Proposal Writer Health Insurance

Kristin E. Georgelos

Grand Haven, MI 203-***-**** ***********@*****.***

Business Strategy Proposal Writer On-Time Deliverables

Professional Summary

Skilled in creating sales proposals and marketing content

in support of strategic growth goals and organizational objectives.

Outstanding client-centric attitude, with the ability to effectively communicate the value of a product, service, and customer experience in writing

Innovative, solution-driven professional, recognized for leading major projects, collaborating with cross-functional business teams, and tailoring strategies to meet client needs

Self-motivated and curious, with a strong commitment to continuous learning, consistently seeking opportunities to expand knowledge and contribute to team success

Proven ability to provide client proposal services that directly contribute to revenue generation in a deadline-driven environment

Demonstrated Strengths

Proposal Management

Proposal Writing

Communication

Marketing

Cross-functional Teams

Business & Client Solutions

Strategic Planning

Sales Presentations

Project Management

Career History & Highlights

PRIORITY HEALTH 2023 - Present

Product Manager, Lead

Build new member navigation product by identifying a market problem, leveraging design thinking, setting product strategy including pricing, and establishing standard procedures to ensure product operational success, resulting in 12.5x the targeted membership in the first year

Implement a new member cost estimation tool ensuring compliance with the 2020 Federal Transparency in Coverage Rule

Develop sales materials and write client proposal responses for group commercial product portfolio including digital point solutions, virtual care, wellness programs, and strategic partnership programs while consulting with Sales and Marketing to execute go-to-market plans

ELEVANCE HEALTH (ANTHEM, INC.) 2019 – 2023

Product Management Director

Led Large Group product strategy aligned with market sales and profitability objectives and presented data-driven recommendations to internal senior executives to support strategy decisions

Developed and managed competitive state medical plan and program product portfolio including digital-first plans to simplify the member experience through prioritized virtual access to care, personalized and targeted member interactions, and simple benefit design

Streamlined product portfolio using product analytics resulting in a 20% reduction in plans

Kristin Georgelos Page 2

ANTHEM, INC. 2012 – 2019

Product Manager, Senior

Designed and maintained legacy and ACA compliant Individual medical product portfolios exceeding membership targets with strong financial results

Developed and implemented market segment profitability strategies including market analysis and positioning, new product design, pricing parameters, risk profiles, and regulatory compliance

HIGHER ONE 2011 – 2012

ATM Special Projects Manager

Managed 12-month ATM fleet wireless and software upgrade of 570 ATMs finishing ahead of schedule due to effective partnering and communicating with vendors and over 200 clients

Directed the company’s compliance with the Americans with Disabilities Act (ADA) through the coordination of numerous ATM upgrades while minimizing the risk of violations and fines

HEALTH NET, INC. 2006 – 2010

Senior Project Manager

Managed compliance initiatives and developed new sales proposal tools to streamline prospect and renewal quoting resulting in new business growth and retention

Communicated vital customer information to the Sales team, including operational and regulatory changes while partnering with Marketing on content and delivery of key external communications

AETNA, INC.

Senior Product Consultant 2004 – 2006

Conceptualized and delivered critical internet-based member support tool which increased customer satisfaction and improved the overall quality of consumer-directed products

Developed collateral marketing materials for member and employer group decision-making

Network Account Manager, National Accounts 2002 – 2004

Provided consistent network-related customer support for 5 high profile national accounts

Coordinated custom network access solutions contributing to business growth through cost-effective client deliverables

Sales Consultant, National Accounts 1999 – 2002

Coordinated complex RFP responses for National Accounts prospects with custom business and financial proposals, presented strategy at finalist meetings

Coordinated group and plan installation processes and supported Account Managers with member open enrollment planning

Additional Information

Vice President Community Impact, Junior League of Grand Rapids Board of Directors, 2023-present

Volunteer Experience: March of Dimes, Alzheimer’s Association, Junior League of Grand Rapids

Education

M.S., Health Administration, Quinnipiac College

B.S., Business Administration; majored in Health Systems Management, University of Connecticut

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