Marketing Manager Sales Specialist

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Thomas Rusing

Syracuse, Indiana *****

Phone 574-***-****, E-Mail: *******@*****.***

Sales & Marketing Manager

An agile and productive Sales and Marketing Management professional with over 25 years of experience in developing and implementing sales demand creation & lead generation initiatives to drive new business growth. Expertise in building and managing a high performing sales leadership team, providing strong strategic guidance and thoughtful development for team members. Deft at creating sales targets to meet the company objectives and developing strategic sales plans based on goals that promote sales growth and customer satisfaction for the organization. Adroit in working cross-functionally and serving as the liaison between clients and management, product, support, marketing, and operations teams. Skilful in designing strategy and setting goals for growth, maintaining budgets and optimizing expenses as well as setting policies and processes. Adept in providing strategic and operational direction to the organization’s revenue-driving functions to achieve ambitious growth goals. Key Initiatives/Career Highlights

At Commodore Homes of Indiana

~ Took over weakest region at $3 million in volume and turned into $10 million plus in two years ~ At Champion Enterprises

~ Won the Platinum Club Award multiple years for top performance ~ At Palm Harbor Homes

~ Improved store performance ranking to #14 of 121 from #113 in 18 months ~ SKILL AREAS: Strategic Planning ● Sales & Business Development ● Marketing Management ● Product Development ● Multi Plant Supervision ● Contract Negotiation ● Key Account Management ● Inventory Management

● Production Management ● Forecasting ● Board Presentations ● Budgeting & Cost Control ● Corporate Coaching & Mentoring ● Team Leadership

PROFESSIONAL EXPERIENCE

COMMODORE HOMES OF INDIANA, GOSHEN, IN (2011 – PRESENT) Regional Sales Manager of Western Development Commodore Homes of Indiana is a leading builder of system-built, high-performance modular and manufactured homes in the Midwest United States.

Plan, develop, implement and follow up sales and activity plans, key account plans and sales development activities. Provide strategic coaching and guidance to the area team while pressure testing sales strategy to identify gaps.

Ensure the overall health and growth of established customer relationships by identifying, pursuing and closing opportunities that increase revenue, remove dealer/builder attrition risk, and expand existing accounts.

Drive accountability to funnel management process and standard work and implement counter measures as needed to improve.

Deliver information to sales strategies by evaluating current product results; identify needs to be filled; monitor competitive products; analyze and relay customer reactions.

Identify and pursue opportunities that fit the capability of the manufacturing facility with the driving role to expand market appeal for the companies products to achieve higher output and profits. (This will stress the current system) COMMUNITY INVESTMENT GROUP, HOLLAND, MI (2009 – 2012) Independent Contractor Financial Planning firm

Processed past due accounts to reduce eviction or surrender as well as worked with multiple organizations and business units.

Communicated with internal stakeholders including line of business, legal, compliance and data security groups.

Provided support to business units though the contracting process, assisted in implementing business terms, embrace and promoted service culture within contracts team.

Sourced and evaluated capital expansion options, including loans and funding as well as advised on selling and buying stocks and bonds.

Thomas Rusing

Phone 574-***-****, E-Mail: *******@*****.***

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Forecasted costs & revenues, conducted risk analyses for financial plans & evaluated capital expansion options. PRIOR EXPERIENCE

Independent Consultant

CHAMPION NORTH AMERICAN HOUSING DIVISION, FREDERICK, MD (2009) MAKE IT RIGHT FOUNDATION, NEW ORLEANS, LA (2009)

Zone Manager

REDMAN/GENESIS HOMES OF INDIANA, TOPEKA IN (2007 – 2008) Regional Vice President for Sales and Marketing

CHAMPION ENTERPRISES, LAGRANGE IN (2004 – 2006)

Zone Manager

CHAMPION ENTERPRISES, REDMAN AND GENESIS HOMES, TOPEKA, IN (2000 – 2004) General Manager, Gainesville, GA (1998 – 1999)

Divisional Vice President, Boaz, AL (1997 – 1998)

PALM HARBOR HOMES, GAINESVILLE, GA / BOAZ, AL (1997 – 1999) Co-Sales Manager/ Sales Manager

REDMAN/CHAMPION/GENESIS HOMES, TOPEKA, IN (1989 – 1997) District Manager

FLEETWOOD HOMES, GARRETT, IN (1988 – 1999)

District Sales Manager

OAK CREEK HOMES, FORT WORTH, TX (1985 – 1988)

Zone Manager

REDMAN HOMES, ATHENS, TX (1983 – 1985)

PROFESSIONAL DEVELOPMENT & CREDENTIALS

BBA (Business Management) Western Michigan University, 1981 Technical Skills: MAC, Microsoft word, Excel

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