software and added new features to the core/flagship product to increase ARR by
$2,600,000 while driving prioritization, trade-offs, and timelines.
Reduced technical tooling sprawl by consolidating redundant platforms, improving team collaboration, and increasing development velocity across product and engineering squads.
Created and leveraged dashboards and analytics for users to facilitate data-driven decision-making; spearheaded a product offering for a migration to a fully cloud/web-based application that enhanced product performance by 40%. WORK EXPERIENCE
GrowPath - Raleigh - Durham, NC
Director of Product Development Dec 2024 - Present Unified product and engineering under a single strategic vision, scaling the team from 6 to 21 while implementing systems that improved delivery velocity, code quality, and architectural scalability.
Assumed leadership of engineering operations to optimize team structure, establishing coding standards, and aligning engineering goals with business outcomes. David Morgan *****.******@***.*** 660-***-**** Page 2 of 3
Led end-to-end product lifecycle for multiple SaaS offerings, from discovery and roadmap planning through launch and iterative enhancements in the engineering pipeline.
Drove technical discovery and made executive trade-off decisions to balance technical debt with feature delivery.
Defined and monitored key product and platform KPIs such as uptime, response time, usage analytics, adoption rates, and churn signals.
Drove platform modernization efforts (modularization and cloud-native infrastructural improvements) to accelerate future development and reduce overall maintenance.
Instituted release management protocols and incident response processes to improve uptime and stakeholder communication.
Managed budget, tooling, and vendor relationships to optimize development velocity and cost efficiency. Director of Product Management Mar 2022 – Dec 2024 Spearheaded the development of a new software product designed to provide best-in-class features, including real-time analytics and customized reporting, to drive a 150% increase in user adoption within the first year.
Secured $1,329,000 of ARR by identifying a segment of 18% of users to upsell on new product features and offerings.
Streamlined product onboarding workflows and user interviews to increase Customer Satisfaction Score from 60% to 93%.
Accelerated product growth by driving wedges through product offerings to tackle vertical markets.
Built relationships and developed strategic partnerships with third parties to enhance product offerings and integrations.
Owned the ideation and design of a self-onboarding platform to improve accessibility to the lower-end market.
Steered the conceptualization, requirements, and go-to-market strategy for the mobile product offering, including a web portal and native iOS/Android apps.
Founding Product Manager Dec 2019 – Mar 2022
Developed a profitable startup from an in-house project for a major law firm in the southeast United States; accelerated product development process through clear requirements, agile processes, and team collaboration.
Defined vision and strategy to guide the core product’s go-to-market and promote the product’s benefits to potential customers while driving innovation in the legal tech industry.
Identified opportunities, analyzed feature gaps, and orchestrated beta testing and product launches through collaboration across departments and team stakeholders.
Initiated User Interviews, Pilot/Beta Programs, and Focus Groups to develop product requirement documents and user stories.
Served as a Product Manager and the Product Owner to plan and optimize the backlog to ensure maximum value per sprint to the product and delivery.
3CLogic - Rockville, MD
Senior Product Manager Aug 2017 - Dec 2019
Executed a strategic vision, defined product requirements, and developed roadmaps while driving cross-functional collaboration for a full self-service cloud platform based on AI and sentiment analysis.
Led the full lifecycle of 2 vertical market products from ideation to deployment focusing on Cisco and Avaya PBX systems.
Reduced time-to-market for new product features and enhancements 13% by streamlining processes in the Product Management team.
Built, owned, and pitched the overall roadmap for data-centric product enhancements (dashboards and data analytics).
Advanced experimentation in the product pipeline, including A/B UI/Product and time-lapse tests to enhance viability and value.
David Morgan *****.******@***.*** 660-***-**** Page 3 of 3
Created the feedback loop between customers/users and stakeholders to ship product experiences that meet customers’ needs.
Technical Support Manager Sep 2014 – Aug 2017
Led a team of 10 Support Engineers and built and streamlined processes to drive performance.
Improved quality to maintain a 99% SLA for all customers.
Liaised between the Support Team and Director of Product Management to develop and share pain points analysis and suggest product ideas.
EDUCATION
Masters of Science (M.S.) in Mathematics St. Mary's College of Maryland – St. Mary's City, MD Bachelor of Science (B.S.) in Computer Science University of Tennessee - Knoxville – Knoxville, TN Certified Scrum Product Owner® (CSPO®) 2023
Certified Product Manager 2019
TECHNICAL EXPERIENCE
SaaS APIs Webhooks Data Science Methodologies Open-Source Software SQL Ruby on Rails Cloud Engineering
(GCP, Azure, and AWS)