Graphic Designer

DESIGNER

Portfolio raisamagalhaes.framer.website

Linkedin linkedin.com/in/raisamagalhaes

Email **************@*****.***

With over 15 years of experience as a graphic designer, I am currently specializing in UX and UI Design through Design Circuit. I hold a postgraduate degree in Digital Marketing and Social Media from Faculdade dos Guararapes, a degree in Graphic Expression from UFPE (2011), and a technical degree in Graphic Computing and Web Design from UNIBRATEC (2005). I was the winner of the logo design contest for DALEG (Department of Licensure in Graphic Expression) at UFPE. Throughout my career, I have worked as a designer in major organizations, including Petrobras – RNEST

(as a contractor), Sebrae, Sescoop, IF Goiano, and various advertising agencies. My focus has always been on creating visual solutions that not only strengthen brand identity but also drive strategic results and have a direct impact on business outcomes.

I also worked as a teacher for the Government of the State of Pernambuco, teaching at technical schools ETEPAM and Miguel Batista. I taught courses in graphic computing, visual identity, and production design, sharing my knowledge and training new professionals. Currently, I work as a freelance designer, a strategic transition that has enhanced my skills in negotiation, time management, client relationships, and creative problem-solving. My approach blends strategic vision with precise execution, ensuring impactful visual solutions that balance aesthetics, functionality, and user experience.

EXPERTISE

Graphic Design • UX/UI Design • Design Strategy • Digital Transformation • Visual Experiences Video Editing • Layout and Publishing • Project Management • Design Teaching Brand Identity Development • Creative and Innovative Solutions PROFESSIONAL EXPERIENCE

Contaccta Comunicação Art Director - Dec/2007 – Oct/2014 (6 yrs 11 mos) May/2015 – Oct/2024 (9 yrs) During my role as Art Director at Contaccta Comunicação, I was responsible for creating ad layouts for campaigns across various media platforms, with a focus on conveying the project's message clearly and concisely. I worked strategically to ensure that aesthetics and messaging were aligned with the client’s goals, always aiming for creative and impactful solutions.

● Designed ad layouts for various media campaigns, focusing on clear and strategic visual communication.

● Created business presentation identities that were clear, objective, and visually engaging.

● Designed graphic materials like brochures, business cards, folders, flyers, magazines, newsletters, and more.

● Developed visual identities and branding guides with broad applicatio formats and personalized stationery.

Raisa Magalhães

Governo do Estado de Pernambuco Design Teacher - Oct/2012 – 2018 (5 yrs 4 mos) I worked as a teacher, delivering courses focused on surface design, Graphic Computing I and II, graphic production, design entrepreneurship, and design projects (visual identity and signage). I also taught layout and creative development, equipping students with practical and creative skills essential for the design industry.

Petrobras – Abreu e Lima Refinery (Contractor) Graphic Designer - May/2015 – Jul/2020 (5 yrs 3 mos) I developed all internal materials in accordance with the visual identity system, creating interfaces and communication content tailored to Petrobras’ specific needs. I was responsible for producing visual content for both digital and print media, always ensuring that the designs aligned with brand guidelines. I worked on multiple projects simultaneously, constantly striving to improve my skills and knowledge in the field of graphic design.

● Produced internal communication materials aligned with Petrobras’ visual identity guidelines.

● Designed visual content for digital and print media, including newsletters and internal reports.

● Created engaging layouts for events, campaigns, and motivational actions.

● Edited videos and created visual presentations to support internal initiatives. Ágora Comunicação Integrada Designer - Nov/2014 – Apr/2015 (6 mos) I worked on design and artistic conception activities in advertising and marketing, focusing on product research media, and advertising strategies. I developed campaigns for various platforms, ensuring the delivery of creative and impactful solutions aligned with the company’s communication and marketing goals.

● Participated in the creation of ad campaigns and visual solutions for marketing strategies.

● Designed and laid out reports, books, and engaging social media content for clients.

● Taught courses in graphic computing, surface design, graphic production, design projects, and visual identity.

● Empowered students with practical and creative skills for the design market. EDUCATION

UX and UI Design Program – Design Circuit (Ongoing) Postgraduate in Digital Marketing and Social Media – Faculdade dos Guararapes (2014–2016) Bachelor’s Degree in Graphic Expression – UFPE (2007–2011) Technical Degree in Graphic and Web Design – UNIBRATEC (2005–2007) TECHNICAL SKILLS

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Proficient in Adobe Creative Suite, Figma, CorelDraw, Canva. Knowledge of print design principles: color theory, typography, bleed, CMYK resolution. Design thinking methodology.

Content creation for Instagram, Facebook, LinkedIn. Animation and short video creation in After Effects. Video editing in Adobe Premiere.

OTHER SKILLS

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Agile environment experience, design systems, team collaboration, time management. Marketing strategy awareness and how design impacts brand perception. Task prioritization and deadline efficiency.

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