Hr, Marketng, Administration- Martha Olguin
Resume:
EDUCATION
MARTHA OLGUIN ALCANTARA
Lucca,, Italy
**************@*****.***
Manager with over 20 years of experience in international Human Resources, Marketing, and Operations. Specialized in talent acquisition, data analysis, and managing complex projects. Leadership focused on achieving KPIs, cost reduction, and developing human capital. Multilingual (Italian, Spanish, English) and proficient in digital tools such as SAP S4/Hana, Trello, and Canva. Currently receiving NASPI benefits. Gruppo Menarini! Division Lab. Guidotti. Pisa 2024 Marketing Medical Assistant
VeryPrint S.R.L, Lucca 2020
Successfully managed and completed 650 marketing initiatives in 2023 within just 6 months, exceeding established delivery timelines.
Conducted cost analysis and financial reconciliation through Trueblue and the AIFA portal, enhancing operational efficiency.
Developed detailed reports on events, budgets, and associated pharmaceuticals for the years 2022-2023, improving project visibility and transparency. HR, MARKETNG, ADMINISTRATION
PROFESIONAL PROFILE
PROFESSIONAL EXPERIENCE
Essity. Altopascio, Luca 2021
Product Specialist
Launched an innovative product (printed napkins) with record delivery times, reducing production time by over 25%.
Managed cross-functional teams (marketing, sales, logistics) to optimize product quality and customer satisfaction, applying Lean Management methodologies. Handled customer complaints, proposing strategic solutions that improved client relationships.
Administration Intern
Developed a SWOT analysis and ROI evaluation to optimize company costs and sales.
Introduced new strategic KPIs and improved internal communication through monthly meetings, strengthening coordination among teams. Marka Talento, Mexico City. 2015-2017
Talent Acquisition Specialist
Optimized recruitment processes, ensuring the hiring of top candidates and reducing recruiting timelines.
Developed personalized onboarding plans, increasing retention rates of new hires and reducing employee turnover.
Collaborated effectively with managers to define business needs and ensure perfect alignment between resources and strategic company objectives. Instituto de Estudios
Bursátiles:
Specialization in
International Marketing.
Madrid Spain 2007
Bachelor's in Business
Economics,
Mexico City 2000-2005
ISI Pertini, Corporate
Management
Lucca, Italy (2019-2020)
Lavoropiù, Recruiter
Lucca, Italy 2021
Lavoropiù, Logistics &
Supply Chain (SAP
S4/Hana)
Lucca, Italy 2023
Spanish (native speaker)
English (professional)
Italian (profesional)
CERTIFICATION
LANGUAGES
www.linkedin.com/in/olguinmartha/
Software: SAP S4/Hana
Trello
Asana
Canva,
WordPress
Microsoft Suite
Social Media
Hootsuite
SKILLS
Time management
Problem solving
Excellent organizational
skills
Negotiation
Creativity
Team building
Leadership
Skilled multi-tasker
Empathy and active
listening
Event planning and
reporting
Clear and effective
communication
Customer focus
KPI evaluation
Product management
Recruitment and selection
Staff training
Teamwork
Public relations
TECHINAL SKILLS
TCMR Producciones Mexico City . 2013.2015
Operation & Administration Manager
Contract verification and development for over 100 shows and 30 conferences: Completed initial budgets and technical specifications for artist performances and conferences in Mexico and the United States.
Financial planning and control, achieving a 20% reduction in the annual budget for the TV program "De Buenas" by identifying the best suppliers (cost-quality- guarantee).
Lunave Multimedios Mexico City. 2009-2013
Human Resources & Operation Manager
Managed the selection, recruitment, and integration of new talent, expanding the team with over 80 new hires during a period of international expansion. Improved operational efficiency and workflow, achieving a 20% reduction in costs related to the recruitment and human resources management processes. Expanded the business into the European market with the opening of a new office in Madrid, managing an international team and optimizing resources. Implemented skills development plans for the team, enhancing productivity and reducing employee turnover.
Dipaola Marquez agency Mexico City. 2007-2009
Back Office Manager
OTHER PROFESSIONAL EXPERIENCE
Management of annual cost analysis, optimizing company budgets with a 15% cost reduction.
Coordination of various departments (marketing, sales, human resources) to ensure the proper execution of campaigns and the management of daily operations. MagicTreck Mexico City. 2006-2007
Marketing Direction Assistant
Cinemex Mexico City. 2006
Operation Manager (12 theaters)
EDS SA de CV. Mexico City. 1999-2003
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(GDPR) for recruitment purposes
Supervisore di rimborso & Customer Services
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