Digital Marketing Customer Service

SIFAT SIDHU

**********@**.*** 785-***-**** Overland Park, KS

EDUCATION

Bachelor of Science in Business Analytics, Expected December 2025

The University of Kansas, Lawrence, KS

WORK EXPERIENCE

Founder, April 2024 - Present

Arzoi Boutique Overland Park, KS

Launched a startup wholesaling traditional clothing imported from South Asia to the U.S.

Creative-directed photoshoots led marketing efforts, and digital marketing strategies for the brand.

The Catalyst, August 2024 - Present

School of Business, University of Kansas Lawrence, KS

Earned placement in a selective entrepreneurial development program with Arzoi Boutique.

Attended weekly meetings with mentors, lawyers, and other resources to help develop Arzoi Boutique.

Student Library Assistant, October 2022 - Present

Anschutz Library, University of Kansas Lawrence, KS

Delivered exceptional customer service, assisting over 50 library users daily, in person.

Assisted students and faculty with library technology and equipment, and resolving the majority of the issues independently.

Provided referrals to university resources, leveraging library tools and online research to address user inquiries.

Seasonal Sales Associate, June 2020- August 2020

HomeGoods Overland Park, KS

Provided exceptional customer service, assisting customers with product selection and purchases.

Handled financial transactions and recorded inventory records.

Collaborated with team members to achieve sales goals and maintain store standards.

LEADERSHIP

President, May 2024 - Present

Association of Indian Students, The University of Kansas Lawrence, KS

Responsible for representing the organization to the university

Organized various events to celebrate Indian culture with attendance of 200+ participants at each event

Hosted the Indian Counsel General to Houston at the university

International Student Orientation Leader, July 2024 – August 2024

Office of International Student Services, University of Kansas, Lawrence, KS

Supervised a group of students throughout the orientation week

Oriented incoming international students and get them familiar with the campus

Volunteer Coordinator, August 2023 - Present

Sikh KU, The University of Kansas Lawrence, KS

Won the “Most Impactful Organization” award by KU

Bring awareness about the community in the University

CERTIFCATES

Introduction to Tableau March 2025

Foundations of Digital Marketing and E-commerce February 2024

Six Sigma White Belt March 2024

SKILLS

Proficient in SQL, Tableau, RStudio, Microsoft Office, Canva, Power BI, Social Media Strategy & Marketing; Strong understanding of Data Visualization; Problem Solving & Team Collaboration

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