Jane Babst
Senior Designer
*********@*****.***
janebabstdesign.com
linkedin.com/in/janebabst
Ontario College of Art and Design BFA - Experimental Art Graduated with Honors, OCAD Silver Medal, Dorothy Stevens Scholarship, and George A. Reid Scholarship for Painting Canterbury College of Art BFA 1st year - Fine Art Brighton Polytechnic College of Art Foundation Year Art EDUCATION
PRO SKILLS
ADOBE CREATIVE SUITE
HTML5 CSS & JAVASCRIPT
FIGMA, CANVA
GOOGLE WEB DESIGNER
JIRA, ASANA, WRIKE, TRELLO
GOOGLE SUITE
MICROSOFT OUTLOOK/TEAMS
MICROSOFT OFFICE
Digital Designer, Prime Media - Sept 2021 - Present Delivered creative digital assets for advertising campaigns and marketing branding materials. Designing and creating scientific illustrations, graphs, charts, flyers, ads, toolkits and sell sheets.
Email Designer, Mercy College - Sept 2021 - Present Designing email headers, icons, and layouts, coding email templates using HTML5 and CSS for mobile optimization, and implementing best practices for email deliverability and engagement.
Digital Designer, MiMedia - June 2021 - June 2022
Delivered graphic asset design, business cards, social media banners for a mobile app.
HTML5 Banner Designer, Capital One - Sept 2021 - Oct 2021 Created HTML5 animated banner ads with Animate.
Senior Digital Designer, Springer Nature - Aug 2007 - Oct 2024 Project managed and designed all advertising creatives for biotechnology, bio-pharmaceutical, university, healthcare and scientific clients for a leading professional and educational publisher.
Worked closely with the marketing and branding teams creating banners, emails, ads and print work.
Global clients included Shell, Illumina, Merck, Pfizer, Harvard University, Abvie, Johnson & Johnson, Novartis,
Bristol-Myers Squibb and Roche.
Designed in Photoshop, Illustrator, and Canva, animated gifs, pngs, and jpgs.
Built HTML5 and animating and video banners using Animate, GWD, Greensock, and JavaScript.
Designing and building responsive email advertising/ marketing campaigns, following industry best practices, driving customer commitment and retention using Sketch, Figma, HTML5, and CSS.
Created motion graphic animations (After Effects, Premiere and/or HTML5) and video production.
Designed print collateral including flyers, business cards, ads, brochures and sell sheets, maintaining brand identity across all visual assets.
Conducted A/B testing on banner and email designs for increased conversions and improved user engagement. Mentored junior team members in html, canva and other design projects.
EXPERIENCE
Content developer and manager with a passion
for creativity and technology, leveraging
in-depth experience in producing digital media,
working with prestigious brands, and supporting
advertising operations for a portfolio of global
clients. Client-focused with an acuity for
translating creative ideas into tangible collateral. Astute communicator and engaging collaborator,
aligning stakeholders to craft and deliver
impactful creative content. Skilled in web design
and content management using WordPress. I
manage my personal portfolio site, customizing
themes and plugins to create a user-friendly and
visually engaging experience.
SENIOR DIGITAL DESIGNER MARKETING
AND BRAND DESIGNER CREATIVE CONSULTANT
PROFILE
VOLUNTEERING
Xavier Mission Soup Kitchen
Sean Casey Animal Rescue