Vivienne Zhang ***************@*****.*** 415-***-**** https://vivz.me
EXPERIENCE
Senior Product Designer
Adjust
Senior Product Design Lead
Wayfair
**/**** - **/****, *erlin
Senior Product Designer
sennder
10/2020 - 04/2022, Berlin
Product Designer
Clincase
07/2019 - 09/2020, Berlin
Product Designer
Visbit
07/2018 - 05/2019, SF Bay Area
Product Designer
Plexchat
06/2016 - 06/2018, SF Bay Area
UX/UI Designer
Got It!
06/2015 - 05/2016, SF Bay Area
UX/UI Designer
Metaio
11/2014 - 05/2015, San Francisco
• Led design for AI/ML and iOS advertising pillars, driving innovation at Adjust while mentoring and guiding designer peers to deliver scalable, user-centered products.
• Owned the end-to-end design for a 0-to-1 AI-driven product from discovery, workshops, service design, to vision and MVP delivery; simplified complex concepts into an intuitive product, generating $20K in pre-launch sales.
• Partnered directly with C-level executives to shape product vision; aligned and quickly iterated design with business goals and market needs.
• Led UX collaboration with product, engineering, data science, and customer success, supported by user research and content strategy.
• Led design for supplier domain data services, developing a next-generation platform for global supplier partners, and driving growth across all supplier-facing teams.
• Owned admin-facing design from discovery and service design all the way to delivering robust, scalable core systems that enhanced operational efficiency.
• Collaborated with product, engineering, research, content, and analytics leaders to define the discovery roadmap and execute critical initiatives, resulting in $63M in savings and significant NPS improvements in 2023.
• Mentored designers across the enterprise and consumer organizations.
• Led end-to-end design across a B2B carrier platform for the leading European logistics marketplace, from web to mobile driver apps, while defining product strategy with cross-functional leads. Improved engagement, operational efficiency, and user satisfaction, including reducing a payment conversion funnel duration by 95%.
• Built user research and research operations from the ground up, uncovering insights that shaped design and product strategy while driving a research-informed culture.
• Led the design and prioritization of a new customer-facing design system, coordinating with design and engineering to complete its MVP implementation 1 month ahead of schedule.
• Hired, onboarded, and mentored product designers and the company’s first user researcher, restructuring UX team rituals to foster collaboration and continuous improvement.
• Collaborated closely with partners in product, operations, data, and engineering.
• Led end-to-end design for a B2B platform for clinical trials to improve data quality, efficiency, and compliance.
• Conducted company-wide user research initiative to inform design decisions, product vision, and roadmap.
• Created a design system from scratch, defining implementation strategy and documentation.
• Advocated for design thinking and best practices across the company.
• Led end-to-end design for a B2B video distribution IoT platform across web, tablets, and portable VR headsets.
• Created user stories, wireframes, to visual design and documentation to define product features.
• Collaborated with executives and stakeholders across marketing, business development, and engineering.
• Maintained and evolved the design system to align with the growing product offerings.
• Managed and mentored design interns.
• Led end-to-end design for a mobile B2C chat app for gamers and a web-based B2B game developer tool.
• Contributed to product strategy through user research, product specifications, and success metrics.
• Developed and maintained a design system to ensure a consistent user experience across the product suite.
• Collaborated closely with product, operations, analysts, and engineers.
• Managed partnerships with external creative agencies.
• Designed, prototyped, tested, and iterated features for a B2C live tutoring marketplace for tutors and students on mobile and web with an agile team of product, engineering, operations, and data.
• Leveraged quantitative data to assess design outcomes and inform improvements, focusing on conversational UI.
• Conducted qualitative and quantitative user research, including competitive analysis, surveys, interviews, and usability testing.
• Designed augmented reality apps for iOS and Android, serving Fortune 500 clients.
• Created wireframes, high-fidelity mockups, and graphic assets for RFPs. SKILLS Figma, Adobe, HTML/CSS, JavaScript
EDUCATION Master of Architecture University of Oregon, USA Bachelor of Architecture Wuhan University of Technology, China