Business Development Account Manager

Michael James

**********@*****.*** 360-***-**** LinkedIn

EDUCATION

Eastern Washington University

**** - ******** ***** *****, ************** with Minor in Micro & Macro Economics Professional Summary

Dedicated and results-driven professional with a proven track record of driving business success and brand expansion across many industries with various-sized companies. I am committed to exceeding objectives, delivering high-quality work, and leaving a lasting impact. With a positive and optimistic outlook, I bring exceptional creativity with a strong team-building mindset, a strategic perspective, and a range of marketing & finance expertise to the table. I excel in strategic implementation, leadership, and business development while maintaining an efficient work ethic even in extremely busy work environments or well-established organizations looking to scale. My ability to work both independently and as part of a team sets me apart as a manager and leader in many roles. WORK EXPERIENCE

Noggin Finance - Website

Business Development/ Sales Management/ Account Manager/ Referral Program Builder

2019 – 2024

● Development Business Broker and Business Financier Network to provide business financing from $25,000 to $50 million in all 50 states

● Built a Domestic and International Referral Partner Network, 300 firms signed in 9 months

● Referral Partners referred $35 billion in commercial financing requests

● Business Brokers' transaction rates grew from 1-5% in successful referred and funded deals

● Lenders' transaction rates grew from 1-20% in more successful funded introductions due to our vetting process

● Built partnerships with 250+ Business Broker Referral Partner Network to refer business to our lenders

● Built ongoing partnerships with 1,500+ Business Lender Network to provide funding to referred business deals

Noggin Branding - Website

Account Manager/ Retail and E-Commerce Marketing Manager/ Business Development/ Sales Manager

2011 – 2024

● Successfully contributed to the growth and expanded sales of 250+ small and medium-sized businesses in many industries, from annual revenues of $1 million to over $100 million.

● Advised business owners, CEOs, and most staff on diverse aspects of business operations, including business planning, strategy, branding, HR, marketing, accounting, sales, networking, marketing services, budgeting, public speaking, supply chain management, and operations management. Saw growth across all departments of 10% to over 1,000%, depending on the company and department.

● Conducted comprehensive industry, market, and competitive analyses using various software and tools to provide results that each client would benefit from. Saved clients typically $10,000

- $100,000 per month in various department costs.

● Designed, refined, and executed marketing strategies, encompassing creative marketing, email marketing, advertising, marketing campaigns, SEM, analytics, sales, financing, branding, SEO, website ranking, and buyer and seller consumerism strategies for 250+ businesses. Typical sales and company growth of 10% - 1,000% each year.

● Optimized client/ brand retail marketing working with manufacturers, retailers, and wholesalers to optimize brand performance for retail sales, consumer sales, wholesaler orders, and retail performance metrics back to the manufacturers/ brands we worked with. Worked with Whole Foods, Haggens, Albertsons, Fred Meyer, Restaurants, and various retailers. Typical sales and company growth of 10% - 1,000% each year.

● We optimized the E-Commerce brands' performance with Amazon brand placement, product display enhancement, reviews management, Amazon Ads setup, and product sponsored optimization. Typical sales and company growth of 10% - 1,000% each year.

● Worked on many brands' SEM and SEO website and content optimization for best rank and sales conversions that led to the main website E-Commerce sales, Amazon Sales, and Retailer sales channels that were run and captured through Analytics. Typical sales and company growth of 10% - 1,000% each year.

● We were instrumental in managing all social media channels like Facebook, Instagram, YouTube, TikTok, Pinterest, Blogs, and content creation, A/B content testing, and analytics each month to track sales and visibility to the brand's growth. Typical sales and company growth of 10% - 1,000% each year.

● Managed Advertising monthly campaigns from $50,000 - $500,000 depending on the client across all platforms. Had a typical ROI of 1:1 up to 10:1.

● Monitored, reported, and converted online and telephone traffic into sales with various tracking tools.

● Cultivated and maintained lasting customer relationships, resulting in long-term sales growth. The average client was $5,000 up to $150,000 per month.

● Achieved remarkable ROI increases and sales growth ranging from 25% to 1,300%.

● Drove clients' digital marketing traffic growth of 75% to 1,500% each month or year.

● Facilitated startup initiatives, branding, strategy, and executed marketing for 250+ companies.

● Collaborated with 50+ companies, ranging from $5M to $1B+ in annual revenue.

● Designed and developed 150+ personalized and effective websites that drove visibility and sales growth of 25% to 1,500%.

● Managed 250+ social media accounts across various platforms.

● Implemented and managed 100+ Search Engine Optimization accounts and website rankings that got more views and sales from 25% to 1,500%, depending on the client.

● Produced, filmed, and edited photo and video content for clients.

● Crafted strategic graphic designs, logos, and promotional products.

● Provided training and coaching to 500+ business owners and employees on business operations, sales, marketing, and social media platforms.

● Proficient in Magento, WordPress, Wix, Squarespace, WooCommerce, Shopify, Microsoft products, Amazon Sellers, Ebay sales, Apple products and applications, Office Suite, Windows software, and Adobe Professional Suite (Photoshop, Lightroom, Premiere, Illustrator, Word, Excel, PowerPoint, Drive, Cloud, and others). Pacific Northwest Media Group - Website

Digital Marketing/ Sales Manager/ E-Commerce and Retail Marketing Manager 2017 – 2019

● Worked with and Managed Nine Radio Sales Managers and their 1,500 customers over 2 years. Typical client spend was $3,500 - $50,000 per month on radio or digital marketing. The typical ROI we tracked was 1:1 to 10:1.

● Expanded Radio Sales by implementing digital analytics to track radio conversions on websites and social media channels - 1st group in the industry nationwide out of 40+ markets. Typical traffic growth for clients was 20% - 1,000% per month or year, depending on the company and industry.

● Expanded 25-year-old customer database into new industries & businesses with Radio & Digital. Grew in Radio and Digital Marketing sales each month by 15% - 150%.

● Managed the largest Event Calendar in a 15-year history with new and recurring remote radio events, implementing digital marketing and analytics to report back to the customer's business. I grew the event calendar 20 - 300% each month with new or returning customers advertising packages with an ad spend of $3,000 - $50,000 per month, and the typical ROI was 1:1 to 10:1 depending on company and industry.

● Managed Advertising monthly campaigns from $3,000 - $500,000 depending on the client across all platforms.

● Monitored, reported, and converted online and telephone traffic into sales with various tracking tools.

● Cultivated and maintained lasting customer relationships, resulting in long-term sales growth.

● Achieved remarkable ROI increases and sales growth ranging from 25% to 1,300% per month or year depending on the company and industry.

● Drove clients' digital marketing traffic growth and sales of 25% to 1,000%.

● Facilitated startup initiatives, branding, strategy, and executed marketing for 250+ companies.

● Collaborated with 35+ companies, ranging from $5M to $1B+ in annual revenue.

● Designed and developed 150+ personalized and effective websites that drove visibility and sales growth of 25% to 1,500%.

● Managed 250+ social media accounts across various platforms that drove visibility and sales growth of 25% to 1,500%.

● Implemented and managed 100+ Search Engine Optimization accounts and website rankings that got more views and sales from 25% to 1,500%, depending on the client.

● Produced, filmed, and edited photo and video content for clients. Various Banks, Community Colleges, Insurance Companies, Real Estate Brokerages, various institutions, and organizations Teacher/Trainer/Coach

2012 – 2016

● Conducted training sessions for over 3000 individuals.

● Delivered presentations to audiences of 250+ people as an expert in social media, branding, marketing, and website building.

● Instructed and consulted on business, marketing, consulting, monetizing, email marketing, e-commerce, and customer conversion strategies for Northwest Innovation Resource Center.

● Taught step-by-step processes and functionality of social media platforms and marketing strategies at Whatcom Community College.

● Youngest spokesperson hired by Constant Contact, showcasing real-world email and digital marketing experience.

● Successfully converted 25%+ of the audience into clients through Constant Contact speaking engagements.

Liet Unlimited Clothing LLC - Website

Co-Founder, Marketing and Sales

2007 – 2011

● Co-founded and operated a family-owned company.

● Collaborated with leading mountain bike and ski manufacturers and marketing companies worldwide.

● Branded, created, and manufactured over 150 brands t-shirts, sweatshirts, hats, beanies, various bags, and other various promotional products.

● Helped scale businesses from 25% - 1,000% with their branding, marketing, sales, and promotional products with website, e-commerce, social media, and event management.

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