Social Media Project Management

SHAMISO DIMA

Alexandria, VA • 240-***-**** • ********@***.*** • https://www.linkedin.com/in/shamisosaburi/ EDUCATION

THE GEORGE WASHINGTON UNIVERSITY, School of Business Washington, DC Master of Science in Project Management December 2025

• Relevant Coursework: Planning and Scheduling, Strategy Concepts, Decision Making and Data Analysis, Organizations and Human Capital, Artificial Intelligence.

NATIONAL UNIVERSITY OF SCIENCE AND TECHNOLOGY, Faculty of Communication Bulawayo, Zimbabwe BSc Honors in Journalism and Media Studies October 2020

• Thesis Title: Framing of Political Identities in State Media: An Analysis of Robert Mugabe's Representation. TECHNICAL SUMMARY

• Data Analytics and Visualization, Display Ads, social media/ Viral Marketing, Google Analytics, Graphic Designing, Project Management.

EXPERIENCE

GLOBAL FOOD INSTITUTE Washington, DC

Student Marketing and Communications Specialist. September 2024- Present

• Designing and executing comprehensive digital marketing campaigns incorporating project management and graphic design to enhance social media presence and engagement.

• Promoting Global Food Institute events on the GW campus using high-impact digital channels, including social media, email, and website content to faculty, staff, and students.

ROD AND PAT ADVERTISING Harare, Zimbabwe

Chief Marketing Officer July 2022 - August 2024

• Developed and accomplished a comprehensive marketing strategy resulting in a 25% increase in brand awareness and a 20% growth in the agency's client base within the first 12 months of operation.

• Directed a team of 7 marketing professionals, fostering a collaborative environment that achieved a 50% increase in team productivity and successfully met 10 key performance targets within 24 months.

• Developed and implemented a customer experience strategy that enhanced satisfaction scores by 30% within the first 12 months, leading to improved retention rates.

ZIMBABWE COUNCIL OF CHURCHES Harare, Zimbabwe

Communications Assistant February 2023 - July 2024

• Constructed and executed an integrated marketing campaign to drive a 40% increase in stakeholder engagement and market penetration for the Ending Violence Against Women in Politics project in Zimbabwe.

• Spearheaded the strategic branding and digital marketing of all social media channel, e-newsletters and multimedia campaigns, achieving a 60% boost in online and physical community growth. UNITED NATIONS OFFICE FOR PROJECT SERVICES Harare, Zimbabwe Communications Intern February 2022 - June 2022

• Produced 15 news stories, 10 newsletter articles, 12 factsheets, and managed content for three project websites collectively generating an increase in website traffic and a 28% improvement in engagement metrics.

• Succeeded in timely implementation of 6 key communication activities, tracked progress, and identified 8 areas for improvement to the funding partner, leading to an increase in the partner's satisfaction with the efforts. AFRICAN WILDLIFE FOUNDATION Harare, Zimbabwe

Field Communications Intern September 2021 - January 2022

• Built a comprehensive visual archive from 60+ events per year, enhancing the organization's marketing strategies and boosted the overall brand awareness by 80%.

• Implemented 80% of the integrated marketing strategy, identifying 12 opportunities to enhance engagement, leading to 25% higher email newsletter open rates and 18% more website traffic from digital and physical marketing. ACTION AID ZIMBABWE Harare, Zimbabwe

Communications Graduate Intern September 2020 - August 2021

• Conducted a marketing communications audit, then executed against an editorial calendar to deliver 12 reports, 24 success stories, 100+ photos, and 6 videos, resulting in a 32% boost in reach.

• Spearheaded a marketing campaign to profile, protect, and promote women's rights and experiences in 90% of communications, leading to a 25% rise in conversions from the women's demographic. ADDITIONAL INFORMATION

Languages Shona, English.

Interests Volunteering in Fundraising for a Charity Organization, Volleyball, Reading Novels.

Contact this candidate