Visual Communications Specialist
Resume:
KATYA MEREZHINSKY
Multimedia Designer
Visual Communications Specialist
********@*****.***
+1-703-***-**** or+1-571-***-****
• https://www.linkedin.com/in/katerinamerezhinsky/
• https://www.katerinamerezhinsky.net/
Creative and detail-oriented Multimedia Designer and Visual Communications Specialist with 20+ years of experience supporting infrastructure, government, and commercial clients with persuasive, high-impact visual materials. Expert in Adobe Creative Suite (Illustrator, InDesign, Photoshop), Figma, and PowerPoint, with a strong focus on proposal graphics, branded visual communication, marketing assets, and storytelling. Adept at conceptualizing and producing infographics, layouts, and presentations aligned with client branding and messaging. Skilled in accessibility (508 compliance) and visual standards for technical and scientific audiences. Eligible for Secret Clearance.
Core Competencies & Skills
Graphic Design for Proposals and Marketing
Adobe Creative Suite (Illustrator, InDesign, Photoshop, Acrobat)
Presentation Design (PowerPoint Expert)
Visual Storytelling & Infographics
Figma for Collaboration and Asset Production
Accessibility Compliance (508, A11Y Standards)
Brand Development and Visual Identity
Cross-Functional Collaboration
Marketing Collateral (Digital and Print)
Data Visualization and Reporting Graphics
Event & Conference Visual Assets
CMS Platforms (WordPress, HubSpot)
AI Tools (Canva, Adobe, ChatGPT, Power BI)
Education
Master of Arts in Industrial Design Academy of Arts, Industrial Design Department
Minsk, Belarus
Two-year Program in Application Development and WEB Design SQL School
Rockville, MD
Technical Proficiencies
Windows, Mac
Adobe CC Expert ( Photoshop, Illustrator, InDesign, AfterEffects, Acrobat, Visio, Canva, Keynote, Poser, Figma
HTML, CSS, Front end level JavaScript)
MS Office Suit (Power Point, Excel, Outlook, Word, WordMS Teams, AI Power Bi)
WordPress, HubSpot, Canva
G-Suite. Google Docs, Sheets, Slides, and Meet.
SharePoint, GitHub
Mail King, Mailchimp
Facebook Ads platforms, YouTube, TikTok, Instagram
AI (Chat GPT-4, Canva, Adobe, Power BI, Copilot)
SharePoint
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Career Experience
03/2024 – present
USDA/OCT Consulting
Visual Communications and Change Management Lead
Assisting the National Agricultural Statistics Service (NASS) in modernization efforts across their data environment. Gathering requirements, developing change management and visual communications strategy, translating highly technical and scientific information into a visual language, developing various visual communications materials such as infographics, newsletters, presentations, interactive tool using AI Power Bi, etc.
Produced vector illustrations for scientific content and educational materials.
Adapted illustration style to meet visual guidelines and diverse learner needs.
Collaborated with UX, content, and dev teams on interactive digital products.
Created assets for print and digital, including iconography and infographics.
12/2022 – 6/2023
Citi Group, US
Executive Communications/Creative Design Lead
Designed high-impact marketing materials (sales decks, web assets, email templates, and social graphics), elevating brand presence and engagement:
Designed high-impact sales decks, marketing materials, and visual assets aligned with brand guidelines for client engagement and business development.
Produced illustrations, animated content, and templates using Adobe Illustrator, PowerPoint, and Figma.
Developed newsletters, infographics, and marketing collateral supporting executive communications initiatives.
Highly knowledgeable and skilled PowerPoint Specialist:
Sound knowledge base concerning all features of Microsoft PowerPoint software and presentation design.
Created and maintained reporting templates for PowerPoint.
Prepared user manuals, training materials, proposals, installation guides, and reports
Edited documents and manuscripts as needed.
Created multiple presentations from scratch with incorporated animations (Figma, Adobe)
National Oceanic and Atmospheric Administration, MD 6/2016 – 07/2022
Visual Communications Specialist/Graphic Design Lead
Graphic Design for Proposals and Marketing
Adobe Creative Suite (Illustrator, InDesign, Photoshop, Acrobat)
Presentation Design (PowerPoint Expert)
Visual Storytelling & Infographics
Figma for Collaboration and Asset Production
Accessibility Compliance (508, A11Y Standards)
Brand Development and Visual Identity
Cross-Functional Collaboration
Led internal and client-facing product branding, such as logos, color schemes, guides, layouts, image libraries, demos, and newsletter templates. Built accessibility documents while ensuring 508 compliance and accessibility check.
Translated and visually presented complex technical and scientific concepts for a non-technical clientele. Oversaw branding, visuals, and marketing materials for large annual events (NOAA, DOD, DOE, and NASA).
Deployed visually appealing UI/UX designs for applications and websites.
Delivered scientific concepts through visual means for stakeholders, encompassing visual storytelling, illustrations, brochures, websites, and email campaigns (Figma, Adobe, HTML, CSS, JavaScript)
Conveying scientific concepts and data via visual means for the stakeholders and decision makers (visual storytelling, illustrations, brochures, presentations and briefs, websites, newsletters, emails campaigns, etc.)
Product Branding and Collateral Materials (Logos, websites, Visual libraries, color schemes, fonts and layouts, demos, presentations, newsletters for various platforms)
Posters, show stands, product marketing materials for scientific and technology conferences UI/UX for applications and websites
Infographics and data visualizations for various scientific materials and products Visual Communications
Strategy and outreach
Visualized technical data using infographics and presentation design
Developed narrative visuals and icon sets for public-facing materials
Voxiva, Inc., VA 10/2015 – 07/2016
Consultant: Graphic Designer/Taxonomy/Data Managing
Developed visual data libraries and processes for filing while submitting visual data as per FDA compliance.
Federal Aviation Administration, Washington, DC 01/2013 –08/2015
Consultant, Graphic Designer
Designed promotional and branding materials supporting NextGen technologies, including logos, banners, posters, and high-impact PowerPoint presentations.
Created marketing visuals and proposal graphics supporting outreach efforts.
Additional Experience
US Government clients:
Consultant Graphic Designer/Web Designer
Montgomery County MD Parks and Recreation Department (UX/UI Designer)
Department of State, FSI (consultant / multimedia designer)
NASA, NOAA, FAA (visual communications specialist/technical illustrator/proposal designer/presentation designer)
DC Mayor Office (OCTO/UI designer for an internal portal)
Art Director at Logos Technologies, Inc (DOE, DARPA, DOD)
SEC (Web developer for a taxonomy application)
US Army/Fort Belvoir (Web developer for additional sites under US Army web portal)
Department of Veterans Affairs (UI/UX designer for a medical reimbursement claim application)
Commercial Clients:
Consultant-Marketing Designer at AV Architects + Builders
Senior Web/Graphic Designer at CompSci Resources, LLC
Art Director at Logos Technologies, LLC
Freelance: Integrated Technologies Group/ITG.Inc; The Magazine Group Inc; IBM
(Graphic Design, Illustrations, Visual Branding, Proposals Graphics, Marketing Strategy, Outreach, Requirements Gathering, Market Research, UI/UX, App Development)
NGA:
Communications, logistics, rescue operations specialist for Razom for Ukraine, United Help Ukraine, Wounded Warrior Project/US, Come Back Alive.
Extensive experience in organizing and conducting humanitarian help missions in Ukraine including communications, logistics, fundraising, research of the military and medical equipment market, budgeting, purchasing and deliveries logistics, translation, organizing rescue operations.
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