Marketing Manager Data

MAITLIN POTTS

V I C E P R E S I D E N T

A C C O U N T M A N A G E R

Canva

A goal-oriented and timely approach to

projects and deadlines

Utilize analytical tools to track, measure,

and analyze marketing data, derive

actionable insights, and optimize

campaigns for better ROI.

Cultivate strong client relationships,

provide strategic guidance, and ensure

client satisfaction

Professional and creative writing and

editing skills

SEO Tracking & Keywords

Asana

Final Draft Pro

CMS (Content Management Systems)

CRM (Content Relationship Management)

WPM 83

S K I L L S

904-***-****

Cape Coral, Florida

************@*****.***

ZIP Portfolio Available Upon

Request

Experienced marketing professional with a passion for driving brand awareness and maximizing results through strategic marketing initiatives.

P R O F I L E

E X P E R I E N C E

TOWBOATUS

THE FIRM ADVERTISING AGENCY

October 2022 - Present

March 2021 - Present

PART-TIME MARKETING MANAGER

Develop and execute marketing strategies to create brand awareness and drive customer acquisition.

Manage digital marketing efforts including website optimization, SEO, PPC campaigns, and social media.

Analyze marketing data to identify trends, optimize campaigns, and increase ROI. Collaborate with cross-functional teams to ensure alignment and consistency across marketing efforts.

Conduct market research to identify new opportunities and stay ahead of industry trends. Monitor and manage online reputation through review management and response strategies. VICE PRESIDENT

Led a team of marketing professionals, overseeing account management, creative development, and campaign execution.

Developed and implemented comprehensive marketing strategies for clients across various industries, including healthcare, tourism, and real estate. Managed large-scale, multi-channel advertising campaigns within established budgets and deadlines.

Conducted market research and competitive analysis to inform marketing strategies and recommendations to clients.

Built and maintained strong relationships with clients, providing strategic guidance and ensuring client satisfaction.

Monitored and analyzed campaign performance, providing regular reports and insights to clients, and making data-driven recommendations for optimization. E D U C A T I O N

Full Sail University

2018-2020

BACHELOR OF FINE ARTS

Perfect Attendance Recipient

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