Global Director of Creative, Project and Production Operations Award winning creative, production, content, project and operations director with 15+ years’ experience managing, building and supporting multi-disciplined cross-functional teams and projects from concept through execution on a global scale. Establish parameters and processes to maintain profitable margins, schedules and SOWs while identify areas of increased business and client growth. Spearhead integrated global workflows, utilizing my skills in full lifecycle project management and Agile/Scrum/Six Sigma methodologies that surpass KPIs. Eliminate redundancies by leading ERP implementations to centralize resource management and financial forecasting that provide data views into future capacity and utilization. Create, resource and mentor cross-functional teams in a flexible and efficient working environment that enables them to produce award winning content. Implement and utilize technology on a global scale that increases day to day creative and production operations for all platforms. Core Competencies
• Brand Development & Management
• Strategy Planning & Implementation
• Concept Development/Production/Social/Content Capture/Marketing
• Full Lifecycle Project Management (Agile/Scrum/Six Sigma)
• Scoping/Budget/Forecast Management/Cost Reduction
• P&L/Agency Management/Utilization/Resourcing
• Process & Performance Improvement/Automation
• Operations/Change Management
• Corporate Communication Management
• Team Building, Mentoring & Leadership
Professional Experience
Medadvisor Solutions
Director of Creative Services and Operations, Consultant, 2024 to 2025 Manage creative and production, creative operations and project management, overseeing cross-functional teams, external partner governance and complex projects from concept through execution. Focused on optimizing workflows, maintaining brand consistency, and ensuring successful collaboration to deliver high-quality creative across print, digital and content platforms that aligned with business KPIs. Selected Achievements:
• Orchestrated end-to-end project workflows across seven cross-functional teams, mitigating risks and ensuring delivery of high-quality creative assets aligned with business objectives, timelines, and key performance indicators.
• Revamped project management tracking, production strategies, communication processes and creative delivery to streamline team communication that reduced project completion times by 15% while improving patient engagement satisfaction.
• Established relationships with internal teams, clients, offshore resources and vendors, which guaranteed seamless onboarding and project delivery ahead of established timelines while upholding stringent quality standards.
• Collaborated with marketing, PR and strategy to shape and deliver the branding and message.
• Governed and optimized external creative/agencies, offshore resources, internal creative teams and digital platforms (DAM and content), resulting in a significant reduction in project turnaround time and KPI improvement in overall efficiency by 20%. FleishmanHillard (Omnicom DAS) – Global
SVP, Global Director of Creative and Production Operations, 2022 to 2024 Directed cross functional global interdisciplinary teams and advised partners to evolve innovative creative and execution of deliverables deployed in platforms, medias, and markets. Scope and manage project statements of work while driving alignment against project KPIs across all lines of business and standards (brief, scope, objectives, operational strategy, deliverables, schedule, resource, budget, reporting and performance). Evaluate overall content, risk, conflict and financial completeness across business lines. Create and implement technology and methodologies with clear communication standards. Selected Achievements:
• Defined a global cross-functional working environment that executes concept, content and execution with flexible deliverable schedules.
• Established parameters and process to maintain profitable margins while Identifying areas of business and client growth in partnership with finance, business and client leadership.
• Lead and developed global cross functional workflows and processes for GMs, ECDs and accounts in geographical locations that surpassed KPIs by 30%.
• Acted as the Executive Producer I created, developed, managed and mentored a cross functional team of integrated 360 producers and creative program/project managers to create elevated award-winning content capture and deliverables across all platforms.
• Conceived a resource, accountability and performance database system that matches talent to specific client ask by experience, budget, skillset and background used in all creative needs (earned or paid) producing enhanced speed, quality and productivity turnaround of over 5000 projects a year. Addison – Manhattan
Creative Resource and Operations Director, Consultant, 2022 Liaise with cross-functional partners including creative, production, account management and clients to facilitate proper job development and ensure procedures to maintain project, resources and budget schedules. Negotiate and manage project statements of work while driving alignment against project goals and objectives. Evaluate overall content and assess completeness of work from creative and production studio. Selected Achievements:
• Work cross-functionally to maintain, refine and execute the company creative, production and digital deliverables, resources, and budget schedule.
• Revised, expand and refine digital workflow, program/project management and procedures cross-functionally.
• Planned, implemented and administered online content/proofreading and CMS systems. CreateMe Technologies – Manhattan
Senior Creative Operations, 2021 to 2021
Drive forward, motivate and grow team culture within a multi-disciplined technology company. Lead project managers, software, hardware, DAM, and other leaders in scoping and building processes and tools for program management. Partner with the Creative, Production, Marketing and Strategy leadership to create cross functional products. Drive cross functional teams to work in sync and produce high-impact outcome. Advise in proper taxonomy and associated metadata for company DAM and content systems. Provide day to day management of creative operations, creative, marketing and strategy project managers across Agile, Scrum and waterfall methodologies. Worked as part of the M&A team to vet new acquisitions. Selected Achievements:
• Provide focused program management leadership in managing and completing a wide variety of creative, media and production-related projects. David Eckstein
New York, NY • 516-***-****
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www.linkedin.com/in/david-eckstein-8b8b976/
• Trained and led project management staff in the usage of Waterfall, Agile and Scrum methodologies.
• Identified potential roadblocks and proposed solutions through application of automation, digital workflow solutions, budget control and cross functional thinking.
Omnicom Healthcare Group, TBWA Worldhealth, Wildtype – Manhattan Creative Services Senior Integrated Production Manager, Consultant, 2020 to 2021 Conceived cross functional processes and technology to ensure all initiatives and deliverables are completed within agreed budget and timeframe. Manage Digital, print, media and presentation operations: including budget, staff, schedules and forecasting. Coordinate, solve issues and manage expectations through collaborative communication and team dynamics. Increased staff workflow efficiency by utilizing Agile and Lean Six Sigma methodologies and mentoring staff on production and technology.
Selected Achievements:
• Integration of new PMO, Content, and DAM systems, which streamlined workflows for 200+ employees, markedly improving collaboration and project delivery timelines.
• Conceptualized a cross-functional presentation and retouching service, accelerating the project approval process by 30%; this resulted in a 15% revenue jump. Omnicom Healthcare Group, Link9 Creative Services – Manhattan Creative Services Production Manager, Consultant, 2019 to 2020 Directed all Omnicom creative production operations and deadlines through Link9 creative support services for second shift. Implemented an Agile workflow that combined the different working Omnicom cultures under one studio, creating a unified cross-functional team. Selected Achievements:
• Minimized PMO issues by managing customer feedback on workload, schedules and reporting through prioritization and by creating a positive working environment for all Link9 services.
• Increased staff production and efficiency, while decreasing staffing requirements and department budget.
• Managed fluctuations in workload from normal day to day operations to simultaneous brand launches. AT&T/DIRECTV – Manhattan
Associate Director of Creative Services Operations, 2010 to 2019 Founding member of start-up in-house creative and production support services by constantly evaluating and building talent to ensure award winning design execution, optimization and implementation.
Delivered strategic direction to personnel in creating consumer-based advertising materials in areas of sports, CPG, SaaS, telecoms, and entertainment industries. Developed productive processes and working relationships with team members, clients, and vendors. Communicated with key stakeholders and developed a company digital workflow process for the seamless execution of global asset management system. Increased performance, execution and delivery including evaluating/estimating, scopes and defining/refining project goals, stakeholder needs in conjunction with other intercompany departments, outside agencies. Selected Achievements:
• Started a DAM and enterprise-wide nomenclature system for AT&T companies, which increased process speed and ability to access data surpassing KPIs by 25%.
• Increased productivity by 100% and reduced down-time by 50% through operational and program management process changes.
• Restructured, streamlined and managed PMO and RFP systems and created processes through a team of 456 creative in L.A. and NY office.
• Coordinated efforts in the development and creation of a creative services in-house agency to manage a percent of the AT&T advertising budget (3% of $5.4B) thus creating a revenue stream and department in-house in the areas of creative, content capture, web, social and production across markets and tiers. Sudler & Hennessey (WPP) – Manhattan
Director of Creative Studio Services, 2003 to 2010 Directed creative studio and production centers (7) operations globally within the Y&R pharmaceutical division providing services in the areas of medical education, healthcare, life sciences, pharmaceuticals, patient engagement, strategic planning and health economics. Developing and leading implementation of new creative, DAM, and project management processes, scoping and budget. Working with key stakeholders, finance, client leads and strategic planning thinking of campaign rollouts for process development and managing margins. Tapping information technology to facilitate decision making and delegation. Selected Achievements:
• Optimized client materials distribution process efficiency by devising and implementing a global data asset management system across WPP companies. Provided training, governance, and usage regarding the utilization of a global file-transfer technology and generated revenue from DAM portal usage.
• Established rate cards/rates, SOWs and briefs for agency accounts and built new areas of business, which increased operations revenue from $10M to $15M annually. Led the billing management system to manage approx. $400M and provided business billing solutions to pharmaceutical companies, healthcare and life sciences.
• Redefined departmental workflow and processes, detailing proper procedures and implementing new creative procedures for the design, digital, account, content capture and production groups globally.
• Centralized the distribution of advertising materials and brand management process which aided in upholding the brand consistency across touch points. Saved significant operational costs by developing electronic submission process for medical reviews.
• Revamped operational procedures and restructured the PMO across support services globally increasing revenue and production 10%. Educational Background
Education: Master of Fine Arts in Visual Communications, (cand.), Rochester Institute of Technology, Bachelor of Fine Arts in Graphic Design, Rochester Institute of Technology, Associate Degree in Marketing & Advertising, Art Institute Certifications: Agile Scrum Master Lean Six Sigma Project Management Certified Industry Software Advanced Standing Medical Certifications Technical Proficiency
Software: Adobe Creative Suite Microsoft Office Google docs Web Portal System Design DAM and Content Development software Workfront, Monday.com, Asana, Airtable and Hive Veeva CANVA Slack Honors & Awards
Please use link to see all honors and awards: https://www.linkedin.com/in/david-eckstein-8b8b976/