Social Media Marketing Manager

CHRISTIE BENICASO

Hillsborough, New Jersey • 908-***-**** • *************@*****.***

PORTFOLIO: www.Riverdog.Design

PROFESSIONAL SUMMARY

Creative professional with a proven track record in leading artistic teams and initiatives and developing innovative campaigns. Known for strategic approach to brand storytelling and visual communication, consistently delivering impactful results. Collaborative team player with focus on achieving creative goals and adapting to evolving project requirements. WORK HISTORY

Marketing Manager - 3/2023 - 12/2024

Hoffman Equipment - Piscataway, NJ

• Boosted brand awareness and generated leads

• Developed/implemented marketing campaigns

• Managed social media accounts

• Organized successful trade show exhibits

• Designed & copywrote all collateral

Creative Director - 7/2015 - 1/2023

NEMC - Piscataway, NJ

• Boosted brand awareness and generated leads

• Developed and implemented campaigns

• Managed social media accounts

• Organized successful trade show exhibits

• Designed & copywrote all collateral

• Photography of products

• Video Creation

• Email creation and blasting

• Copywriting

• Photography of products

• Video Creation

• Email creation and blasting

• Wrote and managed blog

Production Director - 5/2010 - 1/2014

JK Design - Hillborough, NJ & Manhattan, NY

• Managed Art Studio

• Hiring/training all artist staff

• Managed workflow

• Negotiated/estimated with outside vendors

• Budget/schedule work

• Created agency procedures

• Implemented PM Software

• Attended press runs

Production Director - 1/2006 - 2/2010

Oxford Communications - Lambertville, NJ

• Negotiated/estimated with outside vendors

• Budget/schedule work

• Implemented PM Software

• Attended press runs

Operations, Production, Traffic Manager - 7/2004 - 1/2006 Princeton Partners - Lawrenceville, NJ

• Negotiated/estimated with outside vendors

• Budget & Schedule all work

Production Manager - 3/2000 - 7/2004

Gillespie MRM - Lawrenceville, NJ

• Negotiated/estimated with outside vendors

• Budget & Schedule all work

• Implemented PM Software

• Attended press runs

• Implemented PM Software

• Attended press runs

Production Director - 1/1995 - 3/2000

Keyes Martin - East Hanover, NJ

• Managed Art Studio

• Hiring/training all artist staff

• Managed workflow

• Negotiated/estimated with outside vendors

• Estimated print and attended press runs

• Budget/schedule work

• Creative Designer

• Photographic Retoucher

• IT & software

• Started as Designer Promoted

to Production Director

CERTIFICATIONS

Ai DeepLearning

Microsoft PPT

Hubspot Emal

Reiki Master

SKILLS

• Cross Platform Proficient

• Print Production

• Web/Interactive

• Out-of-Home

• Direct Mail and Email

• IVR and Fullfillment

• Broadcast: Radio, TV, Video

• Tradeshow Design and Production

• Package Design

• Design

• Social Media

• Project Management

• Copywriting

• Proofreading

• Photographic Retouching

• Adobe Creative Suite

• Concept Development

• Marketing/Advertising Campaigns

PUBLISHED AUTHOR

Professional author of published novels:

The Cliff

The Purple Heart

Snapshot to Destiny

Adventure of a Lifetime

Pacifically You

EDUCATION

NYIT - GPA 3.8

BFA in Design Graphics

Minor in Photography

Magna cum laude

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