Instructional Design Ph D

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CASSIE Y. FROEMMING, PH.D.

*** ****** ** **, **********, MN 55350 320-***-**** *****************@*****.*** Portfolio: cassiefroemming.com LinkedIn: linkedin.com/in/drcassiefroemming PROFESSIONAL SUMMARY

Learning Experience Designer and eLearning Consultant with a Ph.D. in Curriculum & Instruction and a business management background. Over 20 years of expertise in instructional design, LMS administration, user experience research, and technical training, specializing in learning ecosystem development, real-world simulations, and AI-driven strategies. Extensive experience creating customized learning solutions for government, global procurement, manufacturing, powersports, sales enablement, agronomy, higher education, ed tech, B2B SaaS, e-commerce, cosmetology, health, and wellness. Skilled in eLearning development, stakeholder engagement, cross-functional collaboration, and human-centered design to drive digital adoption, onboarding, workforce training, and online certification programs. CONSULTING & INSTRUCTIONAL DESIGN EXPERIENCE

Founder & Learning Experience Design Consultant

Infinite Adapt, LLC 2019 – Present

• Consulted on LMS administration, online course development, instructional design, and digital adoption strategies for corporate, government, and educational institutions.

• Developed customized learning solutions incorporating teleconferencing tools, AI, gamification, microlearning, and digital badges to enhance learner engagement.

• Led UX/UI research and digital transformation projects, optimizing technology adoption and training impact.

• Conducted training needs assessments to identify performance gaps and recommend instructional interventions.

• Implemented change management strategies to improve technology adoption and streamline training rollout across various industries Instructional Designer (1st St. NW Contract)

CFMOTO USA 2024 – Present

• Developed and managed self-help resources and an online certification program, ensuring industry-aligned technical training for dealer technicians.

• Created multimedia-rich technical training to enhance technician competency in off-road vehicle systems, including engines, driveline, electric power steering, brakes, continuously variable transmission, and fuel injection.

• Collaborated with the service department to align eLearning content with interactive simulations, procedural guides, diagnostic and troubleshooting quizzes, and practical assessments for certification.

• Designed and implemented Parts, Garments, and Accessories (PG&A) sales enablement training for Regional Sales Managers to drive revenue growth.

• Configured and optimized LMS workflows to facilitate seamless training delivery, learner progress tracking, and certification compliance. 2

Course Authoring Specialist (McColm & Company Contract) United States Trade & Development Agency 2024 – Present

• Designed and implemented three instructional environments in an LMS, aligning with competency-based frameworks.

• Developed interactive learning materials, including pre-readings, exercises, and assessments, in collaboration with cross-functional teams.

• Integrated quizzes to benchmark knowledge, track certification progress, and assess learning outcomes.

• Facilitated live LMS orientation webinars via Zoom for participant onboarding and training support.

• Adapted training recordings for virtual platforms, built learning analytics reports, and leveraged AI-driven strategies to enhance engagement and knowledge retention. Learning Experience Designer (Independent Contract) Literacy Solutions 2021 – Present

• Designed and deployed professional development courses for K-12 educators, aligning with national teaching standards and competency-based frameworks.

• Administered and optimized LMS configurations, ensuring smooth content delivery and effective tracking of learner progress.

• Provided ongoing support to resolve technical challenges, improve system usability, and maximize engagement in professional learning environments. ADDITIONAL RELATED EXPERIENCE

Learning & Development Specialist

Helium 10 (B2B SaaS, E-Commerce) 2021 – 2022

• Led the development and facilitation of an AI-driven online training camp, increasing employee retention and customer engagement.

• Designed instructional content on e-commerce, SEO, and SaaS product training, integrating data-driven learning strategies to optimize sales and marketing outcomes.

• Created interactive training materials to support a diverse global workforce, ensuring accessibility across various learning environments. Co-Founder & Vice President

Froemming Innovations, LLC 2017 – 2022

• Secured patent, start-up grants, and business loans by developing and presenting the product design, business model, and financials.

• Launched a disruptive innovation showcased at the 2020 Golf Industry Show in Orlando.

• Led education and training initiatives to enhance customer support and product adoption.

• Directed branding, marketing, and communications strategies, ensuring company growth.

• Designed graphics and content for logos, websites, marketing materials, and customer support resources.

• Managed multi-media content development, including explainer videos, online training modules, and operator manuals.

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• Negotiated non-disclosure agreements and collaborated with business partners, engineers, vendors, legal teams, and financial stakeholders.

• Analyzed market data and customer insights to inform advertising, distribution, and training strategies.

• Partnered with Hutchinson High School’s Tiger Manufacturing team to support career- focused innovation projects.

Professor of Education & Learning Design

Saint Cloud State University 2012 – 2018

• Developed and delivered courses on technology integration, instructional design, and curriculum development.

• Launched a technology-driven pilot program that increased student engagement by 25%.

• Advised and mentored students on best practices in instructional technology, digital pedagogy, and learning analytics.

EDUCATION

• Doctor of Philosophy (Ph.D.) in Curriculum & Instruction – Learning Design & Technologies

New Mexico State University, 2020

• Master of Education – Adult Training & Development Saint Mary’s University of Minnesota, 1998

• Bachelor of Science in Education – Elementary Education & Secondary Coaching Minnesota State University Moorhead, 1994

CERTIFICATIONS

• eLearning/Instructional Design- The eLearning Designer’s Academy, 2026

• Business Management – Minnesota West, 2021

• LMS Administration – eLearning Experts, 2021

• Literacy – Saint Cloud State University, 2014

TECHNICAL SKILLS & EXPERTISE

• eLearning Development, Instructional Design, & Technical Writing: Articulate Rise, Canva, Miro, Figma, Camtasia, Loom, Vyond, Adobe Creative Suite, Fusion 3D CAD

• LMS Administration & Digital Adoption: Moodle, LearnUpon, Docebo, Kajabi, Canvas, Teachable, D2L Brightspace, WalkMe

• UX/UI Research & Learning Analytics: Human-centered design, performance tracking, data-driven decision-making

• AI, Workflow Automation, & Project Management: Agile/Scrum, digital transformation, cross-functional collaboration, AI-driven content development, adaptive learning, chatbot training, security software, and virtual communications: Atlassian products, Okta, Monday.com, Zoom, Teams, Slack, Microsoft Office, Google Suite. 4

AWARDS & RECOGNITION

• Innovation – Helium 10 (2022): Scaling Customer Retention & Global Impact

• Research & Creativity – NMSU (2020): Dissertation on SAMR Technology Integration

• Leadership – Saint Cloud State University (2015, 2016, 2018): Inspirational Educator PRESENTATIONS & PUBLICATIONS

• IGI Global

• International Society for Technology in Education

• Literacy Today

• National Council for Teachers of English

• Society for Information Technology & Teacher Education REFERENCES

Available upon request. Testimonials at https://cassiefroemming.com/testimonials

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